PR in the Real World
Viva PRPR in the Real World offers a unique perspective into the world of PR through the lens of a regional PR agency, Viva – recently named the CIPR's UK Small PR Consultancy of the Year.
The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and t... more
| Publishes | Twice monthly | Episodes | 63 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingManagementBusiness | |||
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Latest Episodes
How do you communicate complexity without losing clarity? In this episode of PR in the Real World, Alison Ramsay, Corporate Communications & Employee Experience Director at AWE, shares lessons from her career in defence communications. Discover why s... more
How do you build a multi-disciplinary corporate affairs function completely from scratch while navigating a high-stakes stock market flotation?
In this episode of PR in the Real World, host Tony Garner sits down with Laura Harvey, Director of Corpor... more
Sarah Ogden, Chief Client Officer Europe at Zeno Group, joins Tony Garner to share 25 years of agency leadership insights for this episode of PR in the Real World. They cover what makes teams thrive, why AI threatens junior PR roles, the behavioural ... more
What happens when you stop treating artificial intelligence like a simple tool and start treating it as a "cognitive accelerator"? In this episode of PR in the Real World, host Tony Garner sits down with tech prophet, author and CEO Antony Mayfield t... more
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Reviews
- Ben Verinder
A smashing resource for anybody wanting to keep up with developments in the PR world. Bravo Tony and team.
Apple Podcasts5BenV3456
United Kingdoma month ago - The industry is bigger than London
Most industry podcasts broadcast from London and assume that’s where the industry lives. Tony Gardner and the team at Viva PR built the show out of the North West. Its diversity of practice and regional perspectives is uplifting. Great job, Tony.
Apple Podcasts5StephenWaddingtonUnited Kingdoma month ago - Whether you are a PR Pro or not,all these podcast are interesting and insightful.
I don’t know how Tony at Viva does it, podcast after podcast, another wonderful guest shares their experience and insight with listeners. I work in comms and marketing and really enjoy listening to ‘PR in the Real World’ podcasts; the variety of guests is vast and the way the interviews are structured make the podcasts easy listening yet full of learning.
Apple Podcasts5Ali WsUnited Kingdom2 months ago - Honest and fascinating
I’m not a pr professional but I’m always curious to gain insight into other people’s worlds. This is great as it isn’t a company blowing its own trumpet. Viva gives us an honest peek into the everyday lives of different pr specialists and how they developed their style and expertise. ( mainly through sheer grit and determination from what I’ve heard so far!) very inspirational for anybody really, whatever your line of work. Keep em coming Viva! 😊
Apple Podcasts5Ede N FieldUnited Kingdom8 months ago - Love the spin
Interesting perspectives and guests. Simple format but nice to hear ‘proper’ northern voices.
Apple Podcasts5Archie Williams PRUnited Kingdom2 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #249 |  Italy/Business/Marketing |
Apple Podcasts | #173 |  Netherlands/Business/Marketing |
Apple Podcasts | #183 |  Ukraine/Business/Marketing |
Talking Points
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Audience Metrics
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Frequently Asked Questions About PR in the Real World
What is PR in the Real World about and what kind of topics does it cover?
A practical, industry-facing show that centers PR, marketing, and communications through the lens of a regional agency. Across episodes, discussions frequently circle around leadership, the role of human psychology in messaging, and how AI can augment human work without replacing it. Guests span agency founders, senior practitioners, journalists, and public sector communicators, often sharing real-world campaigns, crisis lessons, and growth strategies that work on modest budgets. A notable throughline is a focus on ethics, learning cultures, and responsible adoption of new tech, with an emphasis on tangible impact over flashy, celebrity-led campaigns.
Where can I find podcast stats for PR in the Real World?
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How many listeners does PR in the Real World get?
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What are the audience demographics for PR in the Real World?
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How many subscribers and views does PR in the Real World have?
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Which podcasts are similar to PR in the Real World?
These podcasts share a similar audience with PR in the Real World:
1. When It Hits the Fan
2. The News Agents
3. The Rest Is Politics
4. Parenting Hell with Rob Beckett and Josh Widdicombe
5. Dish
How many episodes of PR in the Real World are there?
PR in the Real World launched 2 years ago and published 63 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact PR in the Real World?
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Where can I see ratings and reviews for PR in the Real World?
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What guests have appeared on PR in the Real World?
Recent guests on PR in the Real World include:
1. Sarah Ogden
2. Antony Mayfield
3. Vicki Spencer-Francis
4. Ben Verinder
5. Stephen Waddington
6. Maria McGeoghan
7. Steve Dunne
8. Edna Boampong
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.