
How You Pictured It is for the dreamers, the doers, the visionaries — service-based small business owners who are great at what they do and want to spend more time actually doing it. I’m Kate Hejde, website strategist and founder of Dear Kate Brand Strategy, and here we’ll talk about attracting clients who get it — who value your work and trust you enough to pay higher prices — without burning out... more
| Publishes | Twice monthly | Episodes | 72 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Categories | DesignEntrepreneurshipArtsBusiness | ||||

DIY your website or hire a designer? The right answer depends on your business stage—not your confidence.
For service-based business owners debating DIY vs hiring a website designer, this solo episode breaks down website strategy, copywriting, SEO, ... more
Think you have to wait for your slow season to start your website?
Not true.
Your best website doesn’t actually start in Showit (or Squarespace… or WordPress).
It starts way earlier — in the middle of your everyday client work.
In this episode, I... more
In today’s episode, I’m sharing how you can use AI tools like ChatGPT or Claude to actually amplify your voice, not replace it. Whether you're a coach, creative, or personal brand, these simple strategies will help you collaborate with AI in a way th... more
Five Essential Questions Your Homepage Must Answer
Your homepage is more than just a welcome mat; it's a snapshot of your entire business. In this video, we cover five critical questions every homepage needs to answer to convert visitors into ideal ... more
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These podcasts are packed full of concise and helpful content for business owners.
I have loved them all!
Kate is so generous with her knowledge and organized in her presentation. This podcast is easy to listen to and an excellent resource- and I’m an painter and sculptor, not a photographer. Thank you Kate!!!
I was just listening to your episode with with Brittnie Renee. I loved what was said about time management and her tips about having automatons in place to make your life easier and taking time audits. As an ADHDer myself, I totally related to this episode & took notes. This was so high value!
Kate keeps her advice short and sweet for photographers looking to move the needle forward in their business!










Listeners, social reach, demographics and more for this podcast.
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How You Pictured It launched 4 years ago and published 72 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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