MSAI营销科学∞艺术
钱钱品牌局MSAI(Marketing Science∞ Arts Innovation)营销科学∞艺术创新平台的播客，由M360 MSAI &创+平台创始人钱峻及营销科学家谭北平联合主播。MSAI,推进企业营销科学一艺术战略体系化建设，从中国到全球，助力企业增强营销科学体系，夯实营销艺术体系，创建营销科学∞艺术融合创新开放平台，推动营销创新、品牌焕新及多元可持续商业增长。MSAl将营销科学∞艺术创新融合，突破了传统营销的桎梏，为企业带来了一种全新的营销模式和增长路径及战略体系化的建设。MSAI营销科学∞艺术播客将围绕体系内的108议题及36个项目.欢迎您关注和收听MSAI(Marketing Science∞Arts Innovation)营销科学∞艺术创新，用科技与艺术的力量，推动商业持续增长!
| Publishes | Weekly | Episodes | 92 | Founded | a year ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | MarketingBusiness |
Listen to this Podcast
Latest Episodes
从电视媒介的 GRP 指标，到在线广告的点击导向，再到社交媒体的互动核心，媒介迭代始终重塑着品牌营销的底层逻辑。
如今，AI 正式跻身核心媒介之列，不仅打破了流量主导的营销惯性，更将品牌竞争推向 “认知可见性” 的全新战场。在这场革命中，品牌唯有读懂 AI 的认知逻辑，重构营销体系，才能在智能时代占据先机。
共谈嘉宾：谭北平 — 营销科学家 MSAI联合主播 / 秒针营销科学院院长钱峻 — 营销科学家 MSAI 联合主播 / MSAI M360 创+平台创始人
SHOWNOTES：
0:... more
在 AI 技术重塑商业规则的今天，新生产力的落地却遭遇了普遍困境。70% 的 AI 项目失败并非源于技术短板，而是组织未能跟上时代步伐。
当硅谷掀起 10 万大裁员、亚马逊连续两轮精简人员，当 "一人公司" 概念兴起与 35 岁职场困境交织，AI 时代的商业增长已不再是单纯的技术应用命题，而是组织变革与个体进化的双重考验。
今天，我们就从核心矛盾出发，拆解 AI 时代商业增长的底层逻辑。
SHOWNOTES：
1:41 AI驱动的增长要求企业进行组织变革。
5:28 汽车行业销售体系数... more
在 AI 技术重构商业生态的今天，营销归因早已超越单纯的效果核算范畴，成为决定企业资源配置、战略方向的核心竞争力。
当媒介 3.0 迈向 5.0 焕新阶段，“AI 即媒体” 的认知深入人心，传统依赖平台的归因模式已然崩塌。企业唯有挣脱平台霸权，搭建专属的 AI 归因体系，才能在混沌中找到确定性，实现从流量驱动到价值驱动的本质跨越。
共谈嘉宾：谭北平 — 营销科学家 MSAI联合主播 / 秒针营销科学院院长钱峻 — 营销科学家 MSAI 联合主播 / MSAI M360 创+平台创始人
SH... more
在生成式 AI 掀起全球技术革命的今天，模型、算力与应用工具的迭代速度远超想象，中美两国的技术博弈与产业创新正在重塑全球 AI 格局。
本期播客为《生成：AI生产力重构营销新范式》新书解读第二十二章，我们将跳出技术细节的迷雾，以更具洞察力的视角，拆解 AI 产业的核心逻辑、发展趋势与中国机遇，看看这场变革如何改写企业命运与行业规则。
共谈嘉宾：谭北平 — 营销科学家 MSAI联合主播 / 秒针营销科学院院长钱峻 — 营销科学家 MSAI 联合主播 / MSAI M360 创+平台创始人
S... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #230 |  United Kingdom/Business/Marketing |
Apple Podcasts | #14 | China/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About MSAI营销科学∞艺术
Where can I find podcast stats for MSAI营销科学∞艺术?
Rephonic provides a wide range of podcast stats for MSAI营销科学∞艺术. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to MSAI营销科学∞艺术 and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does MSAI营销科学∞艺术 get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for MSAI营销科学∞艺术, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for MSAI营销科学∞艺术?
Rephonic provides comprehensive predictive audience data for MSAI营销科学∞艺术, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does MSAI营销科学∞艺术 have?
To see how many followers or subscribers MSAI营销科学∞艺术 has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to MSAI营销科学∞艺术?
These podcasts share a similar audience with MSAI营销科学∞艺术:
How many episodes of MSAI营销科学∞艺术 are there?
MSAI营销科学∞艺术 launched a year ago and published 92 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact MSAI营销科学∞艺术?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for MSAI营销科学∞艺术?
Rephonic pulls ratings and reviews for MSAI营销科学∞艺术 from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for MSAI营销科学∞艺术?
Rephonic provides full transcripts for episodes of MSAI营销科学∞艺术. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.