Marketing Matters is a podcast about everything to do with marketing and communications - and why it's important. It's hosted by Ben Capper and Richard Forshaw Smith; two professional marketers with a ton of experience in marketing in the UK private and public sectors. Ben and Rich believe that marketing is really important - but also that it should be fun, enriching and enjoyable. In their chats ... more
| Publishes | Infrequently | Episodes | 7 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Category | Business | ||||
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Latest Episodes
Ben and Rich are back with a new episode talking about what's changed in comms and marketing, 12 months on from the first COVID-19 lockdown in the UK. We talk about: - "The Ultimate Mad Friday" - Toleration and celebration of low quality video conten... more
Ben and Rich are back! It's been 8 months and A LOT has happened in that time. But we take the time to discuss what's happened to the world of communications and marketing since the COVID19 lockdown and how our profession has changed forever. We also... more
Rich and Ben are BACK! And we're talking about the sharp end of marketing. So whether it's sales, recruitment or other big decisions, we talk about how to take your customers or audience on a "journey" (sorry), and how to use stuff like Facebook pixe... more
Ben and Rich are back with a discussion about content marketing. What is it? Is it even a thing? Isn't it just leaflets and stuff, but on the internet? Not so, apparently. Listen for more....
Welcome to Marketing Matters. The podcast where two white middle aged men (because that's the podcast law) talk about stuff. In particular, Ben Capper of Grey Fox Communications and Marketing Ltd and Rich Forshaw-Smith of RFS Marketing Ltd talk about... more
How do you create a great comms strategy that works properly for your organisation? Well, Ben and Rich talk about this in an in depth discussion where they cover stuff like: - Where to start - Outcomes - Audiences - Messaging - How to make it fun and... more
Ben and Richard return with more "top chat" about how to use social media advertising more effectively to reach your audiences. Contact Rich for more detail if you need him to help you supercharge your social media advertising: rfsmarketing.co.uk
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Marketing Matters Podcast launched 7 years ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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