Rephonic
Artwork for Gooder Stories

Gooder Stories

Gail Hataitham
Calgary
Amanda Schutz
Climate Change
Storytelling
Green Calgary
Nonprofit Sector
Edmonton
The Mindful Appetite
Branding
Circular Economy
Sexual Health
Nonprofit Marketing
Food Waste
Carbon Contracts For Difference
Centre Of Sexuality
Alcove Center For the Arts
Gooder Creative Studio
Food Insecurity
Community Collaboration
Clean Prosperity

Gooder Stories — where strategy meets heart — is a podcast for nonprofits looking to amplify their impact through intentional marketing and storytelling.

Hosted by Gail Hataitham, founder of Gooder Creative Studio, the show features honest conversations with changemakers across Canada’s nonprofit sector—people doing meaningful work with limited resources and a lot of heart.

Each episode shares p... more

PublishesMonthlyEpisodes17Founded7 months ago
Number of ListenersCategories
MarketingNon-ProfitBusiness

Listen to this Podcast

Artwork for Gooder Stories

Latest Episodes

In this episode of Gooder Stories, host Gail Hataitham speaks with Joanna Tschudy, the urban food systems coordinator at the Alex Community Food Centre in Calgary. They discuss Joanna's journey into community engagement, her roles in food access prog... more

In this episode of Gooder Stories, Gail Hataitham speaks with Bethel and Sayson, co-founders of the Alcove Centre for the Arts, about their journey of building accessible creative spaces that foster community, confidence, and social change. They shar... more

In this episode of Gooder Stories, host Gail Hataitham speaks with Robert John Bailot, or R.J., co-founder of the Canadian Animal Task Force. They discuss R.J.'s journey into animal welfare, the unique approach of the Canadian Animal Task Force in ad... more

In this episode of Gooder Stories, host Gail Hataitham speaks with Rachel Nadler, a communication advisor at the Centre for Sexuality. They discuss the challenges and strategies of nonprofit communications, particularly in the context of sexual healt... more

In this episode of Gooder Stories, host Gail Hataitham speaks with Sierra Love, a community builder from Calgary, about her journey into community work and the impactful initiatives of the Arusha Center. They discuss the importance of community engag... more

Gooder Stories is a podcast where strategy meets heart. Hosted by Gail Hataitham, the show features honest conversations with nonprofit leaders, marketers, and changemakers from across Canada.

Each episode explores how thoughtful marketing and story... more

Gooder Stories is a podcast where strategy meets heart. Hosted by Gail Hataitham, the show features honest conversations with nonprofit leaders, marketers, and changemakers from across Canada.

Each episode explores how thoughtful marketing and story... more

In the final episode of season one of Gooder Stories, the host, Gail Hataitham, looks back on what inspired her to start the podcast and what she’s learned from conversations with nine changemakers in the nonprofit sector. She highlights recurring th... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Robert John Bailot
RJ Bailot, co-founder and executive director of the Canadian Animal Task Force
Canadian Animal Task Force
Episode: 15: Rethinking Animal Welfare: Community, Collaboration & Long-Term Impact with R.J. Bailot
Rachel Nadler
Communication advisor at Centre of Sexuality, leads communications and marketing across digital platforms, events, and the organization's website
Centre of Sexuality
Episode: 14: Building Trust in Nonprofits: Insights on Communicating Sexual Health with Rachel Nadler
Sierra Love
Calgary-based community builder
Arusha Centre (Calgary)
Episode: 13: Community Building: The Power of Small Teams Making Big Impacts with Sierra Love
Alice Lam
Community builder, nonprofit founder, and real estate professional
Wall-E App; Calgary Community Fresh; Good Neighbor Market; Good Drift; Ren Health Collective
Episode: 12: Turning Ideas Into Impact: Community Cultivation and Nonprofit Leadership with Alice Lam
Jennifer Koole
Executive Director of the Recycling Council of Alberta
Recycling Council of Alberta
Episode: 11: Making Waste Make Sense: Storytelling and Strategy in Environmental Work with Jennifer Koole
Louise Bwandinga
Fundraising and communications professional at Green Calgary
Green Calgary
Episode: 09: Building Community Through Authentic Engagement with Louise Bwandinga
Ella Hickins
Organizing manager at an environmental nonprofit; climate policy advocate
Environmental nonprofit (Alberta, Canada)
Episode: 08: Translating Climate Policy into Action with Ella Jean Haggis
Amanda Schutz
Creative director and founder of Curio Studio
Curio Studio
Episode: 07: Visual Storytelling & Creative Strategy for Nonprofits with Amanda Schutz
Amanda Bishop
Founder of The Mindful Appetite
The Mindful Appetite
Episode: 06: Building a Food Rescue Nonprofit with Amanda Bishop

Host

Gail Hataitham
Host of Gooder Stories

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#133
Canada/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

07: Visual Storytelling & Creative Strategy for Nonprofits with Amanda Schutz
Q: What was your vision when you started Curio Studio and how has it evolved over the years?
Amanda describes starting Curio Studio in her Edmonton apartment in 2003 to escape corporate limitations and pursue more creative illustration, which gradually shifted toward serving nonprofits and building a leadership role in design communities, while prioritizing meaningful work that supports social impact.
03: Nonprofit's Engagement Strategy That Works with Ashlee Mohn
Q: How do you measure the impact of your communications at Trellis?
They track standard metrics like email open rates, click-throughs, and social engagement, and also value qualitative signals such as people mentioning Trellis in conversation or seeing someone wearing a Trellis pin as indicators that messaging is landing.
03: Nonprofit's Engagement Strategy That Works with Ashlee Mohn
Q: What were the key takeaways from Trellis Society's merger in terms of maintaining trust with stakeholders?
The core lesson was to stay consistently clear about the why, communicate frequently, and meet people where they are—using various formats and channels to keep staff and donors informed, which built trust through transparency.
12: Turning Ideas Into Impact: Community Cultivation and Nonprofit Leadership with Alice Lam
Q: What advice would you give to someone starting a small nonprofit with big ambitions?
Focus on who you serve and approximate impact rather than chasing large-scale metrics; start small, validate demand, and build a resilient team and a sustainable financial model from the outset.
12: Turning Ideas Into Impact: Community Cultivation and Nonprofit Leadership with Alice Lam
Q: How do you sustain multiple initiatives without burning out or losing focus?
By leveraging collaborations, operating as social enterprises, and reinvesting profits into community programs, while keeping staffing lean and flexible to accommodate turnover and growth.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Gooder Stories

What is Gooder Stories about and what kind of topics does it cover?

This show centers nonprofit marketing, storytelling, and community impact, with practical conversations that translate mission-driven goals into clearer messaging and actionable strategies. Across episodes, guests range from grassroots organizers and small-team leaders to climate and environmental advocates, all sharing ideas on engaging audiences, building trust, and sustaining programs with lean resources. Unique angles include hands-on case studies in community building, ethical storytelling during organizational growth or mergers, and translating complex social issues into accessible, behavior-changing communications for diverse stakeholders. Potential listeners who want realistic, outcome-focused guidance for nonprofit brands, campaign... more

Where can I find podcast stats for Gooder Stories?

Rephonic provides a wide range of podcast stats for Gooder Stories. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Gooder Stories and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Gooder Stories get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Gooder Stories, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Gooder Stories?

Rephonic provides comprehensive predictive audience data for Gooder Stories, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Gooder Stories have?

To see how many followers or subscribers Gooder Stories has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Gooder Stories are there?

Gooder Stories launched 7 months ago and published 17 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Gooder Stories?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Gooder Stories?

Rephonic pulls ratings and reviews for Gooder Stories from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Gooder Stories?

Rephonic provides full transcripts for episodes of Gooder Stories. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Gooder Stories?

Recent guests on Gooder Stories include:

1. Robert John Bailot
2. Rachel Nadler
3. Sierra Love
4. Alice Lam
5. Jennifer Koole
6. Louise Bwandinga
7. Ella Hickins
8. Amanda Schutz

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days