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Artwork for Marketing Minds

Marketing Minds with Aleric Heck

Aleric Heck
Artificial Intelligence
Marketing
Branding
Linkedin
Credit Card Points
Google Ad Grants
No Limit Creatives
Sales Systems
Joint Ventures
AI Cloning
Personal Branding
Rich Relationships
AI SEO
Self Publishing
Book Marketing
AI Prompting
Meta Ads
Airtable
Global Talent
Virtual Assistants

Learn the Best Marketing Strategies to help Grow your Business with the Marketing Minds Podcast. Hosted by Aleric Heck, YouTube Ads & Video Marketing Expert and the Founder & CEO of AdOutreach, a 3x INC 5000 Marketing Company that scaled to 8 Figures & ranked #60 on the INC 5000 list of the Fastest Growing Companies in America. Join Aleric as he invites other Expert Marketers to share their Best S... more

PublishesTwice monthlyEpisodes45Foundeda year ago
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Artwork for Marketing Minds

Latest Episodes

► Revolutionize Your Brand with Instagram Reels and Discover the Untapped Potential of Instagram Marketing with Harrison Coley!

►Make sure to follow Harrison on Instagram: www.instagram.com/theharrisoncoley?igsh=MWM0a2tkczZkNDIwdA==

► Apply... more

► Revolutionize and transform your business with Molly Mahoney's unique approach to AI and marketing. You will also learn how to unlock business potential with AI and vibe coding!

//_______________________________________________

► Have a question ... more

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► Discover the secret book funnel that generated $7M in just 12 months. In this episode, Chandler Bolt breaks down his proven 8-step framework for writing and publishing a book that can scale your coaching business and drive serious revenue.

► Turn ... more

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Stop burning ad spend! Here is the proven way to test Meta Ad creatives as Eddy Miranda unlocks the hidden Meta Ads strategies generating massive ROI for top coaches and consultants.

► Tired Of Wasting Your Ad Dollars On Non-Performing Creatives? He... more

YouTube

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Recent Guests

Molly Mahoney
AI and social media marketing expert and strategist
The Prepared Performer / AI Stars
Episode: Vibe Coding and AI: Transforming Business with Molly Mahoney
Chandler Bolt
CEO of selfpublishing.com, author of Published
Self Publishing
Episode: The Art Of Writing A Book with Chandler Bolt
Eddy Miranda
Expert marketer focused on Meta Ads, low-ticket funnels, and webinar optimization
Independent / Formerly with Grant Cardone
Episode: Unlocking High ROAS: The Secret to Meta Ads with Eddy Miranda
Nick Fisher
Founder/CEO of New Reach Education; launches and scales brands; expert in coaching/consulting space
New Reach Education; Agexa; SubTo
Episode: The 5-Day "Guest Pass" Strategy That Generates Millions in Revenue with Nick Fisher
Jeff Brewer
Expert on challenge model for coaching, consulting, and core style businesses
Episode: The Future of Marketing: Challenge Launches Explained with Jeff Brewer
Eli Facenda
Travel rewards expert known as 'Eli the travel guy'
Freedom Travel Systems / AdOutreach
Episode: Unlock Luxury Travel with Credit Card Points: Eli Facenda's Secrets
Rachel B. Lee
Branding expert, co-owner of Standout Authority, founder of Humanize and the Humanize Your Brand podcast
Standout Authority; Humanize; Humanize Your Brand
Episode: Humanizing Brands: The New Era of Marketing with Rachel B. Lee
Cierra Lueck
Facebook Groups and Community Engagement strategist
Cierra Lueck Consulting
Episode: How to Build a High-Engagement Facebook Community with Cierra Lueck
Zach Bernard
Canadian entrepreneur, founder of WeFeatureU, PR and podcast guesting expert
WeFeatureU
Episode: From Unknown to Industry Leader: Podcasting Tips with Zachary Bernard

Host

Aleric Heck
Host of Marketing Minds Podcast

Reviews

5.0 out of 5 stars from 17 ratings
  • A must listen to Podcast for all Entrepreneurs!

    Aleric brings so much tactical and framework value from the very first intro podcast. I am looking forward to being part of the journey!

    Apple Podcasts
    5
    Aaron Rocamontes
    United Statesa year ago
  • Incredible New Show

    Aleric is such a great host….so much wisdom, so many insights, so many practical and useful tips from each guest. I’m loving this show.

    Apple Podcasts
    5
    Giovanni Marsico
    Canadaa year ago
  • Great guests, amazing content!

    It’s the podcast I’ve been looking for about marketing and the stories behind many big brands or people behind the marketing or founding of a company.

    I enjoyed the recent podcast about Gareb Shamus and the creation of “Wizard” magazine, founding ComicCon and the value of engaging and growing your fan base, getting in touch and finding out what resonates with them, your audience that loves your events and brand.

    Check out this podcast from a YouTube video marketing OG, one of the pioneers in v... more

    Apple Podcasts
    5
    edbisquera
    United Statesa year ago
  • About time!!!

    I’ve been following Aleric for years and have always loved his content on YouTube. I was super excited to see he finally created a podcast! I love it

    Apple Podcasts
    5
    aoehler14
    United Statesa year ago
  • Great insights

    Aleric always has a deep understanding of just about anything online marketing related, I learned a lot from him

    Apple Podcasts
    5
    mighty.kev
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many value the host's energy and the ability to translate complex concepts into usable playbooks.
Listeners praise tactical value and practical frameworks from early episodes.
Audiences note high-quality guests and actionable tips that can be implemented quickly.
The mix of marketing, branding, and AI topics is frequently highlighted as a strength.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

90% of Marketing Fails - Here's How to Win With the Other 10% - Gabe Arnold | Marketing Minds #19
Q: How do you think about a testing framework in marketing?
Focus on a deep, market-driven foundation first through surveying paying customers and in-depth interviews, then test multiple assets with the knowledge of who the customer is and what they value; if a test fails, learn from it quickly and iterate toward the truth of what works.
How This Marketer Made $1 Million Selling FREE Books - Derek Tsuboi | Marketing Minds #21
Q: How should someone approach creating a live Facebook ad in 2025?
Record a Loom video that looks authentic and in-frame, upload it as a regular video ad, and focus on creating engaging, non-salesy content with strong hooks; test variations and reuse high-performing ad IDs across campaigns, while ensuring content remains dynamic and not obviously an ad.
How This Marketer Made $1 Million Selling FREE Books - Derek Tsuboi | Marketing Minds #21
Q: Why was the audiobook offered at $9.95 and not as an order bump on the checkout?
The team already had an order bump in place and chose an upsell for the audiobook because it aligned with their goal of guiding leads toward the backend offer; the upsell was designed as a pathway to higher-value products rather than a stand-alone audiobook sale.
How This Marketer Made $1 Million Selling FREE Books - Derek Tsuboi | Marketing Minds #21
Q: What does the million-dollar funnel look like and what were the upsells after the $7.95 book offer?
The upsell sequence included a primary course for $197, then a downsell to a deluxe book bundle with an audiobook, plus another down sell if the initial upsell was declined. This structure created multiple price points that significantly increased cart value and allowed a large portion of leads to ascend to the high-ticket backend.
How to Build a $10K Community With a Small Audience - Jordan Godbey | Marketing Minds #22
Q: How do you determine the best community model for someone who has a big audience versus someone with a smaller audience?
With a smaller audience, start with higher-ticket, transformation-focused programs to deliver a clear outcome quickly; for larger audiences, you can leverage lower-cost, more connected formats but still ensure value and alignment.

Audience Metrics

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Frequently Asked Questions About Marketing Minds

What is Marketing Minds about and what kind of topics does it cover?

Marketing-focused discussions featuring practical tactics and frameworks for growing businesses through digital marketing, AI-enabled workflows, and personal branding. Episodes frequently cover advanced advertising strategies (especially on Meta), evergreen lead generation via books, programs, and community-driven launches, plus practical applications of AI, content clustering, and outbound outreach. Guests range from AI, branding, and growth experts to podcasting and travel-reward specialists, all sharing actionable playbooks, real-world case studies, and frameworks that listeners can deploy quickly. The show tends to blend tactical how-tos with long-term growth systems, often highlighting scalable, repeatable methods and human-centered br... more

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Which podcasts are similar to Marketing Minds?

These podcasts share a similar audience with Marketing Minds:

1. AI Explored
2. The Artificial Intelligence Show
3. BigDeal

How many episodes of Marketing Minds are there?

Marketing Minds launched a year ago and published 45 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Marketing Minds?

Recent guests on Marketing Minds include:

1. Molly Mahoney
2. Chandler Bolt
3. Eddy Miranda
4. Nick Fisher
5. Jeff Brewer
6. Eli Facenda
7. Rachel B. Lee
8. Cierra Lueck

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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