美妆老友记
美妆老友记一档把护肤、彩妆、香水、护发、身体护理统统“打包”的知识型美妆播客。在这里，美，不止步于产品，也是一门涵盖科学、心理、商业与文化的全科课题。 ✨ 王牌栏目 📖精神股东 揭开商业财报与渠道数据，解锁品牌“暴富”密码——让你成为朋友圈里的美妆商业分析师。 ❓十万个为什么 “酸类怎么叠？防晒用多少？”美丽锦囊、硬核科普都在这，基础疑难一网打尽。 👩⚕️医美颜究所 光子、热玛吉、肉毒还是水光？用白话拆解医美黑话，拒绝踩坑，放心变美。 ☕️老友茶水间 行业八卦、美学理念……最in美妆News，边喝咖啡边吃瓜。 🎙️ 为什么订阅我们？ 1. 干货多：化妆师、医生、内行人轮番上麦，拒绝空洞“种草”。 2. 节奏快：每期 40分钟上下班/通勤刚刚好。 3. 气氛松：像和老朋友畅聊，不设防的轻松。 4. 实用强：从购物清单到医美风险，听完就学会。 ➡️准备好了吗？ 点开《美妆老友记》，和我们一起把“... more
| Publishes | Twice monthly | Episodes | 135 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | Health & FitnessLeisure |
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全世界的女生，好像突然都在学韩国女生化妆。
不是学某一个产品，而是学一整套方法：
从妆前棉片到气垫底妆，从MLBB唇色到卧蚕眼线，从水光肌到高颅顶——韩女美学最厉害的地方，不是“美得很用力”，而是看起来很松弛、很干净、很完整。
但问题来了：
韩妆不是在中国“凉了”吗？为什么它又在美国、日本、东南亚继续开花？
Olive Young货架上的年轻韩女美学，到底靠什么席卷全球？
为什么韩国女生的妆，看起来像天生皮肤好，但背后其实是一套非常严格的产品流程？
本期老友们从韩国化妆品出口、供应... more
在经历了2个防晒小年后，今年终于迎来了防晒爆发年，这波品牌内卷中，老友觉得最大的改变是：品牌不再卷谁的SPF指数更硬核，而是卷生活体验感。黄婷比喻：以前的防晒，就像一件“防晒衣”，有得穿就不错了。但今年的防晒，卷成了“功能型内搭”，有的是清爽透气的“白T”，有的是防风挡雨的“冲锋衣”，还有的是让你白到发光的“反光板”，出门前你不是想今天穿哪件防晒，而是得想想：“今天我该穿哪件防晒内搭？”
叠个甲： 我们没钱给本次介绍的所有产品做成分检测，一切评语基于相信大牌防晒在足量的情况下，防晒能力不会差的... more
瞿颖在综艺节目里发出过一个灵魂拷问：”我不做医美，肉毒算医美吗？"
如果连瞿颖都拿不准，这个问题就值得从头聊一次。答案很明确：医美分整形和抗衰两大块，抗衰是肌肤下坡路上的踩刹车，肉毒是刹车的一种。所以它是医美。
而且是目前医美当中历史最久、相对最成熟的技术之一。
一个名字里带”毒”的东西，怎么就成了医美领域历史最久、打的人最多的项目？它除了除皱还能干嘛？打完脸僵了、压眉了，其他部分纹路代偿了，这些你想问又不好意思问的事，让我们一次聊透。
* 本期内容仅为科普分享，不构成医疗建议
如果您... more
在过去10年，美妆市场经历了一场深刻的变革，从品牌主导进入了由消费者和平台主导的新时代。而在其中无法绕开的能量场，当然是“小红书”。
但，为什么有些美妆品牌在小红书上风生水起，而有些品牌重金砸入，却水花寥寥？
带着这种思考，欢迎和老友们共同进入「精神股东」的“心流”时间，我们将自带“爆款体质”，引发自发性的分享和讨论，深得用户心的品牌统称为“小红书美学品牌”，一起来解构它的流量密码和成功原因。
欢迎大家在评论区分享你心中的小红书美学品牌代表，或
🔍 同名公众号“美妆老友记”，获得更全面... more
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Reviews
- 很爱听
尤其是精神股东系列，从消费者切换到行业视角会有不同的感受
Apple Podcasts5shakalaka_China2 years ago - 每周必听！！！！
每周必听！！！调整后的音质地铁、公交车完全没有问题了。
Apple Podcasts5jris llChina2 years ago - 很喜欢的一档美妆话题类播客
选题贴近大家比较关注的点，内容轻松愉悦，通过不同嘉宾及主持人之间的沟通探讨，可以从不同维度做更加全面的了解～非常推荐～
Apple Podcasts5飘姐麥乐帝China2 years ago - 宝藏博客！
内容太精彩了，打开新知识世界大门！涵盖护肤、美妆、时尚……每期必听
Apple Podcasts5vilola落落China2 years ago - 美妆好友记
每期必听，期期干货
Apple Podcasts5bonnie_韩China2 years ago
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #180 | China/Leisure |
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Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
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美妆老友记 launched 3 years ago and published 135 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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