Гормон Маркетинга
Галина ЛарионоваПподкасты, в которых я расскажу о таком гормоне как дофамин и его использовании в маркетинге. Очень коротко и понятными словами о ценности этой информации.
| Publishes | Daily | Episodes | 6 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  Russian | Categories | BusinessEducationMarketing | ||
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В этой части я делюсь собственным опытом по проведению первой "дофаминовой сушке". Как она провидится, что можно и что нельзя, зачем это делать и мои собственные инсайты и выводы после такого эксперимента.
Дофаминовый баланс - что это и зачем он нужен. А еще инструменты, которые помогают его поддерживать. Внесите изменения в свою жизнь, и ваша мотивация существенно выровняется.
В этой части узнаете о том, насколько дофамин важен в построении рыночных отношений. Для маркетинга наша дофаминовая система - это способ управлять вниманием потребителей. Если вы сами строите бизнес, то тут найдете полезные подсказки.
Рынок и торги в нашей голове не прекращается никогда. Мы хотим всего и сразу: и рбку съесть и на диван присесть. И за это тоже отвечает гормон маркетинга в нашей голове – дофамин. Как это работает – слушайте в этом подкасте.
Немного о самом дофамине. Что это за такой гормон и нейромедиатор, откуда он берется и как влияет на наш организм. Дофамин несет в себе много хорошего. Но есть и другая стороны. А предупрежден – значит вооружен.
Вступительный подкаст, в котором я расскажу почему я решила сделать эту серию. Очень коротко и понятными словами о ценности этой информации.
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Apple Podcasts | #97 | Russia/Business/Marketing |
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