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Marketinglado

Marketinglado

El follón de comunicar y vender para marcas. Un podcast de Óscar Ato y Francisco Sáez

PublishesMonthlyEpisodes10Foundeda month ago
Language
Spanish
Categories
BusinessMarketing

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Artwork for Marketinglado

Latest Episodes

En este décimo episodio abordamos la temporada alta por excelencia: el Black Friday. Si eres dueño de un e-commerce, CMO o profesional de marketing (PPC/Ads) —ya sea en agencia o in-house—, este programa es tu guía de supervivencia. Hablamos de cómo ... more

En el episodio 9 de Marketinglado Podcast recibimos a Sandra Arias, una profesional con un perfil 360 en marketing, que combina experiencia en grandes corporaciones, proyectos digitales, docencia universitaria y emprendimiento. Sandra es cofundadora ... more

Hace no tantos años, había más dinero en el mundo del marketing y la publicidad, y salir en tv era más frecuente. Con el boom de internet y la ampliación y depreciación de muchos contenidos al poderlos consumir gratuitamente, muchas campañas y estrat... more

Hoy en día, todo va muy rápido. Más aún en marketing online. Por eso, cada año vemos al menos un par de tendencias a las que se sube medio mundillo. Y si no las hay, las creamos. No hace tanto pegó fuerte el growth hacking y el copywriting (será que ... more

La productividad está a la moda a la par que se ha visibilizado más que nunca la importancia de la salud mental y el problema del burnout. De hecho, la Inteligencia Artificial es a la vez una palanca para ser más productivos… y el último clavo en el ... more

Si en el episodio 3 hablábamos de trabajar en agencias “pato”, especializadas, in house y como freelance, esta vez nos ponemos en el lado de la empresa-cliente. Damos nuestra visión acerca de a quién tendría que contratar una marca según su contexto,... more

Rara es la marca que no te pide un viral hoy en día. Da igual su sector y tamaño. En un entorno online en el que suelen manejarse presupuestos menores que antaño, se busca que las redes hablen de ti. Pero, ¿hasta qué punto es necesario? En este cuart... more

A poco que te hayas interesado en el mundillo del marketing, habrás visto a varias personas contándote las bondades de ser freelance. No tanto las miserias. Por otro lado, a menudo se habla poco de las ventajas de trabajar por cuenta ajena, aunque ta... more

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Apple Podcasts
#102
Spain/Business/Marketing

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Marketinglado launched a month ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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