
Recientemente un CEO de un despacho de abogados se ha puesto en contacto conmigo y la conversación, más o menos ha sido esta: Manuel, tenemos un problema con nuestro ratio/tasa de conversión, ¿puedes ayudarnos?
Aprende en este episodio a diseñar la definir una identidad aspiracional para tus clientes
Aprende las 3 etapas para construir una relación con tu potencial cliente
La gente no contrata al mejor abogado, contrata al abogado VISIBLE, DIFERENTE Y AL QUE PUEDE COMPRENDER DE FORMA FACIL Y RÁPIDA. Si confundes a tu potencial cliente no te llevas el asunto
Un diferenciador es una característica de tu despacho que lo separa de tus competidores clave y te brinda una ventaja percibida a los ojos de tu público objetivo. La triste realidad es que la mayoría de los diferenciadores que pretenden transmitirse ... more
Cuando en nuestra página web o en nuestra documentación informativa, publicitaria, escribimos que nuestro objetivo es la aportación de valor al cliente, ¿qué carajo estamos diciendo? ¿de verdad creemos que el cliente entiende lo que le estamos dicien... more
Continuamos con la segmentación, esta vez trabajando nuestro listado de cartera de clientes para hacer grupos y trabajar con ellos una estrategia de comunicación y recomendación.
Aprende uno de los fundamentals del LEGAL TRAFFICK MANAGEMENT, la segmentación y sus variables.









Listeners, social reach, demographics and more for this podcast.
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LEGAL TRAFFICK MANAGEMENT-MANUEL BARBA launched 6 years ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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