
Looking for ways to grow your natural food business or family farm business into a strong local, regional or national brand? Find actionable tips and insights from Food Brand Strategist, Katie Mleziva, to DEFINE, ALIGN, & ACTIVATE your brand strategy to set your food brand apart and align everything you do around that North Star. You will also hear from Clint Matthews, cofounder of Start Right Foo... more
| Publishes | Weekly | Episodes | 164 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||

Holidays are a natural time to talk about traditions...and how our brands can be part of the routines & rituals on holidays...and every day!
In this more personal episode, Katie Mleziva (Real Food Brands) and Clint Matthews (Start Right Foods) swap... more
How brand pillars turn strategy into structure — and help your brand stand out. If you've ever felt like your brand is harder to explain than it should be — or like you're doing all the right things to grow but still operating at a "product" level, y... more
A simple, strategic way to review what's working, regroup your resources, and refocus where you want your business to go next.
This episode is relevant any time of the year, but as we look to a new year, it's a natural moment to think about where y... more
How to decide which local, regional, or national shows make sense for your food business in 2026 based on your brand strategy and goals.
Planning events for 2026? In this episode, your hosts Katie Mleziva (Real Food Brands) and Clint Matthews (Star... more
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I’ve been binge listening to every episode since I discovered Katie’s podcast a couple of months ago! I can’t emphasize enough how helpful it’s been as I’ve started to grow my small food business. She gives advice in small, manageable steps that are easy to implement. You can also tell that she really cares about the community she is working to support. Highly recommend!!
I love listening to Katie - her voice is easy to listen to, she gives concrete everyday examples (I loved the most recent connection with volleyball even though I’m not a sports fan), and she is passionate about getting good food in more shopping carts. Every episode is full of great information for anyone from the beginner to the advanced CPG brand!
She shares insightful branding and marketing knowledge that applies not only to food brands but really to any entrepreneur. Well worth listening to!
The best branding podcast out there! Truly addictive to listen and apply all the lessons Katie goes through. A lot of juicy content for Start ups that are trying to stand out and position uniquely in their categories 😊
It’s simple, if you are in the food business, you NEED to listen to this podcast! Katie is an expert in the food marketing field and welcomes the best guests. And like seriously, she’s got a “podcast” voice haha! I listen to her episodes multiple times, to soak in all the information and then take that information and execute it in my marketing. Thanks Katie!!
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Apple Podcasts | #243 |
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A resource for food business entrepreneurs, focusing on actionable strategies to build strong brands in the natural food sector. Hosting discussions that include both brand strategy and sales growth, the content combines insights from host Katie Mleziva, a food brand strategist, and Clint Matthews, co-founder of Start Right Foods. Common themes include defining brand identity, aligning business strategies with values, and the importance of customer engagement. Unique features involve open discussions on industry challenges, nuances in marketing, and pragmatic advice to connect with buyers and enhance online presence. The focus on creating meaningful connections and actionable steps makes it valuable for new and seasoned entrepreneurs alike.... more
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Food Business Marketing launched 8 years ago and published 164 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Food Business Marketing include:
1. Clint Matthews
2. Matt Keepman
3. Jordan Buckner
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