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Rogue Startups

RogueStartups
Saas
Castos
SEO
Growth Strategy
Entrepreneurship
Profitability
Chaos In Business
Youtube
Product Market Fit
Content Marketing
Google Analytics
B2B Saas
Linkedin
B2B Saas Marketing
Podcasting
Tropical MBA
Tiny Seed
Ranklogic
AI Content Creation
Google Search

On Rogue Startups we share the journey of startup founders as they're growing their businesses. We feature experts in the fields of sales, marketing, and product development to hear how they're growth hacking their productized services and SaaS products. If you're on the journey of an entrepreneur then tune and hear how we're tackling some of the same obstacles you may be facing, and how we're win... more

PublishesWeeklyEpisodes100Founded11 years ago
Number of ListenersCategories
BusinessEntrepreneurshipTechnology

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Artwork for Rogue Startups

Latest Episodes

In this episode, Craig sits down with Francois Brill, Head of Product at Castos and longtime design collaborator, for an honest and entertaining conversation about what it really takes to build great-looking products in the age of AI. Using Outlier a... more

This week on the Rogue Startups, Craig gets roasted. He brought in experienced software engineer Brandon Hancock after building the AI-powered SaaS app Outlier largely through “vibe coding,” so Brandon could audit the entire codebase live during the ... more

In this episode of Rogue Startups, Craig sits down with Jesse Hanley, founder of Bento, for a wide-ranging conversation about building and growing SaaS businesses in the age of AI. From vibe coding and AI-assisted development workflows to product str... more

What does it mean to be a SaaS founder in a world where AI can build features faster than we ever could?  In this conversation, Craig sits down with Arvid Kahl to unpack the shifting reality of software, competition, and the craft of SaaS in 2026. Th... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Brandon Hancock
Software engineer involved with EMS SOAP and ShipKit; provided code security review and recommendations
EMS SOAP / ShipKit
Episode: RS357: I Got Hacked
Jesse Hanley
Founder of Bento, discussed as a guest on the episode
Bento
Episode: RS356: When to Pivot, When to Push w/ Jesse Hanley
Arvid Kahl
SaaS founder and indie maker
Episode: RS355: Code Velocity and the Future of SaaS
Colin Gray
Podcast host at Allatoo
Allatoo
Episode: RS354: The State Of Podcasting Heading Into 2026
Brian Casel
Founder of Builder Methods, involved in AI and software development.
Builder Methods
Episode: RS353: Is This the Last Organic Marketing Channel
Ross Simmons
Marketing expert and thought leader in the SaaS space
Episode: RS352: AI Killed Traditional Marketing – Here's What's Next
Paul Xue
Expert Reddit Marketer known for helping brands successfully market on Reddit
Episode: RS351: Why Brands Fail on Reddit
Brendan Hufford
Founder of Growth Sprints
Growth Sprints
Episode: RS350: Authenticity, Content Strategy, and the Future of Marketing with AI
Devesh Khanal
Founder of Grow and Convert, a leader in content marketing for SaaS.
Grow and Convert
Episode: RS349: Ranking In ChatGPT with Devesh Khanal

Hosts

Craig Hewitt
Host of Rogue Startups; involved in Castos/related platforms; long-running presence in the show
Craig
Chatty host with partner dynamic; appears across multiple episodes in various spellings

Reviews

4.9 out of 5 stars from 49 ratings
  • Great show!

    Craig and Dave, hosts of the Rogue Startups podcast, highlight all aspects of startups and more in this can’t miss podcast! The hosts and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    malfoxley
    United States4 years ago
  • Great software business podcast

    Look forward to it every week. Great to hear what the guys are thinking about / working on each week

    Apple Podcasts
    5
    oliwoodsdesign
    United Kingdom5 years ago
  • Go rogue!

    If you’re currently a business owner, entrepreneur, or want to be one in the future than this podcast should be part of your content diet. Dave and Craig are always ahead of the curve, offering super practical insights and actionable takeaways with every conversation. Seriously, a must listen!

    Apple Podcasts
    5
    Arlie K
    United States5 years ago
  • Great bootstrapping podcast

    This podcast makes bootstrapping a smaller tech business seem more achievable and it’s great following along with Dave & Craig. They also come across as kind & considerate people. Highly recommend

    Apple Podcasts
    5
    Ramy khuffash
    United Kingdom6 years ago
  • Essential if you are looking to build a startup

    I have found this podcast highly inspiring and I use it as my go to fix to keep me focused on my side hustle. Craig and Dave are really honest a decent guys and you can tell they enjoy what they do.

    Apple Podcasts
    5
    Richard Petersen
    United Kingdom7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is seen as a reliable source for bootstrapped SaaS insights and growth tactics.
Voices highlight practical, actionable startup guidance from hosts and guests.
Listeners praise candid, real-world founder stories and useful templates.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

RS347: How to Rank Any Brand In AI Results
Q: What makes it important to focus on LLMs in the current SEO landscape?
LLMs are becoming more integrated into user search behaviors, leading to a need for brands to adapt their strategies to ensure visibility in AI-driven platforms.
RS351: Why Brands Fail on Reddit
Q: So sell me and the thousand people listening on why we should consider Reddit marketing and how it works.
A lot of SaaS companies, your customers, your users live on Reddit. You can confirm this by looking at your competitors, are they being actively mentioned on Reddit?
RS339: AI Skeptic, or Believer
Q: How do you balance the implementation of AI while ensuring data security?
Eden emphasizes the need for strict policies around data usage and the necessity of contractual protections when using AI tools.
RS339: AI Skeptic, or Believer
Q: How do you think about taking a non-AI native solution and adapting it for your customers?
Eden highlights the importance of focusing on real solutions to customer needs rather than chasing trends blindly, despite initial hesitation about AI's capabilities.
RS311: Does Your Business Pass The Test?
Q: What do you want to be known for?
Dan reflects on the challenges and opportunities of focusing on a particular aspect of entrepreneurship and business.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Rogue Startups

What is Rogue Startups about and what kind of topics does it cover?

Rogue Startups delivers practical, founder-focused conversations around bootstrapped SaaS and productized services, with a emphasis on real-world tactics for building, marketing, and scaling lean businesses. Episodes frequently feature experienced founders and operators discussing how to ship faster with AI-assisted workflows, improve security and reliability in software, and navigate go-to-market challenges in a competitive landscape. A standout thread across episodes is the balance between speed and governance—sharing actionable playbooks, templates, and lessons learned from a hands-on, no-nonsense approach to growing profitable ventures. The show often attracts listeners who want tangible strategies, case studies, and candid founder stor... more

Where can I find podcast stats for Rogue Startups?

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How many listeners does Rogue Startups get?

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What are the audience demographics for Rogue Startups?

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How many subscribers and views does Rogue Startups have?

To see how many followers or subscribers Rogue Startups has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Rogue Startups?

These podcasts share a similar audience with Rogue Startups:

1. The Panel
2. Startups For the Rest of Us
3. MicroConf On Air
4. Permission Not Required
5. The Bootstrapped Founder

How many episodes of Rogue Startups are there?

Rogue Startups launched 11 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Rogue Startups?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Rogue Startups?

Rephonic pulls ratings and reviews for Rogue Startups from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Rogue Startups?

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What guests have appeared on Rogue Startups?

Recent guests on Rogue Startups include:

1. Brandon Hancock
2. Jesse Hanley
3. Arvid Kahl
4. Colin Gray
5. Brian Casel
6. Ross Simmons
7. Paul Xue
8. Brendan Hufford

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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