Een podcast over marketing in een digitale wereld. Verhalen, ervaringen en lessen over digital marketing van marketeers uit de dagelijkse praktijk.
Publishes | Weekly | Episodes | 17 | Founded | 4 years ago |
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Language | Dutch | Categories | BusinessEntrepreneurshipMarketing |
"Wat denk ik alle marketeers wel ondervinden is dat degene die nu op dit moment inkopen, de millennials, nou die kijken wat dat betreft best wel heel fluent naar kanalen." Guido Kok, Partner Program Manager, in gesprek met Patrick Giese over marketin... more
"Dat is denk ik ook altijd the fight between marketing en sales. Sales weet eigenlijk niet wat marketing doet en andersom." Paul Aantjes, Field Marketing Manager Western Europe, in gesprek met Patrick Giese over leadgeneratie als onderdeel van B2B ma... more
"Je hebt zowel het bewuste als het onderbewuste nodig hebt om goede marketing te doen. Dus niet alleen maar rammen op die koopknop." Sake Jan Velthuis, ontwikkelaar en docent minor Neuromarketing, in gesprek met Patrick Giese over neuromarketing en h... more
"Zeker in een productie-omgeving zijn er best wel wat mensen die nog zoiets hebben van: huh, marketing, dat kost toch alleen maar geld?" Marieke Heesakkers, Marketing & Culture Manager, in gesprek met Patrick Giese over B2B marketing in combinatie me... more
"Ik denk dat we nu in een tijd leven, dankzij content marketing, dat juist die authentieke content van B2B marketeers laat zien hoe de toekomst eruit ziet. En dat B2C marketeers daar dan ook een beetje achteraan hobbelen." Edwin Vlems, B2B marketings... more
"Maar de waarheid zit m echt in marketing. Dus 55% van alle start-ups die het niet redden komt door een probleem op het gebied van marketing." Peter Belling en Nils Verlaat, founders van Kanagawa, in gesprek met Patrick Giese over de succes- en faalf... more
"Binnen 4 weken een eigen deelauto plus app voor je eigen community." Jeroen van Denderen, Business owner (car)sharing bij Terberg, in gesprek met Patrick Giese over de toekomst van mobiliteit. Van bezit en stilstand naar meer flexibiliteit, duurzaam... more
"Wij stonden klaar op de startbaan, hadden daar acht, negen maanden aan gewerkt, alles was klaar om het uit te voeren, en op het laatste moment was het van: ok, we moeten het uitstellen." Peter van Teeseling, COO bij Dscoop, praat met Patrick Giese o... more
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Apple Podcasts | #173 | Netherlands/Business/Marketing |
Listeners, engagement and demographics and more for this podcast.
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Dogfight Digital launched 4 years ago and published 17 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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