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Artwork for How We Got Here

How We Got Here with Chris Kohler

Kohler Media
Kellogg Company
Kodak
Blockbuster
Ryanair
Adidas
Puma
Digital Camera
Netflix
Cornflakes
Film
Southwest Airlines
Michael O'leary
Multi Level Marketing

Business history is wilder than you think.

Join finance journalist and digital storyteller, Chris Kohler, as he delves into the corporate moments that were too ridiculous to make up, but too important to ignore. The deals that collapsed empires. The decisions that accidentally built them. The scandals that still echo through every boardroom today. Tested and refined through millions of social me... more

PublishesTwice monthlyEpisodes9Founded3 months ago
Number of ListenersCategories
ComedyBusiness

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Artwork for How We Got Here

Latest Episodes

The video game industry makes more money than movies and music combined - and it got there by deploying the greatest hits of dark consumer psychology.

Gambling, paywalls, and slowly but surely chiselling ownership out of the hands of their customers... more

When we watch a movie we see 4-5 brands every 10 minutes. The advertising is hidden in plain sight and this episode goes looking for where and how that trick first came to Hollywood.

E.T. and a bag of Reese's Pieces, Lois Lane chain smoking Marlboro... more

YouTube

Tupperware is one of those words so common we forgot it's a brand. It's also one of the great untold business stories, with a pioneer who was deliberately erased from view.

Did she design a pyramid scheme? Not really.

There's more to it than that... more

YouTube

A cheap flight… that ends up feeling expensive. 

This episode: how Ryanair and Michael O'Leary perfected drip pricing and made billions doing it. 

Removing olives, lukewarm off-brand soft drinks, expensive wheelchair hire… and the hardest two truth... more

YouTube

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Host

Chris Kohler
Host; finance journalist and storyteller guiding deep-dive business history narratives.

Reviews

4.8 out of 5 stars from 356 ratings
  • Whoops

    Someone’s research missed the entire 80s and 90s children’s cartoons made to sell figures and toy sets. Someone missed the entire mecha anime history (transformers). Just cos barbie/mattel cottoned on to it recently, doesn’t make it a new thing. Asia has had this product/entertainment model stitched up for decades, pokemon is probably the most famous/least egregious. Don’t even get me started on the years worth of tourism anime that preceded the olympics (soz about the whole pandemic izakaya in ... more

    Apple Podcasts
    3
    HeyFootballhead!
    Australia11 days ago
  • Who knew longer travel time was now enjoyable . Thank you !

    I follow you on Tik Tok and absolutely love your content . Yesterday was the first time I listened to one of your podcast episodes . I loved it , funny entertaining and very nostalgic love it .. I know look forward to my 45 min drive to work … I can’t wait for more episodes ..

    Apple Podcasts
    5
    Betty from Berwick ..
    Australia13 days ago
  • Love this!

    I listen to this on my way to work. It’s well made, informative and fun! Thanks for this and keep it up!

    Apple Podcasts
    5
    ŁûkëBoy
    United Kingdom13 days ago
  • Nice one lads

    If Stuff you should know, Freakonomics and Hamish & Andy had a love child. I’m sticking around.

    Apple Podcasts
    5
    Fattambo
    Australia14 days ago
  • Great choice of topics, very well researched. Love Chris' way of storytelling and chemistry with the co-host.

    Podchaser
    5
    azulu
    19 days ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Humor and clear analysis make complex histories accessible.
Highly engaging storytelling with memorable anecdotes.
Listener anticipation for future topics and guests.
Great blend of history and practical business insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#247
United States/Business
Apple Podcasts
#26
United Kingdom/Business
Apple Podcasts
#62
Canada/Business
Apple Podcasts
#86
Australia/Top Podcasts
Apple Podcasts
#6
Australia/Business
Apple Podcasts
#50
Italy/Business

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per EpisodeGender SkewLocation
InterestsProfessionsAge Range
Household IncomeSocial Media Reach

Frequently Asked Questions About How We Got Here

What is How We Got Here about and what kind of topics does it cover?

The show digs into business history with a storytelling bent, unpacking the rise and fall of iconic companies, pivotal strategic pivots, and the often counterintuitive decisions that shaped markets. Episodes mix deep-dive narratives with sharp analyses of branding, leadership, and disruption, all delivered with humor and clarity. A standout trait is turning complex corporate moments into memorable, teachable stories, making it a strong fit for listeners who love history, strategy, and practical lessons for modern business.

Noteworthy is the author-host's knack for connecting past corporate missteps to present-day dynamics, plus a cadence that blends accessibility with rigor. Frequent sponsor reads and a biweekly format likely attract profe... more

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Which podcasts are similar to How We Got Here?

These podcasts share a similar audience with How We Got Here:

1. Straight Talk with Mark Bouris
2. Chanticleer
3. The Money Café with Alan Kohler
4. The Fin
5. If You're Listening

How many episodes of How We Got Here are there?

How We Got Here launched 3 months ago and published 9 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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