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Artwork for Fence & Deck Mastery Podcast

Fence & Deck Mastery Podcast

Alex Danner
Google
Google Local Services Ads
Online Reviews
NADRA
Outdoor Living
Marketing
Fence & Deck Marketers
Customer Journey
My Salesman
MOSO Bamboo Outdoor
Deckmetrix
Outback Deck
Google Business Profile
Website
Reviews
Local Marketing
Google Listing
Groundwork
Google Maps
Timbertech

The Fence & Deck Mastery Podcast is all about providing value to businesses and professionals in the fencing or decking industry. Your host, Alex Danner, is the CEO and Founder of Fence & Deck Marketers, which is a digital marketing agency that works exclusively with Fencing or Decking businesses. He has been in the digital marketing industry for over ten years.The podcast has many different typ... more

PublishesWeeklyEpisodes99Founded3 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Fence & Deck Mastery Podcast

Latest Episodes

Sara Graves from Deck Specialist Magazine joins Alex Danner to discuss what goes on behind one of the decking industry's leading publications. They explore industry trends, award-winning projects, the growing influence of AI, what sets top deck build... more

What is covered in this webinar-based episode:

• The latest updates with the Google algorithm,

• How AI, Answer Engines and AEO are shaking up the market - updated stats,

• The things that you may have put in place in the past that could be hurting ... more

Calvin Gray of Legendary Decks joins Alex Danner to share how he went from making $20 an hour to building a successful decking company in Utah.

In this episode, Calvin talks about starting Legendary Decks in 2019, completing 45 jobs in 2020, growing... more

In this episode from a Webinar replay, Alex Danner talks about:

• Why Paid Marketing is key to unlimited scalability in terms of lead flow for your Fencing and Decking Business

• The Paid Marketing Strategies that are working best in today’s market more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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The Home Service Expert Podcast
The Home Service Expert PodcastTommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist

Recent Guests

Greg Cummings
Founder and CEO of Power100
Power100
Episode: Episode 95 - What the Best Home Improvement CEOs do Different – Greg Cummings from Power100
Jason Davoll
Head of Sales Execution for Repair and Remodel at James Hardie (TimberTech executive)','affiliation':'TimberTech / James Hardie','industry':'Construction','purpose':'Presenting new TimberTech innovations and partnership strategies','alignment':'Industry expert on contractor partnerships and product development','contact_info':[]}],
Episode: Episode 94 - Jason Davoll on TimberTech’s New Era, 20 Years of Innovation & Contractor Growth
Jon Benaglio
Deckmaster of South Florida, leader of Deckmasters of South Florida
Deckmasters of South Florida
Episode: Episode 93 - THE Deckmaster Jon Benaglio - His Story and How He Gets $1M Jobs Regularly
Mason Kuipers
Founder of Lakeshore Customs, luxury outdoor living designer/builder
Lakeshore Customs
Episode: Episode 92 - Building Luxury Outdoor Living Spaces with Mason Kuipers of Lakeshore Customs
Brian Buresh
Founder of Buresh Home Solutions, Iowa-based contractor
Buresh Home Solutions
Episode: Episode 91 - How Brian Buresh Built a Multi Million Dollar Contracting Business Through Culture & Differentiation
Rachael Kroese
Representative from My Salesman
My Salesman
Episode: Episode 90 - How Contractors Can Stop Wasting Time on Bad Leads with mySalesman
Randy Barger
Representative from My Salesman
My Salesman
Episode: Episode 90 - How Contractors Can Stop Wasting Time on Bad Leads with mySalesman
George Hesse
Owner of North County Deck & Patio, California
North County Deck & Patio
Episode: Episode 88 - How George Hesse Built a Profitable Deck Company That Runs Like a Machine
Dominic Vella
Owner of Fantastic Fence, California
Fantastic Fence
Episode: Episode 87 - From 1 Crew to $10M Fence Company | Dominic Vella on Scaling, Systems & Customer Experience

Host

Alex Danner
Host and founder of Fence & Deck Marketers, leads marketing-focused podcast episodes for fencing/decking professionals.

Reviews

4.8 out of 5 stars from 13 ratings
  • Great time

    I started listening when a fellow contractor passed it along. Have loved the content and guests Alex has had on.

    Apple Podcasts
    5
    TL decks
    United States2 years ago
  • Great podcast

    Alex is extremely smart and knows digital marketing inside and out. Apply the lessons you learn here and watch your business take off. This is a must listen, especially if you own a fence and/or deck company. Great content, keep it coming!

    Apple Podcasts
    5
    MDbowguy
    United States3 years ago
  • Information

    Came across this podcast and love the content. Does a great job of explaining the different resources and benefits of using digital marketing to enhance your business. Not only beneficial to fence and deck companies but all industries!

    Apple Podcasts
    5
    Bloomer3649$
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Appreciation for actionable takeaways rather than high-level theory.
Guests tend to bring industry-specific insight plus useful tools or frameworks.
Audience values practical, implementation-focused marketing tactics for fence & deck pros.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Episode 95 - What the Best Home Improvement CEOs do Different – Greg Cummings from Power100
Q: How is AI changing how contractors are found and hired?
AI is shifting from just evaluating a company's products to evaluating the entire ecosystem around a contractor—community impact, culture, and third-party verifications—so that AI can trust and recommend truly great companies.
Episode 95 - What the Best Home Improvement CEOs do Different – Greg Cummings from Power100
Q: What factors go into Power100's ranking and how do you verify them?
Power100 uses core pillars of growth, culture, and community involvement, combined with a verification process using triangular algorithms and both data and human validation to ensure the rankings reflect authentic leadership and performance.
Episode 94 - Jason Davoll on TimberTech’s New Era, 20 Years of Innovation & Contractor Growth
Q: What can you tell us about the warranty and performance of the aluminum framing?
The aluminum framing carries a lifetime warranty on the structural components and 25 years on connections, with strong saltwater performance and a growing emphasis on noncombustible framing in fire-prone regions.
Episode 94 - Jason Davoll on TimberTech’s New Era, 20 Years of Innovation & Contractor Growth
Q: Jason, how long have you been with TimberTech, and how did your journey unfold there?
Jason explains a 20-year tenure, starting as an engineering intern in Columbus, progressing through plant engineering and product management, and eventually leading the contractor-focused sales efforts and the R&R business.
Episode 78 - Stone Decks: 2M+ Sq Ft Installed
Q: Bart, could you tell us a little about your backstory and how StoneDek came to be?
Bart describes growing up with a machining background, starting with a plastic injection molding venture, a pivotal ride-along idea about a stone deck, and his development of the Silka Grate, which evolved into the StoneDek System over several years with substantial testing and engineering support.

Audience Metrics

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Listeners per Episode
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Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About Fence & Deck Mastery Podcast

What is Fence & Deck Mastery Podcast about and what kind of topics does it cover?

The show centers on marketing strategies, business systems, and growth for fencing and decking professionals. Episodes frequently cover lead generation, conversion optimization, reputation management, and operational playbooks—often through guest experts, software demos, and practical how-to frameworks. A standout angle is translating high-velocity marketing tactics into tangible field results, with guests ranging from designers and builders to payment processors and software vendors. The format is highly actionable for contractors seeking to systematize marketing, sales, and customer experience while staying savvy about industry specifics and regulatory nuances, making it useful for listeners aiming to scale or modernize their fence or dec... more

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Which podcasts are similar to Fence & Deck Mastery Podcast?

These podcasts share a similar audience with Fence & Deck Mastery Podcast:

1. The Fence Industry Podcast
2. The Dr Decks Podcast
3. The Contractor Fight with Tom Reber
4. The Home Service Expert Podcast
5. The Game with Alex Hormozi

How many episodes of Fence & Deck Mastery Podcast are there?

Fence & Deck Mastery Podcast launched 3 years ago and published 99 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Fence & Deck Mastery Podcast?

Recent guests on Fence & Deck Mastery Podcast include:

1. Greg Cummings
2. Jason Davoll
3. Jon Benaglio
4. Mason Kuipers
5. Brian Buresh
6. Rachael Kroese
7. Randy Barger
8. George Hesse

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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