Rephonic
Artwork for JUST Branding
Brand Strategy
Branding
Brand Identity
Brand Naming
Designing Brand Identity
Pricing Strategies
Client Acquisition
Authenticity
Alina Wheeler
Brand Architecture
Marketing
Market Trends
Differentiation
B2B Marketing
Customer Experience
Storytelling
Sales
Co-Creation In Branding
Big Ideas
Examples Of Good Brand Ideas

The JUST Branding Podcast, hosted by Jacob Cass & Matt Davies, is the only podcast dedicated to helping designers & entrepreneurs grow brands.

Each episode goes deep into the details of the brand building process, with professional insights, actionable tips and resources to help you build better brands.

The focus is on helping designers & entrepreneurs bridge the gap between strategy and design.... more

PublishesTwice monthlyEpisodes126Founded6 years ago
Number of ListenersCategories
DesignArts

Listen to this Podcast

Artwork for JUST Branding

Latest Episodes

How do you reimagine one of the world’s most powerful brands?

Over 18 months, across 15 global markets, and with 50+ sub-brands, Koto partnered with Amazon to deliver one of the largest brand transformations in recent history. In this episode, Jame... more

In this episode, global branding expert Laura Ries joins Matt and Jacob to unpack her provocative new book Strategic Enemy: How to Build a Brand Position by Fighting Someone Else. Together they explore why great brands need a clear adversary, how to ... more

YouTube

What if the key to standing out wasn’t finding your niche… but attacking the norm?

Learn more at justcreative.com/podcast

In this provocative episode, we sit down with Todd Irwin, Chief Strategy Officer at Fazer and author of the new book... more

YouTube

Branding legend David Aaker returns to JUST Branding to unpack what separates truly strategic brands from the sea of sameness in 2025.

We also spotlight the updated edition of Aaker on Branding and wrap with a fast-paced quickfire round you won’t w... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Nudge
NudgePhill Agnew
The CMO Podcast
The CMO PodcastvYve & Jim Stengel

Recent Guests

Laura Ries
Globally recognized marketing strategist and best-selling author
Ries
Episode: S06.EP17 - The Strategic Enemy: Why Great Brands Need a Villain with Laura Ries
Todd Irwin
Chief Strategy Officer at Fazer and author of the book "De-Positioning"
Fazer
Episode: S06.E16 - De-Positioning: A Bold New Playbook for Brand Strategy with Todd Irwin
David Aaker
Vice chairman of Profit and author of multiple books on branding.
Profit
Episode: S06.EP15 - What Smart Brands Do Differently with David Aaker
Mordy Oberstein
Former head of SEO branding at Wix and host of multiple marketing podcasts
univitebrandmarketing.com
Episode: S06.EP14 - Why Brands Shouldn’t Rely on Google (+ How to Actually Get Visibility) with Mordy Oberstein
Simon Dixon
Co-founder of DixonBaxi and a practicing designer for 36 years.
DixonBaxi
Episode: S06.EP11 - Inside DixonBaxi: Building Brands That Matter with Simon Dixon
Rory Sutherland
Vice Chairman of Ogilvy UK and author of the best-selling book Alchemy
Ogilvy UK
Episode: S06.EP10 - Problem Framing: Rewire How You Think, Create, and Lead with Rory Sutherland
Michael Bungay Stanier
Author of 'The Coaching Habit' and founder of MBS. Works on helping individuals and teams achieve better results through coaching.
MBS
Episode: S06.EP09 - Coaching for Brand Builders: Guide Clients to Clarity Without Burning Out
Cyril Louis
Creative partner at The Royals Agency with extensive experience in brand building and storytelling.
The Royals Agency
Episode: S06.EP08 - Making Brands Relevant: How to Connect Culture, Creativity & Commerce with Cyril Louis
Jennifer Mancusi
Co-founder and CEO of Grow Getter, specializing in data-driven marketing strategies.
Grow Getter
Episode: S06.EP07 - Smarter Brand Growth: How to Align Marketing & Sales (with ABM/ABX) with Jennifer Mancusi

Hosts

Jacob Cass
Co-host specializing in branding and design, with a background that includes extensive work with high-profile clients and speaking engagements.
Matt Davies
Co-host with expertise in brand strategy, helping organizations align their branding to connect more deeply with audiences.

Reviews

4.8 out of 5 stars from 149 ratings
  • The best design podcast out there!

    My fave branding podcast around. Always a really interesting and balanced discussion backed by so much expertise. I learn something new with every episode thank you!

    Apple Podcasts
    5
    Lucy Masser
    United Kingdom5 months ago
  • 💎💎💎

    “A place where brand builders can truly thrive” is spot on!! Every business, every person has a brand whether they think so or not, and we have the power to craft perception, and level ourselves up in the process. Jacob and Matt have amazing energy and are always sharing a wealth of knowledge, inspiring, authentic, informative, Checks all the boxes!

    @empowerwithem

    Apple Podcasts
    5
    _doremi101
    United States8 months ago
  • Brand Marketer

    Just Branding is an excellent source marketers and designer. Keep up the good work guys.

    Apple Podcasts
    5
    AlivePro
    Canada8 months ago
  • Lots of value

    Thank you for this

    Apple Podcasts
    5
    YEA_211
    Israel9 months ago
  • My Go-To Brand Mates!

    These two guys are full of so much thoughtful wisdom. Just glad I didn’t have to compete with them for the last 5 decades. Would have made it terribly hard on me!! I listen to every episode.

    Apple Podcasts
    5
    Brand ON!
    United States10 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the insightful conversations that cover a broad range of branding topics.
The dynamic between the hosts is highly praised for its engaging and conversational style.
Audience members often mention the practical insights gained from episodes that can be applied directly to their branding efforts.
Some critiques focus on audio quality in certain episodes, but positive feedback overwhelmingly highlights the value of the content.
The variety of expert guests contributes to the richness of content, offering diverse perspectives.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#46
United States/Arts/Design
Apple Podcasts
#61
United Kingdom/Arts/Design
Apple Podcasts
#89
Canada/Arts/Design
Apple Podcasts
#60
Italy/Arts/Design
Apple Podcasts
#92
Australia/Arts/Design
Apple Podcasts
#130
France/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

S06.EP17 - The Strategic Enemy: Why Great Brands Need a Villain with Laura Ries
Q: How can companies identify their enemies?
Start with understanding customer perceptions and contrasting your brand against competitors to showcase differences.
S06.EP17 - The Strategic Enemy: Why Great Brands Need a Villain with Laura Ries
Q: What inspired you to write the Strategic Enemy?
The book came from wanting to do the best work for clients and focusing on strategic differentiation.
S06.EP15 - What Smart Brands Do Differently with David Aaker
Q: How do you measure the ROI of brand building?
Quantifying brand value can be challenging, but using statistical analyses or controlled experiments can help demonstrate its impact on business performance.
S06.EP15 - What Smart Brands Do Differently with David Aaker
Q: What are some of the nine brand building actions that actually work?
David mentions Branded Energizers and Brand Communities as key actions that help create energy and loyalty around a brand.
S06.EP15 - What Smart Brands Do Differently with David Aaker
Q: What motivated you to update this latest edition?
David wanted to summarize key branding insights in a concise format as many people were overwhelmed by his prior works.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About JUST Branding

What is JUST Branding about and what kind of topics does it cover?

This podcast focuses on providing valuable insights into the intricate process of brand building, targeting designers and entrepreneurs. Episodes are packed with actionable tips and strategies, guiding listeners on various aspects such as brand purpose, positioning, identity design, and storytelling. It invites branding professionals and experts from different sectors to share their knowledge, making each discussion rich with diverse perspectives. The dynamic between the hosts adds a unique, engaging layer to the conversations, making the podcast not just educational but also enjoyable for those eager to enhance their branding skills and knowledge.

Where can I find podcast stats for JUST Branding?

Rephonic provides a wide range of podcast stats for JUST Branding. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to JUST Branding and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does JUST Branding get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for JUST Branding, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for JUST Branding?

Rephonic provides comprehensive predictive audience data for JUST Branding, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does JUST Branding have?

To see how many followers or subscribers JUST Branding has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to JUST Branding?

These podcasts share a similar audience with JUST Branding:

1. Uncensored CMO
2. Nudge
3. The CMO Podcast
4. The Futur with Chris Do
5. Marketing Against The Grain

How many episodes of JUST Branding are there?

JUST Branding launched 6 years ago and published 126 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact JUST Branding?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for JUST Branding?

Rephonic pulls ratings and reviews for JUST Branding from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for JUST Branding?

Rephonic provides full transcripts for episodes of JUST Branding. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on JUST Branding?

Recent guests on JUST Branding include:

1. Laura Ries
2. Todd Irwin
3. David Aaker
4. Mordy Oberstein
5. Simon Dixon
6. Rory Sutherland
7. Michael Bungay Stanier
8. Cyril Louis

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days