
全网首档美妆行业播客,用内行视角观察美妆业生态 —— 专业美妆人,都在这! 希望能为每位喜欢美妆行业的你带来价值 从品牌、研发、营销、渠道 到彩妆、护肤、体护、美发 与Beauty产业相关的每个环节,都有深谙其道的“内行人” 我们希望通过与这些内行人的对谈,从专业视角聊聊「美妆」这个品牌化程度高且充满创新和挑战的行业 有幸与每位听众一起,见证中国美妆品牌的成长 ————————— 👉🏻欢迎加入美妆内行人社区,与主播、嘉宾以及10000名美妆从业者深入交流【进群方式:添加微信mznhr2022即可】 【主播】 艾勇 - 映天下创始人,DTC营销专家 寒笑 - 美内文化创始人,媒体人、美妆买手 何慕 - 美内文化美妆编辑「美周资讯」主播
| Publishes | Twice weekly | Episodes | 152 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | Health & FitnessLeisure |

2026年6月15日 星期一 Vol.99
本期主播:何慕 Simon
今天的节目中,我们主要关注的热点事件有:
00:53 当逛线下店的人越来越少,香氛品牌【闻献】如何用“城市限定”激活全国门店
03:48 全球最会卖韩妆的店【Olive Young】,到了美国也水土不服?线下爆了,线上却翻车了
06:49 Hailey Bieber 的【Rhode】正式进军拉美市场,明星美妆终于不只靠流量了
09:35 上市不满一年就停牌,“中国香水第一股”【颖通控股】到底发生了什么? more
本期节目我们联动「搞钱学姐」主播陈雪和新锐女性呵护品牌「斯所Of Hers」创始人Sasha,展开一场关于 “私处护理:那些忍一忍就过去的不适感,其实不必再忍” 的深度对话。
因为我们发现,绝大多数用户对私处护理品类的了解,还停留在“用清水就行”、“怕是智商税”的阶段。甚至很多人根本不知道,自己可以不用忍受经期的闷痒、出差后的黏腻、更年期的干涩等情况。
而本期嘉宾 Sasha 恰好拥有欧莱雅7年产品经理积淀,以及从0到1死磕私护配方的双重背景。本期我们会聊到: 1、为什么市面上很多私处护理液... more
近期,国产中高端底妆品牌 BlankMe宣告破产,引发行业震动。BlankMe半分一曾经是国货美妆里非常漂亮的一个样本:2016 年创立,2021 年全网爆发,2022 年登上李佳琦直播间,明星单品在 618 卖出 17 万多瓶,还拿下过天猫粉底液好评榜第一。高光之后,BlankMe接连遭遇库存积压、投放失效、团队动荡等一系列决策失误,最终在多轮融资失败后走向终局。
(图片来源:BlankMe官网)
这背后,究竟是创始人单一的决策失误,还是新消费品牌普遍面临的结构性困境?为了回答这个问题,我... more
2026年6月8日 星期一 Vol.98
本期主播:何慕 Simon
今天的节目中,我们主要关注的热点事件有:
00:49 美甲师要失业,机器人美甲公司【10Beauty】把价格打下来,并获得维多利亚·贝克汉姆的投资
02:54 上海西岸惊现巨型蛋糕,卖衣服的【Forever 21】出美妆了
05:16 又一个倒下的白月光,新锐彩妆【HEDONE】没等来回归,等来了资本跑路
07:41 明明能赚钱,却被当筹码甩卖!揭秘【欧邦琪】的资本流浪记
图片来自 10Beauty 官网... more
People also subscribe to these shows.
嘉宾访谈经常抢话,乱总结,要注意听人说话
主持人说话太喜欢吞字了,卷舌也很严重!说话很不清晰
老师得说了一千次“是的”,听着有点难受;还有个嘉宾一说话就用怪声;但内容还是不错的,普及了很多护肤误区。
分享的知识点非常有用,希望还能再展开讲讲,还有祛斑这方面希望能科普一下,非常感谢!
特别喜欢茶话会主题,请多多的推荐主播和嘉宾们的爱用品,上班路上听真的很有趣!!!聊天向的博客真的很放松~🥰🥰🥰
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #47 | |
Apple Podcasts | #235 |
Listeners, social reach, demographics and more for this podcast.
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| Interests | Professions | Age Range | |||
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美妆内行人 launched 4 years ago and published 152 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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