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Artwork for Renegade Marketers Unite

Renegade Marketers Unite

Drew Neisser
B2B Marketing
Spontaneous Communication
Time Management
Effective Communication
Generative AI
Audience Engagement
Marketing Pipeline
What, So What, Now What Formula
Team Motivation
Cmo Huddles
Matt Abrahams
Interview Techniques
Penguin Conservation
Marketing
Account Based Marketing
AI Tools
Deep Breathing Techniques
Customer Insights
Strategic Marketing
Impact Players

Renegade Marketers Unite focuses on marketing innovators, uncovering the how, what and why behind their on-going success. Award-winning marketer, author, and entrepreneur Drew Neisser keeps these conversations interesting and inspiring, wrapping up each episode with on-the-spot analysis and insights for big marketers and those that want to be. For more information visit DrewNeisser.com/podc... more

PublishesTwice weeklyEpisodes579Founded9 years ago
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for Renegade Marketers Unite

Latest Episodes

Every CMO wants alignment with their CEO. But all too frequently, things go sideways. It turns into chasing growth at any cost, drowning in acronyms, or scrambling to justify marketing’s seat at the revenue table. What if the real secret isn’t louder... more

Putting the customer at the center has been preached for years, yet too often, B2B marketers are told to chase net new logos and leave expansion for someone else. That approach leaves growth on the table. Delighted customers are your advocates, your ... more

Adopting AI isn’t about tools. It’s about trust, training, and transformation. And yes, about CMO’s getting their hands on the keyboard.

In this Huddles Quick Take, GenAI consultants Tahnee Perry and Liza Adams break down the most common mistakes... more

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Most marketers still treat all customers like they’re created equal. Spoiler: they’re not. Some will buy once and vanish, others will stick with you for years and fuel your growth. The challenge and opportunity is learning to tell the difference, p... more

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Recent Guests

Rohini Kasturi
CEO of HG Insights, with a track record of driving growth and innovation in the MarTech and GTM space.
HG Insights
Episode: 478: Marketing in the CEO’s Language
JD Dillon
Chief Marketing and Customer Experience Officer at Tigo Energy
Tigo Energy
Episode: 477: Retention as Your Revenue Engine
Alan Gonsenhauser
Founder and CEO of Demand Revenue
Demand Revenue
Episode: 477: Retention as Your Revenue Engine
Allyson Havener
CMO of TrustRadius
TrustRadius
Episode: 477: Retention as Your Revenue Engine
Peter Fader
Professor of marketing at Wharton and co-author of the Customer Centricity Playbook.
Wharton School of the University of Pennsylvania
Episode: 475: Customer Centricity: The Art of Picking Favorites
Ryan Koonce
Founder of Growth Bench and expert on marketing technology
Growth Bench
Episode: 473: Data Sync or Sink: How Does Your Tech Stack, Stack Up?
Samantha Stark
GenAI coaching consultant, focuses on innovative communication strategies.
Phyusion
Episode: 469: GenAI Video & Audio: Tools, Tradeoffs & Lessons
Steve Mudd
GenAI video producer with experience in B2B marketing and AI technologies.
Talentless AI
Episode: 469: GenAI Video & Audio: Tools, Tradeoffs & Lessons
Bob Moesta
Co-founder of The Rewired Group and author of Demand Side Sales 101
The Rewired Group
Episode: 468: Demand-Side Sales: The Forces Behind Every Yes

Host

Drew Neisser
Host and Chief Marketing Renegade, focusing on innovative marketers and their strategies for success. Provides engaging analysis and insights throughout episodes.

Reviews

4.8 out of 5 stars from 69 ratings
  • The Best Marketing Podcast!

    Genuinely one of the most insightful marketing podcasts to date. I find each episode shares new insights into the world of marketing and challenges me to think and innovate in ways I didn’t think possible.

    Apple Podcasts
    5
    Itsmelaura
    United Statesa year ago
  • Unusual insights

    Drew has a way of choosing both topics and guests that leads to conversations that aren’t typical. This one feels different than so many other marketing podcasts. More useful. More insightful.

    Listen to any of them and you’ll see.

    Listen to several and you’ll be hooked!

    Apple Podcasts
    5
    Andy Crestodina
    United States2 years ago
  • Helpful and fun information!

    Each episode shares helpful information and the guests are very knowledgeable. The topics are timely, the conversations are fun, and I always walk away with tangible ideas and suggestions. Love this podcast!

    Apple Podcasts
    5
    jucamjo
    United States2 years ago
  • A wealth of information!

    I recommend this podcast for any marketing leader. The nature of being the top leader of a department is not having a sounding board for new ideas, or lessons learned from others trying new technologies or tactics. THIS podcast has it all! A wonderful resource for staying on top of trends and validating new marketing strategies.

    Apple Podcasts
    5
    PBBartz
    United States4 years ago
  • So much goodness!

    Renegade Marketers Unite is a top tier resource! Drew consistently interviews speakers that offer actionable insights in the marketing space, and shares insights that only a true practitioner can unearth. Don't miss it!

    Apple Podcasts
    5
    Arlie K
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Reviews emphasize the podcast's focus on real-world applications and challenges faced by marketers.
Listeners appreciate the fresh and innovative insights on marketing strategies from experienced professionals.
The host's engaging style and ability to pull valuable insights from guests are frequently highlighted.
Many find the discussions practical and relevant, particularly regarding the integration of technology in marketing.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

476: GenAI Isn’t a Toy—It’s a Culture Shift
Q: What advice do you have for successfully making the case to your CEO and executive team for creating AI agents that can help augment and extend the effectiveness of your marketing step?
You need to craft a story that positions marketing as strategic and a growth engine, emphasizing how AI can free teams from mundane tasks so they can focus on more impactful creative work.
475: Customer Centricity: The Art of Picking Favorites
Q: What are the three things B2B marketers typically misunderstand about their customers?
Firstly, not all customers are created equal; they vary significantly. Secondly, it's crucial to measure these differences in financial terms, like customer lifetime value. Lastly, B2B marketers often silo themselves and fail to learn from B2C practices.
469: GenAI Video & Audio: Tools, Tradeoffs & Lessons
Q: When is it time to call in the professionals?
Call in the professionals when you want to think about quality and scale, and how to build systematic series out of content.
469: GenAI Video & Audio: Tools, Tradeoffs & Lessons
Q: What were some of the technical aspects of pulling that together that you can share?
I started with brainstorming the idea with GPT, then created prompts to guide the video production. It took about half an hour to complete the video.
470: The CMOs Playbook for the Coldest Seat in the C-Suite
Q: What should CMOs focus on to enhance their strategic presence within organizations?
CMOs should focus on understanding and aligning with their company's growth thesis and think long-term rather than merely driving short-term pipeline results.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Renegade Marketers Unite

What is Renegade Marketers Unite about and what kind of topics does it cover?

Content focuses on the complexities, challenges, and innovations found in B2B marketing, particularly emphasizing customer engagement strategies and the integration of modern technologies such as AI into marketing practices. Episodes routinely highlight interviews with marketing leaders and experts who share actionable insights about customer-centric strategies, the importance of understanding customer lifetime value, and practical solutions for overcoming common pitfalls in marketing practices. Unique elements include its emphasis on not just theoretical discussions but also on real-world applications and experiences shared by guests from diverse industries.

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Which podcasts are similar to Renegade Marketers Unite?

These podcasts share a similar audience with Renegade Marketers Unite:

1. The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
2. The CMO Podcast
3. Uncensored CMO
4. Marketing Against The Grain
5. The StoryBrand Podcast

How many episodes of Renegade Marketers Unite are there?

Renegade Marketers Unite launched 9 years ago and published 579 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Renegade Marketers Unite?

Recent guests on Renegade Marketers Unite include:

1. Rohini Kasturi
2. JD Dillon
3. Alan Gonsenhauser
4. Allyson Havener
5. Peter Fader
6. Ryan Koonce
7. Samantha Stark
8. Steve Mudd

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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