Mercadologiando 1
Gerencia de Marketing - USMUna nueva visión del marketing
| Publishes | Weekly | Episodes | 9 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Language |  Spanish | Categories | BusinessMarketing | ||
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Latest Episodes
En esta ocasión nos acompaña José Ernesto Villacreses, gerente de Cuport una empresa de seguridad en Ecuador. Su visión integral nos permitirá escuchar a través de alguien que piensa fuera de la caja.
Aunque en la actualidad la mayor parte de contenido, respecto al marketing digital, que se escucha está relacionado a las redes sociales, sin embargo, el mundo de las páginas web, buscadores web y analíticas de redes pueden ser un gran impulso que ha... more
En este séptimo capítulo de Mercadologiando, nuestra invitada, Virginia Samán, una experta y consultora en social media nos explica y comenta los pasos a realizar y como entenderlos, para manejar nuestras redes de una manera efectiva.
En este sexto episodio hablamos sobre la publicidad y la promoción, lo diferente y necesario que es en las diferentes industrias que existen con el Gerente de ventas de la empresa Tractomaq, Henry Cianca Moncayo. Como y cuando las aplicamos y su medi... more
En este capítulo nos acompaña Jessica, una mujer con gran experiencia en este asunto. Ella junto con Rafa y Valentina conversan acerca de factores y métricas que definen el éxito o el fracaso de un producto y el precio que lo acompaña.
En este cuarto episodio hablaremos sobre la distribución y ventas; la elección sobre las estrategias a tomar para cada canal en base a su mercado y la medición de estas con Jenniffer Fernández, coordinadora de trade marketing en la empresa Productos ... more
En este tercer episodio hablaremos de temas de mercado, clientes y sobre todo lo que un gerente, emprendedor y dueño de empresa debería hacer para incrementar sus beneficios periodo a periodo.
No te lo pierdas, habrán muchos consejos y experiencias ... more
En el segundo capítulo de Mercadologiando veremos los dos puntos de vista de la inversión en marketing desde la perspectiva financiera con Alexis Álava, Industrial Finance Specialist HC en Unilever, y desde la perspectiva de marketing con Giuliano Ar... more
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Apple Podcasts | #112 |  Colombia/Business/Marketing |
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Mercadologiando 1 launched 5 years ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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