Lillian Link - Marketing with the Experts
Lillian CotterLillian Cotter brings on guest experts to talk about marketing in 2026.
| Publishes | Monthly | Episodes | 10 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusiness | ||||
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Latest Episodes
A feud for the ages - Sales vs. Marketing Erin Lin is the guest on this month's Lillian Link Podcast. We talk about how sales and marketing are two sides of the same coin, yet they often clash. Sales wants quick wins, while marketing seeks to build a... more
In this episode, Lillian sits down with the joyful and insightful Jess Lipson. Together, they dive deep into the shifting sands of the modern job market, exploring everything from the rise of the "contractor economy" to the nuances of building a thri... more
Marketing, like everything these days, is changing rapidly with the influx of AI. The foundations, however, remain the same. On today's episode Bob and Lillian discuss how brand and trust matter more now that ever for great marketing. They explore wh... more
Telling your professional story is critical both on LinkedIn and in your Resume. But those to space have different purposes and formats. In this bonus episode, I talked to Judy Park, resume coach, shared resume tips and talked about the mistakes she ... more
One of the first things I talk to any client about is the importance of creating Evergreen content. Something you can post today, tomorrow, next month, or next year and it will still be impactful. Evergreen content can help stay on a consistent sched... more
Creating great thought leadership and managing consistent content on LinkedIn can be a lot of work. There are a lot of tools that can make that easier. Today we will cover three of my favorite tools to start making great thought leadership easier: Gr... more
Content is an overarching term that on social media really just means anything you post. In this week's episode, Lillian reviews what content is and how you should think about it for your LinkedIn.
Read more about using content on LinkedIn in some L... more
Sometimes you need to make an impact fast. Getting started in making LinkedIn work for you doesn't need to be a lot of work or a big time investment. You can make simple changes in five minutes that improve your LinkedIn profile.
Read the full bl... more
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1. Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers
How many episodes of Lillian Link are there?
Lillian Link launched 4 years ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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