Informed: the podcast for LinkedIn® users
John Espirian"Informed" is for you if you'd like to understand more about how LinkedIn works so that you can be an effective user of the platform. It's hard to know whom to believe with so many self-appointed gurus out there telling you the latest hacks for going viral and earning 7-figure deals. And even LinkedIn's own publications often don't speak to the reality of using the platform. But for those who see ... more
| Publishes | Weekly | Episodes | 493 | Founded | 13 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EducationMarketingSelf-ImprovementBusiness | |||
Listen to this Podcast
Latest Episodes
Voice notes with feedback from Nigel Cliffe and Meena McDonald
Native GIF support in LinkedIn comments
Wend game
Solo and small business owners: join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/jo... more
Discovery analytics for in and out of network viewers
Should you comment on content where you don't expect to reply?
Why you shouldn't delete AI comments on your posts
Why you shouldn't use "comment X to get Y"
Video tab arrives on mobile
Solo a... more
More chat about AI on LinkedIn, plus the return of a feature in the mobile app.
Postbag
Trevor Lambert about AI
Ross Thorpe about AI – check out Rooverse
Ashley Leeds about profile URLs
Trudy Pannekeet about group DMs
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Video tab returns to ... more
Postbag
Judi Radice Hays: feedback on birthdays
Jeremy Freeman: LinkedIn newsletters
Kathie York: Since LinkedIn likes to see engagement within the first hour of a post, is it still bad form to be the first commenter? One reason I ask: having a li... more
Key Facts
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Reviews
- The best LinkedIn podcast ever
I’ve listened to this podcast for many years, going all the way back to the LinkedInformed days with Mark Williams.
In my opinion, there is simply no better podcast about LinkedIn.
It is honest, practical, sharp and always worth listening to. The show goes far beyond the usual quick tips and gives real insight into how LinkedIn works, what actually matters, and how professionals can use the platform in a smarter and more human way.
As someone who works professionally with LinkedIn, I keep com... more
Apple Podcasts5Tonny Mikkelsen aka TonnysTips
Denmark2 months ago - Relentlessly useful / quick and clean
John has a thorough knowledge of LinkedIn and one day a week he gives us short bits of useful and relevant LinkedIn knowledge. If you’re looking to up your LinkedIn presence listen to him for 10 to 15 minutes a week. (Or binge listen, as some of us do when we’re not up-to-date.)
Apple Podcasts5MaryAWu
United States2 months ago - My favourite LinkedIn podcast
LinkedIn is the most important B2B social media platform. So you need to know how to work it effectively, whether you want to find a job, grow your brand or generate more sales. You need to understand best practises. You need someone with your best interests at heart. That is why I follow John Espirian on LinkedIn, attend his Uplift Live annual event and follow his new podcast “Informed: The podcast for LinkedIn users.”
I find it easier learning from bite-sized chunks of audio. There’s no fille... more
Apple Podcasts5Niraj Kapur
United Kingdom6 months ago - John is great!
I hadn’t listened to the Informed podcast in the past, but when I learned that John Espirian was the new host, I had to check it out. I appreciate John’s professionalism, LinkedIn knowledge and melodic voice, three qualities that abound in the Informed podcast episodes I have listened to so far. Looking forward to more!
Apple Podcasts5citytravelbug
Canada7 months ago - Long-winded
Great podcast, but could - and should - be condensed into a more pithy 30 minutes. If you’re taking LinkedIn seriously, you’re too busy for waffle.
Apple Podcasts3The Listening PublicUnited Kingdoma year ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #244 |  Italy/Business/Marketing |
Apple Podcasts | #90 |  New Zealand/Business/Marketing |
Apple Podcasts | #190 |  Ireland/Business/Marketing |
Apple Podcasts | #202 | Denmark/Business/Marketing |
Apple Podcasts | #239 |  Norway/Business/Marketing |
Talking Points
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Short, opinion-led breakdowns of how to use LinkedIn effectively, with a focus on practical tactics, feature updates, and authentic engagement. Episodes blend host-driven analysis with occasional guests to illuminate real-world LinkedIn usage, avoiding hype and ads. Notable strengths include concise, actionable guidance and a consistent emphasis on honesty, transparency, and user-centric strategies for both individuals and brands. The show often covers content visibility, engagement mechanics, and platform changes, making it useful for professionals, marketers, and LinkedIn power users who want clear, no-nonsense advice.
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. AI Explored
2. Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers
3. The Smart Passive Income Online Business and Blogging Podcast
4. The News Agents
5. The GaryVee Audio Experience
How many episodes of this podcast are there?
this podcast launched 13 years ago and published 493 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Judi Hays
2. Niraj Kapur
3. Frank Prendergast
4. Mustafa Suleyman
5. Phill Agnew
6. Lea Turner
7. John Espirian
8. Louise Brogan
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