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My Business Playbook

Laura Higgins
Entrepreneurship
Business Growth
Creative Business
Marketing
Personal Branding
Content Creation
Business Growth Strategies
Leadership
Creativity
Lead Generation
Instagram
Business Strategy
Time Management
Social Media Marketing
Mindset
Delegation
Sales Process
Marketing Strategies
Goal Setting
Photography

Looking for business inspo, game-changing strategies, and REAL insights to build your dream business? Welcome to My Business Playbook, the podcast where we take you behind the scenes so you can scale your business without losing your freedom or fun.

Join your host, Laura Higgins, every week to unlock actionable advice, inspiring stories, and expert tips that will help you scale and succeed—on your... more

PublishesWeeklyEpisodes275Founded5 years ago
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Artwork for My Business Playbook

Latest Episodes

Feel like your creativity has just… disappeared? Same. In this conversation with Jay Argaet, Creative Director and Owner of Avenir Creative House, we get honest about burnout, the pressure to be “efficient,” and why that might be the exact thing kill... more

YouTube

If you want to hit $30K months as a photographer, this is the exact playbook I’d follow. No audience, no referrals, no team - just six smart decisions that actually move the needle.

From niching down to building an offer that sells, filling your cal... more

YouTube

You don’t need more followers, better branding, or a fancy funnel to land clients this week. You need to stop hiding and start making clear, direct invitations. In this episode, I’m breaking down 3 no-cost strategies that will get you clients fast - ... more

AI isn’t coming for your job - but your mindset might be holding you back. In this conversation with Joe Stolte, we break down how to actually use AI in your business without losing your edge, your creativity, or your value.

Joe makes AI accessible... more

YouTube

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Recent Guests

Joe Stolte
AI business coach and founder with extensive startup experience
Episode: 614: AI Won't Take Your Job (But This Will) with Joe Stolte
Luke Horson
Founder of Uplift Advisory
Uplift Advisory
Episode: 607: Your First Sales Hire: Exactly When, Who and How to Do It
Sam Gaudet
Creative Director at Martell Media
Martell Media
Episode: 605: The Creative Director Behind Dan Martell: Sam Gaudet on Content, Leadership & Scale
Dr. JJ Peterson
Storytelling expert and educator
Vanderbilt University
Episode: 549: The Storytelling Shift That Makes Your Content Impossible to Ignore
Georgia Norton Lodge
Artist and entrepreneur known for her business Georgia Draws a House
Georgia Draws a House
Episode: 542: How This Artist Turned Her Side Hustle into a Million Dollar Biz
Laura Coleman
Photographer and educator, originally from Blue Mountains, Australia; now based in Barcelona.
Episode: 533: Behind the Scenes: Coaching a Creative to $1M
Luka McCabe
Founder of Boob to Food, providing education and support for parents transitioning their children to solid foods.
Boob to Food
Episode: 525: The Untold Story Behind Boob to Food with Luka McCabe
Adrian Smith
CEO of RunGotha and AI expert
RunGotha
Episode: 522: The AI Wake-Up Call Every Creative Needs Right Now with Adrian Smith
Stu McLaren
Membership expert known for launching and scaling membership programs
Episode: 508: Why Every Creative Should Launch a Membership (and How to Start)

Host

Laura Higgins
Host of My Business Playbook, focused on practical business growth for creatives and small businesses.

Reviews

4.9 out of 5 stars from 176 ratings
  • Always worth tuning in

    These episodes are always a delight to tune into! Laura always keeps it real and I love how she breaks things down so they’re simple and practical.

    Apple Podcasts
    5
    mgrixti
    Australia7 months ago
  • So many great episodes

    A fave podcast of mine to listen to. So many great episodes, each with useful nuggets of information for me and my business.

    Apple Podcasts
    5
    leebecker
    Australiaa year ago
  • Refreshing take on entrepreneurship!

    I recently discovered this podcast and am loving each episode!! I relate so much to Laura’s journey as an entrepreneur. This pod is relatable and I value her vulnerability as a CEO/entrepreneur. It’s refreshing!

    Apple Podcasts
    5
    beccabooker
    United States2 years ago
  • Really helpful

    Loved the tips about silence and transfer of confidence.

    Apple Podcasts
    5
    Thuze
    Australia2 years ago
  • Quality content

    Laura is really to easy to listen to and I’ve been taking so many learnings from each episode to help me navigate my business. Thank you!

    Apple Podcasts
    5
    laura1672
    New Zealand2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners repeatedly note practical, down-to-earth guidance they can apply quickly.
Content is consistently actionable and motivational for scaling businesses without losing freedom.
The host brings high energy and great guests, making insights easy to act on.
Audiences describe it as inspiring for small business owners with lots of nuggets.
Guests are often high quality and topics stay relevant to creative business growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

614: AI Won't Take Your Job (But This Will) with Joe Stolte
Q: Is AI coming for creative people's jobs?
AI is a tool that accelerates outcomes and democratizes access, but it doesn't replace the unique human skills and lived experience creatives bring; with ongoing sharpening of craft, humans will stay ahead by augmenting their capabilities rather than being superseded.
607: Your First Sales Hire: Exactly When, Who and How to Do It
Q: What do the roles kind of look like?
Start with hiring an appointment setter or DM support before looking to fill the closer role.
607: Your First Sales Hire: Exactly When, Who and How to Do It
Q: How does someone know if it's time for them to let go as the founder, it's time for them to let go of selling and to start to build a team?
Look for signs of capacity constraints and whether your sales process is consistent enough to sustain an additional salesperson.
605: The Creative Director Behind Dan Martell: Sam Gaudet on Content, Leadership & Scale
Q: What would you say to someone who has that sense that, you know what, I actually think I'd enjoy it better if I worked and collaborated with someone?
Work backwards from your 10-year goals. What do I need to do to hang out with billionaires and figure out what they do?
551: Why Doing Everything Yourself Is Killing Your Creative Business
Q: What would be like some good tips and tricks to hire well?
Have a clear job description, add friction to the application process to find serious candidates, and onboard them like a client.

Audience Metrics

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Frequently Asked Questions About My Business Playbook

What is My Business Playbook about and what kind of topics does it cover?

A practical show for creative and small-business leaders who want to scale without losing freedom. Across episodes, the host dives into actionable strategies on pricing, building leverageable products, hiring and managing teams, storytelling, and marketing funnels. Renowned for high-energy interviews with guests who share real-world tactics, the program emphasizes clear frameworks, disciplined execution, and mindset shifts that help creators run sustainable businesses while staying true to their vision. The format tends toward short, sharp lessons that listeners can implement immediately, with a strong focus on tangible outcomes like revenue growth, improved operations, and effective content strategy.

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How many listeners does My Business Playbook get?

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How many subscribers and views does My Business Playbook have?

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Which podcasts are similar to My Business Playbook?

These podcasts share a similar audience with My Business Playbook:

1. the bossbabe podcast
2. The Amy Porterfield Show
3. The Jasmine Star Show
4. She's On The Money
5. Big Business with Brittney Saunders

How many episodes of My Business Playbook are there?

My Business Playbook launched 5 years ago and published 275 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact My Business Playbook?

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Where can I see ratings and reviews for My Business Playbook?

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What guests have appeared on My Business Playbook?

Recent guests on My Business Playbook include:

1. Joe Stolte
2. Luke Horson
3. Sam Gaudet
4. Dr. JJ Peterson
5. Georgia Norton Lodge
6. Laura Coleman
7. Luka McCabe
8. Adrian Smith

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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