钱钱品牌局
钱钱品牌局钱钱品牌局，有钱没钱做好品牌！让品牌成为商业的加速器！
| Publishes | Twice weekly | Episodes | 130 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | MarketingBusiness |
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Latest Episodes
在消费需求快速迭代、市场竞争白热化的当下，“用户洞察” 早已不是品牌的附加选项，而是决定其生存与增长的核心能力。
头部品牌的实践证明，唯有跳出 “自我视角”，以科学、系统的方式捕捉用户真实需求，才能在时代变革中持续占据主动。本期播客，结合行业案例与理论，从认知、方法、实践、价值四大维度，拆解用户洞察的落地路径。
共谈嘉宾：
钱峻 — 营销科学艺术家 MSAI 联合主播／MSAI M360 创＋平台创始人
杨志华 — 品牌实战派专家/钱钱品牌局 联合主播
Angela M360智库顾问 more
其成功并非偶然，而是一套以 “东方美学为魂、长期主义为骨、精准运营为脉” 的完整品牌体系落地的结果，为中国高端品牌发展提供了可借鉴的范式。
共谈嘉宾：
钱峻 — 营销科学艺术家 MSAI 联合主播／MSAI M360 创＋平台创始人
杨志华 — 品牌实战派专家/钱钱品牌局 联合主播
Angela M360智库顾问
Kant M360智库副总
SHOWNOTES
1:17 山下有松的品牌崛起, 已引发奢侈品集团关注.
2:32 山下有松创始人故事与品牌美学起源。
4:39... more
在数字商业生态高度发达的今天，媒介早已挣脱 “信息传播工具” 的传统定位，成为决定品牌生死的关键变量。
媒介正以全新形态重塑商业增长路径。对于品牌而言，能否读懂媒介的新逻辑、掌握媒介的新玩法，直接关系到能否在激烈竞争中占据先机。
共谈嘉宾：
钱峻 — 营销科学艺术家 MSAI 联合主播／MSAI M360 创＋平台创始人
杨志华 — 品牌实战派专家/钱钱品牌局 联合主播
Angela M360智库顾问
Kant M360智库副总
SHOWNOTES
1:37 媒体合作已不再局限... more
在品牌竞争白热化的当下，“是否该聘请专业团队” 已从企业发展的 “选择题” 变为 “生存题”。
从国际品牌的成熟实践到国内茶饮、科技行业的案例印证，专业团队绝非简单的 “服务提供者”，而是能推动品牌突破增长瓶颈、规避经营风险的核心力量。
但当前仍有企业对其存在认知偏差，或将其视为 “成本负担”，或陷入 “盲目依赖”。本期播客结合行业实践与经典案例，拆解专业团队的核心价值、适配逻辑与协作路径，明确其在品牌不同发展阶段的不可替代性。
共谈嘉宾：
钱峻 — 营销科学艺术家 MSAI 联合主播／... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #177 |  France/Business/Marketing |
Apple Podcasts | #8 |  Hong Kong/Business/Marketing |
Apple Podcasts | #9 | China/Business/Marketing |
Apple Podcasts | #150 |  Taiwan/Business/Marketing |
Apple Podcasts | #197 | China/Business |
Apple Podcasts | #249 | Hong Kong/Business |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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钱钱品牌局 launched 2 years ago and published 130 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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