Informed: the podcast for LinkedIn® users
John Espirian"Informed" is for you if you'd like to understand more about how LinkedIn works so that you can be an effective user of the platform. It's hard to know whom to believe with so many self-appointed gurus out there telling you the latest hacks for going viral and earning 7-figure deals. And even LinkedIn's own publications often don't speak to the reality of using the platform. But for those who see ... more
| Publishes | Weekly | Episodes | 473 | Founded | 12 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | Self-ImprovementEducationBusinessMarketing | |||
Listen to this Podcast
Latest Episodes
What is real and what is fake on LinkedIn? We're looking at some fake accounts this week.
Postbag
Gillian Whitney voice note
Can anything be done to stop DMs fragmenting when sending LinkedIn recommendations?
LinkedIn security fake account
Updat... more
Happy New Year!
Postbag
Hanne Møller – reposting your own post
Caryn Yuen – hashtags
I know LinkedIn has removed the ability to follow hashtags, but people can still use them. Some include hashtags within the body of their post to draw attention ... more
What's in your LinkedIn Year in Review? This is LinkedIn's version of Spotify Wrapped.
Postbag
Should a CTA be included in the headline?
Caryn Yuen
If the CTA is very short and part of a reasonably short overall headline, then that’s OK. Headlin... more
Postbag
Does the industry setting matter on your profile?
Christopher Johnson (voice note)
LinkedIn industry options help page
Fake accounts with similar headlines?
LB Brittingham
I'm searching for other experts supporting introverts and I kee... more
Key Facts
Similar Podcasts
People also subscribe to these shows.
Recent Guests
Hosts
Reviews
- My favourite LinkedIn podcast
LinkedIn is the most important B2B social media platform. So you need to know how to work it effectively, whether you want to find a job, grow your brand or generate more sales. You need to understand best practises. You need someone with your best interests at heart. That is why I follow John Espirian on LinkedIn, attend his Uplift Live annual event and follow his new podcast “Informed: The podcast for LinkedIn users.”
I find it easier learning from bite-sized chunks of audio. There’s no fille... more
Apple Podcasts5Niraj Kapur
United Kingdoma month ago - John is great!
I hadn’t listened to the Informed podcast in the past, but when I learned that John Espirian was the new host, I had to check it out. I appreciate John’s professionalism, LinkedIn knowledge and melodic voice, three qualities that abound in the Informed podcast episodes I have listened to so far. Looking forward to more!
Apple Podcasts5citytravelbug
Canada2 months ago - Long-winded
Great podcast, but could - and should - be condensed into a more pithy 30 minutes. If you’re taking LinkedIn seriously, you’re too busy for waffle.
Apple Podcasts3The Listening PublicUnited Kingdoma year ago - Independent & extremely valuable
I’ve only been listening to Mark’s podcast for the last 18 months since writing daily on LinkedIn. I initially looked around for LinkedIn-specific podcasts and found none which were like this one.
Being a Brit there’s a certain amount of familiarity in language and culture, but Mark speaks to a truly international audience and he is always 100% true to himself.
He is critical and objective when looking at the platform he built his business on – for the right reasons… not for the sake of contro... more
Apple Podcasts5shallowandUnited Kingdom2 years ago - Never miss a week
I’ve been listening to Mark’s podcast for years. I love it! Each week the insights are interesting and I love Mark’s sense of humour, which keeps it light and entertaining. I’ve learnt loads about how to use LinkedIn and I especially like the fact that his advice is professionally sound. He’s not in the camp that tells you to post at least four times a day. That’s just not sustainable and appropriate in my book. If you’re a business owner, I highly recommend making listening to this podcast a we... more
Apple Podcasts5Nicola J MacdonaldUnited Kingdom2 years ago
Listeners Say
Key themes from listener reviews, highlighting what works and what could be improved about the show.
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #231 |  Italy/Business/Marketing |
Apple Podcasts | #92 |  Singapore/Business/Marketing |
Apple Podcasts | #117 |  Denmark/Business/Marketing |
Apple Podcasts | #139 |  Taiwan/Business/Marketing |
Apple Podcasts | #201 |  Finland/Business/Marketing |
Apple Podcasts | #208 |  Indonesia/Business/Marketing |
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
The content focuses on providing listeners with practical insights and best practices for using LinkedIn effectively, eschewing superficial trends and gimmicks. With a mix of answering listener questions and dissecting the platform's various features, the episodes cover topics such as engagement strategies, the value of LinkedIn Premium, and the implications of new LinkedIn features. Both past and recent hosts prioritize delivering evidence-based advice, differentiating themselves from the multitude of self-proclaimed LinkedIn experts by maintaining a commitment to authenticity and ethical marketing practices.
Where can I find podcast stats for this podcast?
Rephonic provides a wide range of podcast stats for this podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to this podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does this podcast get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for this podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for this podcast?
Rephonic provides comprehensive predictive audience data for this podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does this podcast have?
To see how many followers or subscribers this podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. Raise Your Visibility Online
2. Social Media Marketing Podcast
3. UnHerd with Freddie Sayers
4. The High Performance Podcast
5. The Mel Robbins Podcast
How many episodes of this podcast are there?
this podcast launched 12 years ago and published 473 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact this podcast?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for this podcast?
Rephonic pulls ratings and reviews for this podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for this podcast?
Rephonic provides full transcripts for episodes of this podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Lea Turner
2. Louise Brogan
3. John Espirian
4. Ella Orr
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.