废热跨境日记
废热放弃60w年薪，从0做跨境。985本科，港中大硕士。自爆式创业，沉浸式破产。想通过跨境实现时间和财务的自由。
| Publishes | Twice monthly | Episodes | 70 | Founded | a year ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | TechnologyBusinessEntrepreneurship |
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哈喽各位好，我是废热，刚去了东南亚 TikTok Shop 2026 跨境峰会，官方请了 1000 个卖家，我坐第一排录了五六个小时、拍了 200 张 PPT，把重点整理给你。① 东南亚还在猛涨。去年增长 125%，斜率没有放缓。最直观的一个数据：新商家平均出单时间，24 年要 25 天，25 年 20 天，到 26 年现在 7 天就能出单了。② 两个反常识。一是达人依旧为王，月销大的商家 70%-90% 的量都靠达人；二是东南亚不是只能卖低价货，吉隆坡的白领照样买两千的床垫、几千的扫地机器人，... more
哈喽各位好，我是废热，好久不见。这期我找了我的高中同学Lysa来聊天。她是我认识的人里面，把"出海营销"这件事做得最扎实的一个，从一次失败的气泡酒创业开始，到在上海疫情最严重的时候下场，专门做中国AI/科技公司的海外增长，现在年收入已经小几千万了。我们聊了挺多有意思的东西：为什么AI出海这几年那么多公司突然爆火，背后其实是"在对的时机讲一个让人想象的故事"——Heygen、Manus都是这样；海外红人营销到底有多难，雷有多多；她招员工为什么特别看重taste，而不只是执行力；还有一个关于规模化的... more
开车回家路上随便聊三件事。第一件是俞浩日更100条。很多人觉得这是疯子行为，但我觉得从商业角度来说，这是一笔非常合算的账，帮追觅省了太多投放费？第二个是自媒体本来就应该赚钱，因为你一个人干了两到三个岗位的活。只是做自媒体的窗口在缩小，俞浩这种有资源的人开始下场抢流量，普通人起号只会越来越难。但话说回来，只要你愿意表达出来，就已经打败了90%的人。第三件是这个月跟AI协作的感受。Claude Code和Codex都开了，聊了一下两个产品的对比，以及用AI做内容这段时间总结出来的几个教训：要排优先级... more
哈喽各位好，我是废热，好久不见，上周参加了 TikTok 美区 POP 的闭门会，官方第一次明确讲了「店铺会因为什么被封」，我把会上的关键信息整理了一下，希望对你有帮助。本期三块内容：① 哪些行为会导致封店——虚假宣传的累计红线，以及货不对板的 6 个典型场景② 被封了怎么申诉——围绕「真实、有仓、有货」三件事，每个坑在哪里③ 官方在会上讲的运营技巧——店铺分红线、SFCR 控制、客服响应时间对差评率的影响时间轴：00:00 开场 & 近况01:06 封店原因03:58 申诉指南06:27 日常... more
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Apple Podcasts | #218 |  Poland/Business/Entrepreneurship |
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废热跨境日记 launched a year ago and published 70 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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