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マーケ談 by 講談社Cステーション

講談社Cステーション

デジタルマーケティングの最前線にフォーカスしつつ、専門性の高いゲストを招き、旬のテーマについてインタビューするデジタルマーケティング専門Podcast番組。マーケターの課題解決に資する情報を声と文章(メディア内に別途記事として再編集)でお届けすることで、講談社の提供価値を広く伝えていきます。

Episodes2Founded6 days agoLanguage
Japanese
Categories
BusinessMarketing

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Artwork for マーケ談 by 講談社Cステーション

Latest Episodes

加速する技術進化に伴うデジタルマーケティングの変容は、マーケティングに向き合う企業と、その中で活躍するマーケターの役割に大きな影響を与えています。本連載では、その現在地を捉えるべくデジタルマーケティングの先端を知る業界の「トップランナー」をゲストに呼び、旬のテーマを掘り下げます。

第1回のゲストにはアタラ株式会社創業者兼代表取締役CEOの杉原 剛(すぎはらごう)さんをお招きしました。AIによってデジタル広告運用はどのように変わるのか、そしてマーケターはどのようにAIを活用すべきなのか。AIと協働... more

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Apple Podcasts
#18
Taiwan/Business/Marketing
Apple Podcasts
#42
Japan/Business/Marketing

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マーケ談 by 講談社Cステーション launched 6 days ago and published 2 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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