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Artwork for JUST Branding
Brand Strategy
Branding
Brand Identity
Brand Naming
Designing Brand Identity
Pricing Strategies
Authenticity
Client Acquisition
Brand Architecture
Alina Wheeler
Marketing
Market Trends
Differentiation
B2B Marketing
Customer Experience
Storytelling
Sales
Big Ideas
Co-Creation In Branding
Examples Of Good Brand Ideas

The JUST Branding Podcast, hosted by Jacob Cass & Matt Davies, is the only podcast dedicated to helping designers & entrepreneurs grow brands.

Each episode goes deep into the details of the brand building process, with professional insights, actionable tips and resources to help you build better brands.

The focus is on helping designers & entrepreneurs bridge the gap between strategy and design.... more

PublishesTwice monthlyEpisodes133Founded6 years ago
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Artwork for JUST Branding

Latest Episodes

In this episode of JUST Branding, Jacob Cass and Matt Davies sit down with Kevin Finn, founder of TheSumOf and author of Brand Principles, to unpack a provocative idea that challenges a core assumption in the branding industry.

Kevin argues that de... more

YouTube

B2B rebrands do not fail because of the logo.

They fail because the organisation was never aligned, the board never believed in it, and the rollout was treated like a campaign instead of infrastructure.

In this episode with Martin Zarian of Facto... more

YouTube

We’re joined by Nikkia Adolphe, Chief Innovation Officer at BrandSavor, to unpack the role PR plays in turning brand strategy into something people actually see, trust, and believe.

With over 15 years leading communications and PR strategy for glob... more

YouTube

We sit down with Debbie Millman, one of the most influential voices in design and brand thinking, to talk about what endures when trends fade and platforms shift.

Learn more at justcreative.com/podcast

Debbie is the host of Design Matters... more

YouTube

Key Facts

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Recent Guests

Martin Zarian
Founder of Factory39, branding expert
Factory39
Episode: S07.EP03 - B2B Branding: The Unsexy Truth with Martin Zarian
Debbie Millman
Renowned designer, writer, and host of Design Matters.
Design Matters
Episode: S07.EP01 - Beyond Personal Branding: Debbie Millman on Character, Symbols, and Brand DNA
Marty Neumeier
Branding expert and author
Neumeier Enterprises
Episode: S06.EP21 - Best of 2025 (Season 6)
Jay Clouse
Founder of a community for creatives
Episode: S06.EP21 - Best of 2025 (Season 6)
Brandon Kim
Co-founder of Brevitē, a company creating creative camera bags
Brevitē
Episode: S06.EP20 - From Kickstarter to Cult Brand w/ Brandon Kim, Brevitē
Dan Cushing
Co-founder of Thumbcorp, with a background in publishing and strategic planning.
Thumbcorp
Episode: S06.EP19 - Make Your Brand Famous with Dan Cushing and Diego Borgo
Diego Borgo
Executive partner at Thumbcorp with over two decades of branding experience.
Thumbcorp
Episode: S06.EP19 - Make Your Brand Famous with Dan Cushing and Diego Borgo
Laura Ries
Globally recognized marketing strategist and best-selling author
Ries
Episode: S06.EP17 - The Strategic Enemy: Why Great Brands Need a Villain with Laura Ries
Todd Irwin
Chief Strategy Officer at Fazer and author of the book "De-Positioning"
Fazer
Episode: S06.E16 - De-Positioning: A Bold New Playbook for Brand Strategy with Todd Irwin

Hosts

Jacob Cass
A seasoned designer and branding strategist, Jacob Cass runs JUST Creative, an award-winning branding firm. He has a rich history of working with prestigious clients, emphasizing effective brand strategies alongside compelling design.
Matt Davies
A brand strategy expert, Matt Davies assists leaders in aligning their brands to foster a deeper connection with audiences, driving growth and addressing various brand challenges including identity and company culture.

Reviews

4.8 out of 5 stars from 150 ratings
  • The best design podcast out there!

    My fave branding podcast around. Always a really interesting and balanced discussion backed by so much expertise. I learn something new with every episode thank you!

    Apple Podcasts
    5
    Lucy Masser
    United Kingdom9 months ago
  • 💎💎💎

    “A place where brand builders can truly thrive” is spot on!! Every business, every person has a brand whether they think so or not, and we have the power to craft perception, and level ourselves up in the process. Jacob and Matt have amazing energy and are always sharing a wealth of knowledge, inspiring, authentic, informative, Checks all the boxes!

    @empowerwithem

    Apple Podcasts
    5
    _doremi101
    United Statesa year ago
  • Brand Marketer

    Just Branding is an excellent source marketers and designer. Keep up the good work guys.

    Apple Podcasts
    5
    AlivePro
    Canadaa year ago
  • Lots of value

    Thank you for this

    Apple Podcasts
    5
    YEA_211
    Israela year ago
  • My Go-To Brand Mates!

    These two guys are full of so much thoughtful wisdom. Just glad I didn’t have to compete with them for the last 5 decades. Would have made it terribly hard on me!! I listen to every episode.

    Apple Podcasts
    5
    Brand ON!
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Occasionally, production quality has drawn criticism, but the informational value generally overshadows this.
There is a strong emphasis on actionable advice that resonates with branding professionals.
Listeners appreciate the podcast for its rich content and professional insights.
The hosts' expertise and engaging interview style are frequently praised.
Some users highlight the variety in guest perspectives as a strength of the series.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#64
United States/Arts/Design
Apple Podcasts
#69
United Kingdom/Arts/Design
Apple Podcasts
#99
Canada/Arts/Design
Apple Podcasts
#48
Italy/Arts/Design
Apple Podcasts
#50
Germany/Arts/Design
Apple Podcasts
#64
Australia/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

S07.EP02 - PR Isn’t Promotion. It’s How Brand Strategy Becomes Real with Nikkia Adolphe
Q: What sort of things should we be thinking about when asked to comment on news stories?
Preparation is key, using techniques like bridging to steer the conversation and having a clear message structure.
S07.EP02 - PR Isn’t Promotion. It’s How Brand Strategy Becomes Real with Nikkia Adolphe
Q: What should companies think about in terms of measurability for PR?
Companies should focus on metrics like backlinks from media coverage and share of voice compared to competitors.
S06.EP17 - The Strategic Enemy: Why Great Brands Need a Villain with Laura Ries
Q: How can companies identify their enemies?
Start with understanding customer perceptions and contrasting your brand against competitors to showcase differences.
S06.EP17 - The Strategic Enemy: Why Great Brands Need a Villain with Laura Ries
Q: What inspired you to write the Strategic Enemy?
The book came from wanting to do the best work for clients and focusing on strategic differentiation.
S06.EP15 - What Smart Brands Do Differently with David Aaker
Q: How do you measure the ROI of brand building?
Quantifying brand value can be challenging, but using statistical analyses or controlled experiments can help demonstrate its impact on business performance.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Professions
Age Range
Household Income
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Frequently Asked Questions About JUST Branding

What is JUST Branding about and what kind of topics does it cover?

Focused on empowering designers and entrepreneurs, this podcast provides in-depth discussions on the intricacies of building better brands. Hosted by two seasoned branding experts, the content explores a wide array of topics, including brand strategy, positioning, storytelling, identity design, and execution. Each episode features insights from industry leaders, aiming to bridge the gap between design and strategic branding while delivering actionable tips and resources for listeners to utilize in their own brand-building efforts. The dynamic conversations foster a practical understanding of branding concepts, encouraging both novice and experienced professionals to enhance their skills and approaches in the competitive business landscape.

Where can I find podcast stats for JUST Branding?

Rephonic provides a wide range of podcast stats for JUST Branding. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to JUST Branding and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does JUST Branding get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for JUST Branding, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for JUST Branding?

Rephonic provides comprehensive predictive audience data for JUST Branding, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does JUST Branding have?

To see how many followers or subscribers JUST Branding has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to JUST Branding?

These podcasts share a similar audience with JUST Branding:

1. On Purpose with Jay Shetty
2. HBR IdeaCast
3. TED Radio Hour
4. The Diary Of A CEO with Steven Bartlett
5. ReThinking

How many episodes of JUST Branding are there?

JUST Branding launched 6 years ago and published 133 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact JUST Branding?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for JUST Branding?

Rephonic pulls ratings and reviews for JUST Branding from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for JUST Branding?

Rephonic provides full transcripts for episodes of JUST Branding. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on JUST Branding?

Recent guests on JUST Branding include:

1. Martin Zarian
2. Debbie Millman
3. Marty Neumeier
4. Jay Clouse
5. Brandon Kim
6. Dan Cushing
7. Diego Borgo
8. Laura Ries

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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