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Artwork for Second Life

Second Life

Second Life
Fashion
Entrepreneurship
Costume Design
Fashion Design
Fashion Trends
Fashion Industry
Sephora
New York Fashion Week
Product Development
Mental Health
Tiktok
Women Empowerment
Beauty Industry
Vintage Fashion
Met Gala
Wicked
Interior Design
Motherhood
The White Lotus
Beauty

Hosted by Who What Wear co-founder Hillary Kerr, Second Life spotlights successful women who have made major career changes. Guests share lessons they've learned through fearlessly daring to pivot, and how they've used skills from their "first lives" to navigate their winding career journeys.

PublishesTwice weeklyEpisodes690Founded8 years ago
Number of ListenersCategories
CareersBusinessPersonal JournalsSociety & Culture

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Artwork for Second Life

Latest Episodes

Isabel Klee is the author of Dogs, Boys, and Other Things I’ve Cried About, which recently hit number one on the New York Times best-seller list. However, before writing her debut book, Klee graduated from college with a degree in English language an... more

This week, Hillary Kerr sits down in the studio with celebrity stylist James Yardley. He's been a stylist for many years, working with clients such as Hannah Waddingham, Selma Blair, and more recently, Connor Storrie, the star of Heated Rivalry. They... more

Heather Woolery-Lloyd, MD, is the chief medical advisor at the number one  dermatologist-recommended hair growth supplement brand Nutrafol, but before taking on this role, Woolery Lloyd has served as a pioneer in the world of dermatology. After gradu... more

On Monday, moments after the 2026 Met Gala red carpet wrapped up, Hillary Kerr and Who What Wear Editor in Chief Kat Collings sat down in the studio to dissect the most interesting interpretations of the night. The exhibition theme was Costume Art, a... more

Key Facts

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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Isabel Klee
Content creator and New York Times bestselling author
Self/ademic/freelance writing and dog fostering
Episode: Isabel Klee: Author and Content Creator
James Yardley
Celebrity stylist
Self-employed stylist to Hannah Waddingham, Connor Storrie, and others
Episode: The Who What Wear Podcast: Stylist James Yardley on Dressing Heated Rivalry Star Connor Storrie, and Their First Met Gala
Dr. Heather Woolery-Lloyd
Dermatologist and Chief Medical Advisor at Nutrafol
Nutrafol
Episode: Heather Woolery-Lloyd, MD: Chief Medical Advisor at Nutrafol
Rachel Hochhauser
Author of Lady Tremaine; co-founder of Piecework Puzzles
Piecework Puzzles; Major Studio
Episode: Rachel Hochhauser: Author and Cofounder of Piecework
Erin Walsh
Celebrity stylist and author
Episode: The Who What Wear Podcast: Celebrity Stylist Erin Walsh on "The Devil Wears Prada 2" Press Tour, and Her New Book, "The Art of Intentional Dressing"
Susie Wolff
Managing Director of F1 Academy; former racing driver
F1 Academy
Episode: Susie Wolff: Managing Director of F1 Academy
Molly Rogers
Costume Designer for The Devil Wears Prada 2
The Devil Wears Prada 2
Episode: The Who What Wear Podcast: Behind the Fashion of The Devil Wears Prada 2 With Costume Designer Molly Rogers
Courtney Smith
Enneagram coach and author
Independent coach and consultant
Episode: Courtney Smith: Enneagram Coach and Author
Mandy Lee
Fashion and trend analyst known as Old Loser in Brooklyn
Independent fashion analyst, represented by IMG
Episode: The Who What Wear Podcast: Fashion Analyst Mandy Lee, aka @oldloserinbrooklyn, Talks Met Gala Predictions, 2026 Trend Forecasts, and AI in the Fashion Industry

Host

Hillary Kerr
Co-founder and Chief Content Officer of Who What Wear. Known for insightful interviews focused on career transitions and women's empowerment.

Reviews

4.8 out of 5 stars from 4.2k ratings
  • Loved!

    Your interview with Jamie Haller was so interesting. It’s great to know the backstory of her line.

    Apple Podcasts
    5
    morris123456798
    United States4 months ago
  • Pls stop with Kat

    I love the podcast but Kat has the most unpleasant voice it’s hard to listen to

    Apple Podcasts
    2
    Masha R.
    United States5 months ago
  • Kat Colling’s voice…NO

    I actually think this is a wonderful podcast overall but every time they let Kat Collings speak, it’s time to switch off. This woman sounds like she has peanut butter stick in the back of her mouth. Sorry for the low rating but please no more.

    Apple Podcasts
    2
    xuey555
    United States6 months ago
  • Inspiring!

    Thank you for sharing so many inspiring stories! It’s expanded my perception of what could be and how even the most successful women have felt imposter syndrome. They chose to brave and bold anyways, betting on themselves!

    Can we please have an episode on Hillary’s story?!

    Apple Podcasts
    5
    Briaunarose13
    United Statesa year ago
  • Generally solid but sometime misses

    These guests are such gets and even if we know a brand or a product, I still want to know the backstory. Like how did Pistola get its name? May seem like common knowledge but what keeps me listening is the story. When it's missing I feel like not only is it a lost opportunity but it makes this show sound like everything else out there.

    Apple Podcasts
    3
    Happymomwhohatescartrips!
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the inspiring stories shared by guests who have bravely transitioned careers.
Listeners express interest in more diverse guests and deeper conversations on meaningful topics.
Feedback suggests a strong connection to the themes of empowerment and resilience in women's narratives.
There are mixed reviews about the host's interview style, with some finding it engaging and others feeling it lacks depth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#17
United States/Business/Careers
Apple Podcasts
#31
Canada/Business/Careers
Apple Podcasts
#131
United Kingdom/Business/Careers
Apple Podcasts
#44
Australia/Business/Careers
Apple Podcasts
#56
Italy/Business/Careers
Apple Podcasts
#176
France/Business/Careers

Talking Points

Recent interactions between the hosts and their guests.

Heather Woolery-Lloyd, MD: Chief Medical Advisor at Nutrafol
Q: What prompted the shift from full-time academic medicine to launching Specific Beauty?
She wanted better options for hyperpigmentation treatments beyond hydroquinone and saw a need for accessible, effective OTC solutions; it was a learning experience in business as well as science.
Isabel Klee: Author and Content Creator
Q: How did you pivot from a traditional job to freelancing and then to creating a TV adaptation for your book?
Losing the long-held job was devastating but clarified the opportunities ahead; I leaned on established relationships and offered to create social content for brands, which helped me grow my freelance pipeline, and eventually my agent helped connect the book to a TV executive who saw the vision and wanted to bring it to screen.
Isabel Klee: Author and Content Creator
Q: What was the process like for writing your book in six months after getting a deal?
I started with a handful of chapters and an outline, and I treated the project as a focused sprint, writing intensely for six months while leveraging existing connections to shape the content and marketing plan, ensuring the narrative remained personal and lyrical rather than just a dog-centric story.
The Who What Wear Podcast: Stylist James Yardley on Dressing Heated Rivalry Star Connor Storrie, and Their First Met Gala
Q: How do you balance your contract obligations with creating a look that feels original for the client?
Contracts guide brand participation and available silhouettes, but the goal remains creating a look that feels both authentic to the client and aligned with the brand's storytelling, often involving intimate collaboration with the brand's atelier and PR teams.
The Who What Wear Podcast: Stylist James Yardley on Dressing Heated Rivalry Star Connor Storrie, and Their First Met Gala
Q: How soon do you start planning for the Met Gala after the previous season's events?
Planning begins well in advance, with meticulous preparation starting months ahead, a detailed PDF reference built six to eight weeks prior, and iterative sketches that align with the house's aesthetic and the client's personal style.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Second Life

What is Second Life about and what kind of topics does it cover?

Focused on the journeys of women who have transitioned into new careers, this podcast offers insightful discussions featuring guests who have successfully navigated major pivots in their professional lives. Listeners can expect candid interviews filled with personal stories and lessons learned, emphasizing themes of resilience and empowerment. Noteworthy is the podcast's commitment to exploring how past experiences influence current successes, making it an invaluable resource for anyone considering a career change or looking for inspiration from women's diverse experiences in various industries.

The unique angle of spotlighting significant career shifts in women's lives helps to create a relatable and inspiring atmosphere, where challenges... more

Where can I find podcast stats for Second Life?

Rephonic provides a wide range of podcast stats for Second Life. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Second Life and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Second Life get?

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What are the audience demographics for Second Life?

Rephonic provides comprehensive predictive audience data for Second Life, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Second Life have?

To see how many followers or subscribers Second Life has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Second Life?

These podcasts share a similar audience with Second Life:

1. Let's Get Dressed
2. The Who What Wear Podcast
3. the goop podcast
4. Lipstick on the Rim
5. Fashion People

How many episodes of Second Life are there?

Second Life launched 8 years ago and published 690 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Second Life?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Second Life?

Rephonic pulls ratings and reviews for Second Life from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Second Life?

Rephonic provides full transcripts for episodes of Second Life. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Second Life?

Recent guests on Second Life include:

1. Isabel Klee
2. James Yardley
3. Dr. Heather Woolery-Lloyd
4. Rachel Hochhauser
5. Erin Walsh
6. Susie Wolff
7. Molly Rogers
8. Courtney Smith

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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