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Artwork for Next in Media

Next in Media

Mike Shields
Advertising
Tiktok
Retail Media
Digital Advertising
Epsilon
Roblox
Programmatic Advertising
Artificial Intelligence
Third-Party Cookies
Target
Social Shopping
Gaming
Independent Publishers
Mediavine
Tubi
Chipotle
Marketing
Immersive Media
Esports
Ad Monetization

Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.

PublishesTwice weeklyEpisodes261Founded5 years ago
Number of ListenersCategories
MarketingTech NewsNewsBusiness

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Artwork for Next in Media

Latest Episodes

Robert Wheeler — longtime communications leader at WarnerMedia, AT&T/Xandr, and GroupM — shares why he left the corporate world to build At the Moment Media (ATM), a people-first, video-led publication spotlighting personalities across advertising, t... more

Google Ads just turned 25, and it’s entering a new era—one driven by AI, conversations, and context. In this episode, Dan Taylor, VP of Global Ads at Google, joins Mike Shields to unpack how the search giant is transforming its ads business for the a... more

In this episode of Next in Media, Mike Shields speaks with Peter Hamilton, Head of Ad Innovation at Roku, about the rapid evolution of connected TV (CTV) advertising and how Roku is bridging the gap between big-brand budgets and small-business access... more

In this episode of Next in Media, Mike Shields sits down with Jordan Matter, the YouTuber, photographer, and entrepreneur behind one of the most surprising creator success stories of the year. What started as a simple series of dance photography vide... more

Key Facts

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Recent Guests

Salish Matter
Jordan's daughter and a social media star
YouTube influencer
Episode: From Viral Photographer to Skincare Empire with His Daughter Salish
Jannine Lundy
Head of Marketing at Heartbeat
Heartbeat
Episode: Inside Kevin Hart’s Hartbeat with Janina Lundy
Michael Komasinski
CEO of Criteo
Criteo
Episode: Reinventing Ad Tech, Criteo’s CEO on Retail Media, AI, and the Future of Addressability
Selina Sykes
Leads Global Transformation for Beauty and Well-Being at Unilever
Unilever
Episode: How is a Giant Marketer Like Unilever Going to Spend Half of Its Media Budget on Creators?
Kelly MacLean
Vice President overseeing the Amazon DSP.
Amazon
Episode: Amazon's Kelly MacLean on How the eCommerce Giant Built a Killer DSP
Walker Jacobs
Global Chief Revenue Officer and President of the US for DAZN
DAZN
Episode: Dazn's Walker Jacobs on Lessons From Streaming Global Sports Events, and What YouTube in for with its First NFL Game
Drew Muller
VP General Manager of House of Highlights
House of Highlights
Episode: Why Creators Like Kai Cenat are Playing Dodgeball for $500K
Rich Bloom
General manager of creator programs and EVP of business development at Tubi
Tubi
Episode: How Tubi is Embracing Creators - and Trying to Shake up Streaming
Ari Paparo
Founder and CEO of Marketecture, author of Yield
Episode: Ad Tech Forrest Gump Ari Paparo on his New Book, and Whether the Feds Should Have Nailed Google Sooner

Host

Mike Shields
Host of Next in Media, leading discussions with industry experts on the transformation of media and marketing.

Reviews

4.9 out of 5 stars from 68 ratings
  • Too Good Not To Share

    Next In Media is the perfect name for this podcast. Each interview brings new ideas and their potential impact. Although forward looking, the topics are practical and have immediate relevance. Every time I listen, I find myself sharing episode links with peers and friends.

    Apple Podcasts
    5
    Reviewing Version 4.1.0
    United States2 years ago
  • Best Media Pod

    Work in ad sales (previously a buyer), I have always looked for a pod that wasn’t speaking just broadly about marketing or so top-line about the media sector, but actually wasn’t afraid to get in the weeds…well this is it. Mike is great and he has guests on that actually know their stuff and don’t speak down to the audience at all. It’s a great listen and will keep you more knowledgeable than your peers.

    Apple Podcasts
    5
    2PacalypseNow
    United States3 years ago
  • The best interviews!

    Next in Marketing has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!

    Apple Podcasts
    5
    Arlie K
    United States4 years ago
  • Love this podcast

    I get smarter with with listen. Entertaining, informative, fantastic and curious interviewer/journalist. Thank you!!

    Apple Podcasts
    5
    stephmokas
    United States4 years ago
  • Great podcast!

    Well produced with a wide variety of topics and guests across all things digital marketing

    Apple Podcasts
    5
    Karenakong
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Reviewers highlight the informative nature of conversations and the actionable takeaways provided in each episode.
Listeners find the show valuable for its ability to keep them informed and engaged with emerging topics in digital marketing.
There is a consensus that the podcast does an excellent job of addressing current trends in advertising technology and media, making it a great resource for professionals.
Listeners appreciate the high-caliber guests and insightful discussions that offer practical advice relevant to current marketing challenges.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How Roku Is Powering the Next Wave of CTV Advertising
Q: What is Roku's approach to partnering with other platforms like Amazon?
Roku sees the Amazon DSP as a complementary demand source, aiming for a partner-first approach that remains open and supportive of advertisers' needs.
How Roku Is Powering the Next Wave of CTV Advertising
Q: Why is there a perception that smaller brands are slow to adopt CTV advertising?
Peter Hamilton explains that onboarding SMBs is challenging, as it requires a significant number of them to make a meaningful revenue impact, highlighting the discrepancy between expectations and reality.
Reinventing Ad Tech, Criteo’s CEO on Retail Media, AI, and the Future of Addressability
Q: Are you seeing impacts from economic changes in retail spending?
Consumer spending has remained stable, and while there are variations, the overall market seems healthy despite warnings about future volatility.
Reinventing Ad Tech, Criteo’s CEO on Retail Media, AI, and the Future of Addressability
Q: What about the potential for AI in retail media campaigns?
AI has a role in processing signals quicker and enhancing efficiency in campaign management, but true innovation requires deep technological solutions.
Reinventing Ad Tech, Criteo’s CEO on Retail Media, AI, and the Future of Addressability
Q: Are things coming together smoother in organizations regarding ad spend?
It's changing slowly, with more focus on holistic measurement of advertising spend, but there are still separate teams within brands and agencies.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Next in Media

What is Next in Media about and what kind of topics does it cover?

Focusing on the rapidly evolving landscapes of media, marketing, and advertising, this podcast features in-depth conversations with industry leaders navigating technological and data-driven changes. Notable topics often explored include creator economies, advancements in advertising technology, the integration of AI in marketing strategies, and the impact of social media on brand engagement. Each episode offers listeners insights into the latest trends and challenges faced by major players in the industry, providing practical takeaways for marketing professionals and those interested in the future of media.

Its focus on expert discussions combined with timely insights makes it an excellent resource for professionals looking to stay updated... more

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How many listeners does Next in Media get?

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How many subscribers and views does Next in Media have?

To see how many followers or subscribers Next in Media has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Next in Media?

These podcasts share a similar audience with Next in Media:

1. Pivot
2. Prof G Markets
3. Channels with Peter Kafka
4. The Prof G Pod with Scott Galloway
5. BG2Pod with Brad Gerstner and Bill Gurley

How many episodes of Next in Media are there?

Next in Media launched 5 years ago and published 261 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Next in Media?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Next in Media?

Rephonic pulls ratings and reviews for Next in Media from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Next in Media?

Recent guests on Next in Media include:

1. Salish Matter
2. Jannine Lundy
3. Michael Komasinski
4. Selina Sykes
5. Kelly MacLean
6. Walker Jacobs
7. Drew Muller
8. Rich Bloom

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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