Social Media for B2B Growth: LinkedIn Strategies and Tips
Michelle J Raymond - LinkedIn B2B ExpertSocial Media for B2B Growth is the LinkedIn podcast for B2B marketers and business leaders who want to stop guessing and start winning on LinkedIn. Forget outdated tactics and vanity metrics. Around here, it’s B2B Growth. No Hacks! Hosted by Michelle J Raymond - LinkedIn expert, international speaker, and unapologetic Company Page superfan, this show cuts through the noise to bring you proven stra... more
| Publishes | Weekly | Episodes | 161 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingHow ToEducation | |||
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Latest Episodes
The LinkedIn algorithm has changed. But instead of fighting it, you can make it work for you. In this episode, Michelle J Raymond breaks down what’s different about the new LinkedIn algorithm, why it matters for B2B professionals, and how to train it... more
Discover the best strategies for leveraging LinkedIn to drive business growth. The pros and cons of posting content, commenting on others' posts, and sending direct messages.
Learn about the recent LinkedIn algorithm changes and how to adapt your ... more
If fear is stopping you from doing your first LinkedIn post, then this episode is for you. Let's discuss what typically holds people back, and more importantly, my secret to flipping the switch and getting started.
Key moments in this episode -
0... more
Let's discuss the top 10 LinkedIn features that will affect LinkedIn marketing strategies for the rest of 2025.
Key moments in this episode -
0:00 Top 10 LinkedIn Features for Marketers in 2025
02:46 LinkedIn Company Pages New Features
05:03 Ve... more
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- FINALLY advice for LinkedIn pages
Most LinkedIn advice is geared toward individuals, so as soon as I found this gem of a podcast, I mowed through a dozen episodes in a week. Already overhauled my client’s social strategy and feel excited about social media for the first time in years!
Apple Podcasts5Finnish Chick
United States6 months ago - LinkedIn Expert
Michelle is going to be speaking at Uplift Live in March this wise and I’m excited to learn from her and have started subscribing to the podcast ahead of the conference. I haven’t been disappointed. I like the short sharp focus and tips. As a LI trainer myself some of it I know already but it is really good to have a reminder from an expert.
Apple Podcasts5Just Maz
United Kingdom9 months ago - Fabulous! Informative!
I found this podcast today and thought it may be like many others - lots of sell and not a lot of content but this is very practical.
Good content and I found the first podcast of 2024 discussing relevant 2023 podcasts to be very useful.
I have subscribed and look forward to catching up with previous podcasts as well as future podcasts.
Thanks!
Apple Podcasts5Lynda0444
Australia9 months ago - GOLD!!!
actionable, on point and fun. michelle makes linkedin accessible and fun for me. highly recommend (oh and her advice works wonders for my b2c business and my personal page as well!)
Apple Podcasts5#podcastboss
Austriaa year ago - Can’t get enough of this podcast!
Michelle’s podcast has quickly become one of my go-to resources for LinkedIn insights. As someone newer to LinkedIn, I’ve found her actionable advice incredibly helpful in shaping my strategy. The clear explanations of the differences between company and personal LinkedIn strategies were particularly valuable, helping me refine my approach. I also appreciate the focus on newsletters, thought leadership, positioning, messaging, and analytics—each episode offers something practical I can apply rig... more
Apple Podcasts5Sheaya GrilloUnited Statesa year ago
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Apple Podcasts | #26 | United Kingdom/Education/How To |
Apple Podcasts | #204 |  France/Education/How To |
Apple Podcasts | #247 | Australia/Education/How To |
Apple Podcasts | #29 |  Spain/Education/How To |
Apple Podcasts | #34 |  Denmark/Education/How To |
Apple Podcasts | #36 |  Finland/Education/How To |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
Focused on the effectiveness of LinkedIn for B2B marketing, this podcast provides actionable insights that enable business leaders to grow their brands and enhance their presence on the platform. With a consistent emphasis on proven strategies, the host discusses topics such as content creation, community building, and maximizing the potential of new features and updates on LinkedIn. The engaging format typically includes expert guests sharing their experiences and best practices, which adds depth and credibility to the discussions, making it invaluable for marketers seeking to stay ahead in the competitive B2B landscape.
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Which podcasts are similar to this podcast?
These podcasts share a similar audience with this podcast:
1. AI Explored
2. Social Media Marketing Podcast
3. Social Media Marketing Talk Show
4. Marketing Against The Grain
5. The LinkedIn™ Branding Show
How many episodes of this podcast are there?
this podcast launched 4 years ago and published 161 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Ty Heath
2. Scott Aaron
3. Ashley Faus
4. Ann Handley
5. AJ Wilcox
6. Robin O'Connell
7. Diane Wiredu
8. JP Hightek
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