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Artwork for Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching

Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching

Kate McKibbin
Email Marketing
Entrepreneurship
Sales Funnels
Online Courses
Hello Funnels
Marketing
Online Marketing
Sales Strategies
Facebook Ads
Funnels
Low-Ticket Offers
Low Ticket Offers
Marketing Strategies
Social Media Marketing
Marketing Strategy
Business Growth
Lead Generation
Instagram
Sales
Goal Setting

The Doing It Online podcast is your weekly dose of sales funnel strategies, evergreen automation, and scaling tips for coaches who want to grow without burning out. Hosted by Kate McKibbin—7-figure funnel strategist and founder of Hello Funnels—this show helps you make more sales with less selling. We're talking: profitable sales funnels, email automation that actually converts, creating high-tick... more

PublishesTwice weeklyEpisodes314Founded6 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching

Latest Episodes

I asked Claude one question, and it changed how I'm running the rest of this year.

Not a caption prompt. Not a content idea. I asked it to audit my business and tell me exactly what to build to free up ten or more hours a week.

It came back with f... more

There's a tick box on your checkout page that could be worth more than your next launch.

Most people either don't have one, have one that's quietly underperforming, or have one and are too nervous to add a second. I was in that third group for way t... more

My engagement fell off a cliff, and I was bored of my own content.

Not stuck. Not clueless. I've got the systems, the prompts, the whole content machine. The posts were going up four times a week, on time, every week... and they were completely bei... more

Almost twenty years ago, I invented Pinterest. Before Pinterest existed.

Built it for my fashion blog... inspiration boards, saved images, even the sneaky background affiliate links (yes, real Pinterest does that too). I was obsessed with it for two... more

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Recent Guests

Vesna Hrsto
A phenomenal naturopath who has successfully implemented a sales funnel in her business.
Episode: #185 - How She Did It: Behind the Scenes of a Naturopath’s 7-Figure funnel with Vesna Hrsto

Host

Kate McKibbin
Host of Doing It Online: Funnels, Sales & Scaling for Coaches Who Hate Launching; founder of Hello Funnels; 7-figure funnel strategist

Reviews

4.9 out of 5 stars from 224 ratings
  • Kate is a funnels superstar!!

    I recently started listening to Kate’s podcast and boy was I blown away. It’s jam-packed full of value and I was an instant fan. I’ve now gone on to buy two of her courses and the ROI speaks for itself. I highly recommend Doing It Online and Kate’s courses 🤍

    Apple Podcasts
    5
    Nicki Scib
    Australiaa year ago
  • Exceptional

    I love this podcast. So informative and packed full of great advice!

    Apple Podcasts
    5
    gmluisetti
    New Zealand2 years ago
  • Great, actionable tips!

    At first, I sort-of hoarded Kate’s content to reduce the intimidation factor of starting an online business — because she’s straightforward and clear about actionable steps. Now I’ve moved into taking action instead of thinking about it, and I appreciate the no-gatekeeping approach even more. Great stuff. Easy to implement. Love it.

    Apple Podcasts
    5
    selfr
    United States2 years ago
  • Kate has the Magick source!

    I swear Kate’s a mind-reader and has bottled her brilliance (I.e., skills and experience) into a Magick source that I’m liberally applying to my dishes. Thank you for all that you do.

    Apple Podcasts
    5
    Tim ozpagan
    Australia2 years ago
  • Amazing resource!

    Love Kate and her invaluable advice. Such a helpful resource for small businesses!!!

    Apple Podcasts
    5
    ddellinger423
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Actionable tips you can implement this week
Clear, practical advice for building funnels in real-world coaching businesses
Honest, no-fluff breakdowns of AI and automation in small teams
Consistent takeaways about sustainable growth without burnout
Great mix of strategy and behind-the-scenes operations

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

#285 - AMA: Your Biggest Funnel & Ads Questions Answered
Q: Should I run ads direct to my low ticket offer or to a lead magnet first?
If you can comfortably spend at least $100 a day, you may run ads direct to the offer, otherwise consider starting with a lead magnet.
#285 - AMA: Your Biggest Funnel & Ads Questions Answered
Q: My funnel has stopped converting after a few months of success. What should I do?
First check if any changes were made, then verify your audience size and conversion metrics.
#285 - AMA: Your Biggest Funnel & Ads Questions Answered
Q: How much should I spend per day on ads to see results?
It varies based on your goals, but typically you should budget as much as required to achieve your desired outcomes quickly.
#285 - AMA: Your Biggest Funnel & Ads Questions Answered
Q: Is 800 people on my list enough to start running ads?
Yes, even with a small list, you can run ads to a good offer as long as you understand the strategies.
#285 - AMA: Your Biggest Funnel & Ads Questions Answered
Q: How long does it usually take to see sales from a funnel?
It depends on the funnel structure and how quickly people are being run through it, but generally requires at least 100 participants for statistical significance.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show focuses on building profitable online coaching businesses through funnels, automation, and scalable systems that avoid burnout. Across recent episodes, the host dissects funnel design, AI-assisted workflows, cost-efficient tech stacks, and practical growth frameworks—from seven-figure revenue models to evergreen strategies and lean teams. Listeners can expect actionable, repeatable tactics for generating consistent revenue, optimizing offers, and leveraging AI to run a coaching business more efficiently. A standout theme is keeping growth human-centered and family-friendly while creating strong, repeatable sales engines rather than relying on big launches.

Noteworthy aspects include a clear emphasis on lean operations, in-house ad... more

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These podcasts share a similar audience with this podcast:

1. The Amy Porterfield Show
2. The Mind Your Business Podcast
3. The Jasmine Star Show
4. Chill & Prosper with Denise Duffield-Thomas
5. Woman of Influence

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this podcast launched 6 years ago and published 314 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Recent guests on this podcast include:

1. Vesna Hrsto

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