This is what musicians need to know about the music business today. Every Tuesday, music marketers Matt Bacon, Dustin Boyer, Jesse Cannon, and Andrew Southworth break down what's changed in music marketing and the music business, as well as what's currently changing in the industry. You’ll be surprised what they disagree about!
To support the My Point 4 Cents and get a whole extra hour from every... more
Publishes | Twice weekly | Episodes | 23 | Founded | 4 months ago |
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Number of Listeners | Categories | Music InterviewsMusic CommentaryMusic |
In this episode, Dustin Boyer, Jesse Cannon, and Matt Bacon explore Taylor Swift's latest album rollout and the mixed reactions it has garnered, noting both fan loyalty and criticism, while discussing its significant cultural footprint. Highlighting ... more
In this episode, Andrew Southworth and his colleagues Matt Bacon, Dustin Boyer, and Jesse Catted explore a study revealing TikTok's limited impact on music discovery compared to YouTube and streaming platforms. They delve into the intricacies of how ... more
Jesse Cannon, Dustin Boyer, and Matt Bacon dive into what makes TikTok content successful for musicians, breaking down examples of viral videos and detail how spectacle, identity, and strong hooks drive engagement. They also discuss how adapting idea... more
Musician Ryan Shuck explores the remarkable arc of his music career, from founding roles in Orgy and Julien-K to collaborations with the likes of Chester Bennington and Korn. The conversation focuses heavily on Julien-K’s latest innovative crowdfundi... more
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Really appreciate the insights and strategies share. I can feel my brain growing.
Great stuff guys, it was like sitting with your buddies and having one of those conversations that stay with you & I’m excited for the next episodes.
Sorry to say, but it is amazing not to see comments and other internet takes alongside this.
Really enjoyed nodding along to the story of the band member who decided to quit during momentum to start a family—because haven’t we all been through a band or a few that break up like this?
Ugh! I too don’t like to think about how many things I’ve k... more
Love these dudes.
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This show provides in-depth discussions on the evolving landscape of the music industry, focusing on marketing strategies that artists use to increase visibility and connect with fans. With insights from experienced music marketers, the hosts tackle various topics, including the impact of social media platforms like TikTok, innovative fan engagement methods, and the effectiveness of traditional and digital marketing approaches in today's market. Notably, the conversational style and differing opinions among the hosts encourage engagement and exploration of diverse viewpoints, making the content relatable for both budding and experienced musicians looking to navigate the industry.
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1. Pivot
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4. The Bob Lefsetz Podcast
5. Pod Save America
My .4 Cents launched 4 months ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on My .4 Cents include:
1. John Strohm
2. Fabrice Sergent
3. Bryan Andrews
4. Brian Andrews
5. Ryan Shuck
6. Matt Molnar
7. Brian Zisook
8. Brian Zisuk
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