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Artwork for My  .4 Cents

My .4 Cents

My Point 4 Cents
Music Marketing
Spotify
Tiktok
Tankcrimes Records
AI Music
Audiomack
Music Business
Rancid
Suno
Imoliver
Hallowood Media
Social Media
Viral Artists
Album Rollouts
Facebook Ads
Music Promotion
Oracle
DIY Music Scene
San Francisco
Municipal Waste

This is what musicians need to know about the music business today. Every Tuesday, music marketers Matt Bacon, Dustin Boyer, Jesse Cannon, and Andrew Southworth break down what's changed in music marketing and the music business, as well as what's currently changing in the industry. You’ll be surprised what they disagree about!

To support the My Point 4 Cents and get a whole extra hour from every... more

PublishesTwice weeklyEpisodes30Founded5 months ago
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MusicMusic InterviewsMusic Commentary

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Artwork for My  .4 Cents

Latest Episodes

Hosts Andrew Southworth, Dustin Boyer, and Matt Bacon, alongside guest co-host Ryan Schutte, talk about the evolving landscape of the music industry. They begin with insights from Ryan Schutte, a booking agent at Forthright Booking, focusing on the c... more

Andrew Southworth, Matt Bacon, Jesse Cannon, and Dustin Boyer tackle various shifts and trends in the music industry, particularly focusing on Spotify's recent introduction of video features in the American market and alterations to the Shuffle funct... more

In this episode, hosts Dustin Boyer, Andrew Southworth, Matt Bacon, and Jesse Cannon discuss innovative strategies for music promotion and the implications of AI in the music industry. They dive into the effectiveness of utilizing multiple social med... more

Hosts Jesse Cannon, Dustin Boyer, Andrew Southworth, and Matt Bacon engage in a deep dive discussion on optimizing an artist's reach, aiming to significantly increase their audience in just 30 days. They explore strategies for building a compelling n... more

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Recent Guests

Ramon Pang
IDM-electronic music artist known for his community building and unique blend of electronic genres.
Tabula Rossa Records
Episode: Artists Need Three Accounts On Every Social Platform!?!? w/ RamonPang
Rod Yancy
Founder of Bootleg, passionate about music and community building
Bootleg
Episode: How To Grow A Music Artist In 30 Days w/ Rod Yancy
C.J. Blessum
Founder of A Thousand Arms, supports indie artists through screen printing, design, merch fulfillment, and label services.
Episode: Why Musicians Are All Talking About Group 7 w/ C.J. Blessum
Todd White
Owner of K-Volume Records and manager of Castle Rat
K-Volume Records
Episode: How Sombr's Marketing Fan Hate w/ Todd White
Olivia Pierce
Creative director and head of social media at Industry Plant, with extensive experience in music marketing and branding for artists.
Industry Plant
Episode: The Dark Side of Music Distribution w/ Olivia Pierce
Lee Martin
Creative marketer with over two decades of experience in music.
Worked with artists like David Bowie and Lord Huron
Episode: Did Taylor Swift's Not Market TLOASG? w/ Lee Martin
John Strohm
A lawyer and musician, previously with The Lemonheads, with expertise in artist development
Midas Strom
Episode: YouTube Beats TikTok For Music Discovery? w/ John Strohm
Fabrice Sergent
Managing partner and co-founder of Bandsintown
Bandsintown
Episode: What Makes A TikTok Go Viral?
Bryan Andrews
An up-and-coming country artist and political influencer.
Independent Artist
Episode: The Country Star the Internet Can’t Ignore w/ Bryan Andrews

Hosts

Matt Bacon
Host and marketer with a focus on music business strategy.
Andrew Southworth
Host and co-host involved in discussions about music marketing and strategies.
Dustin Boyer
Host specializing in music promotion and marketing tactics.
Jesse Cannon
Co-host with expertise in music production and the industry landscape.

Reviews

4.8 out of 5 stars from 16 ratings
  • Infantile

    Love these guys for their wealth of useful knowledge. So disappointed that they don’t even try to hide their vitriolic hatred of people who have a different political persuasion to them. I’d threaten a boycott only I’m quite capable of gleaning useful information from someone who isn’t conservative like me. Grow up guys. Or at least leave your infantile political commentary for your other podcasts.

    Apple Podcasts
    1
    AnimalFarmNotaBot
    Australia2 months ago
  • Useful Knowledge Bombs

    Really appreciate the insights and strategies share. I can feel my brain growing.

    Apple Podcasts
    5
    Lolpoiyrssgh
    United States4 months ago
  • Nice one!

    Great stuff guys, it was like sitting with your buddies and having one of those conversations that stay with you & I’m excited for the next episodes.

    Sorry to say, but it is amazing not to see comments and other internet takes alongside this.

    Really enjoyed nodding along to the story of the band member who decided to quit during momentum to start a family—because haven’t we all been through a band or a few that break up like this?

    Ugh! I too don’t like to think about how many things I’ve k... more

    Apple Podcasts
    5
    Barcode001
    United Kingdom4 months ago
  • I’m in!

    Love these dudes.

    Apple Podcasts
    5
    Dallas1209
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The community feel and engaging conversations make it relatable and enjoyable.
The combination of expert guest opinions and experiences provide valuable knowledge for aspiring musicians.
Listeners appreciate the practical insights and humor shared by the hosts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Artists Need Three Accounts On Every Social Platform!?!? w/ RamonPang
Q: Can you tell the crowd how you introduce yourself if they have absolutely no clue about the weird ass music you make?
I do a mixture of IDM, which is basically based on sounds like Apex Twin, combined with my love for smooth ambient music.
How To Grow A Music Artist In 30 Days w/ Rod Yancy
Q: How would you describe Bootleg to someone who's never heard of it?
Bootleg helps artists record, market, and sell unique live concert experiences to connect with superfans and retain emotional value from performances.
How To Grow A Music Artist In 30 Days w/ Rod Yancy
Q: If you only had 30 days to move a good unreleased artist towards emerging national, what are the three highest leverage moves you'd execute first?
The first thing is to create a consistent narrative that sparks word of mouth and creates engaging conversations around the artist.
The Country Star the Internet Can’t Ignore w/ Bryan Andrews
Q: Does any of your music in that regard lean political as well?
Absolutely, this song we're about to put out, there is no if, ands, or buts, it is 100% political.
The Country Star the Internet Can’t Ignore w/ Bryan Andrews
Q: Do you feel like you really started in that world, that is where you first started getting attention?
I have been in music for five years now, and when I first started it, really, the music definitely took off.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About My .4 Cents

What is My .4 Cents about and what kind of topics does it cover?

Focused on the contemporary dynamics of the music business, various episodes explore innovative strategies in music marketing, the challenges facing independent artists, and the evolving landscape of music distribution and promotion. The hosts discuss how artists can leverage social media, community engagement, and crowdfunding while addressing industry changes and emerging platforms like TikTok and Audiomack. Unique insights from experts and practical advice aimed at DIY musicians provide listeners with actionable strategies to navigate the complexities of today's music industry. Regular guest appearances by industry professionals help to enhance the conversations, offering a diverse array of perspectives on growing an artist's career in a... more

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Which podcasts are similar to My .4 Cents?

These podcasts share a similar audience with My .4 Cents:

1. Blank Check with Griffin & David
2. And The Writer Is...with Ross Golan
3. Sodajerker On Songwriting
4. The Telepathy Tapes
5. Locked On Mariners - Daily Podcast On the Seattle Mariners

How many episodes of My .4 Cents are there?

My .4 Cents launched 5 months ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on My .4 Cents?

Recent guests on My .4 Cents include:

1. Ramon Pang
2. Rod Yancy
3. C.J. Blessum
4. Todd White
5. Olivia Pierce
6. Lee Martin
7. John Strohm
8. Fabrice Sergent

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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