
How has the arrival of the internet changed the nature of marketing research? Can doing market research with online participants be as effective as with real people? Every company knows good market research is a key factor in getting an advantage over their competitors, knowing specific information about target demographics can be essential for a company’s success. In recent years the internet has... more
| Publishes | Daily | Episodes | 10 | Founded | 13 years ago |
|---|---|---|---|---|---|
| Categories | CoursesEducationBusiness | ||||

Peter Jackson (Head of Adsearch) discusses the products he’s researched.
Transcript -- Peter Jackson (Head of Adsearch) discusses the products he’s researched.
The pros and cons of internet market research.
Transcript -- The pros and cons of internet market research.
Traditional research companies are now moving online.
Transcript -- Traditional research companies are now moving online.
What are the implications of losing the physical interaction with participants?
Transcript -- What are the implications of losing the physical interaction with participants?
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Listeners, social reach, demographics and more for this podcast.
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These podcasts share a similar audience with Online market research:
1. Happy Market Research Podcast
2. Marketing School - Digital Marketing and Online Marketing Tips
3. Social Media Marketing Podcast
4. The McKinsey Podcast
5. HBR IdeaCast
Online market research launched 13 years ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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