《電商原來是醬》是由林克威主持,聲歷其境團隊製作的 Podcast 節目,以輕鬆的方式深入淺出地介紹電商產業知識,並邀請專家訪談,讓聽眾能快速掌握電商的大小事,例如網紅行銷、AI 推薦引擎和不同消費通路等議題。
我是林克威,我是一個創業者、作家,我喜歡研究電商、數位、科技、創業的商業模式,專欄文章遍怖在各數位媒體,希望你會喜歡,也歡迎您給我意見。
贊助我們一杯咖啡|open.firstory.me/join/ecpro
🎧上架時間:隔週日 早上7:00
本節目由【聲歷其境】團隊製作播出
📩聯繫請洽製作人 Yifang:yifang@allaroundyou.com.tw
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Publishes | Twice monthly | Episodes | 235 | Founded | 5 years ago |
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Language | Number of Listeners | Categories | BusinessManagement |
🗣來賓:泛設計 執行總監 楊景凱
➮ 無邊際、無界限,不僅是設計風格,更是人生觀
➮ 從溝通中觀察屋主個性,延伸專屬設計風格
➮ 鬼門關前走一遭後,到紐約進修,啟發「做自己」哲學
➮ 如何挖掘真實需求?「客戶需求單」填寫方式竟有嚴格要求!
➮ 打破框架思考:「你真的需要一個客廳嗎?」
➮ 設計不只美觀,還要兼顧實用與人際連結
➮ 在高房價時代,設計師需以「良心事業」心態,打造更高坪效
➮ 商業空間設計須從品牌價值出發,耗神耗力一年僅接兩案
➮ 設計師總監誠心解答:與設計... more
🗣來賓:查理布朗烘焙 創辦人 侯景中
➮ 從麵包學徒做起,學經營有多痛苦!?
➮ 創業的危機不是來自同業,是「時代」
➮ 不間斷靈感搜集,在大腦打造會自然重組資訊的資料庫
➮ 開發產品像「老屋翻新」!?重點是如何重組與創新!
➮ 消費者產品測試有效嗎? 最終結果與測試完全相反!?
➮ 門市 vs 團購,產品設計邏輯有多不同?
➮ 查理布朗如何將禮盒分類?氣派與精緻的差異化
➮ 海外市場血淚心得:關鍵不是產品,而是合作夥伴的選擇
📌查理布朗
官網|w... more
🗣來賓:旅遊經紀人 茶米
➮ 從政治圈轉戰旅遊業,從業務基層做起
➮ 如何與大品牌競爭?「旅遊經紀人」優勢在於「懂市場」
➮ 疫情重創,旅遊業者被迫「不務正業」
➮ 旅行社還受青睞嗎?依靠「量制價」價格可差這麼多!?
➮ 小心超便宜行程陷阱!學會看懂行程表與餐標才不踩雷
➮ 旅展是真的划算,遇到喜歡的行程就果斷下手!
➮ 成為旅遊經紀人,人脈是關鍵,還得懂網路行銷
➮ 別被「星等」迷惑,四星飯店有時比五星更優質
📌 茶米 提供聽友專屬優惠
加入我們的LINE@「h... more
🗣來賓:好關係 品牌經理 陳裕進 Brian
➮ 人 × 在地 × 環境 三者平衡「好關係」
➮ 銷售王竟然是「保潔墊」?兼顧舒適與機能
➮ 不用chatbar,打造充滿個性的真人客服
➮ 「做品牌,不要害羞,要不要臉」
➮ 透過聯名商品拓展客戶、留住客戶
➮ 感性行銷如何兼顧銷售力?看好關係如何解
➮ 實體門市強化信任感,帶動線上成交率
➮ 不用低價競爭,用專屬服務與體驗創造價值
📌好關係
IG|htt... more
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克威,說話不一定會兌現,黑的能說成白的,對電商也特別了解,善用各種退貨機制,不用成本就可以獲得競爭對手產品,是個很會變通的人,果然自己不尷尬,尷尬的就是別人,在下佩服佩服
前陣子開始聽《商業原來是醬》,覺得克威和一方的搭配真的太絕了!你們不但把商業概念講得簡單易懂,還用幽默的方式讓人聽了完全停不下來。那些經典案例和貼近生活的分析,讓我覺得商業原來可以這麼有趣!聽完還忍不住想跟朋友分享,真的很佩服你們的創意!喜歡 喜歡♥️♥️
業配味太濃
以前有去打工過 老闆三鐵超強!
主持人的提問恰到好處,來賓都能充分的分享相關領域的經驗,一集接著一集的聽,很有收穫!
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #232 |
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電商原來是醬 launched 5 years ago and published 235 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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