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Artwork for Creative Shop Talk

Creative Shop Talk with Wendy Batten

Wendy Batten, Creative Retail Mentor
Retail Business
Customer Experience
Retail Marketing
Community Engagement
Customer Engagement
Leadership
Hospitality
Customer Service
Inventory Management
Retail Business Strategies
Profitability
Marketing
Customer Loyalty
Entrepreneurship
Marketing Strategies
Retail Management
Mindset
Google Business Profile
Social Media Marketing
Shop Standards

How do I attract more customers to my store? How do I get more sales? How do I book out my shop's events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is worki... more

PublishesWeeklyEpisodes321Founded7 years ago
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ManagementBusinessEntrepreneurship

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Artwork for Creative Shop Talk

Latest Episodes

With host retail coach Wendy Batten

wendybatten.com/podcast-intro/

Episode Overview

In this episode, I'm sharing a behind-the-scenes look at what it feels like to be in the messy middle of making big, important changes in a business. My... more

With host retail coach Wendy Batten

wendybatten.com/podcast-intro/

Episode Overview

Of course you love what you do - and that's why you started your business. But perhaps you also took this leap because you wanted more control over you... more

With host retail coach Wendy Batten

wendybatten.com/podcast-intro/

Episode Overview

I'm back after taking a longer-than-expected summer pause from the podcast! That pause gave me space to think about what I want next for my business, w... more

YouTube

With host retail coach Wendy Batten

wendybatten.com/podcast-intro/

A profitable, smooth holiday season is not a lucky accident. It's what happens when someone who actually prepared gets to execute. And the best time to prepare? July. Joi... more

YouTube

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Recent Guests

Mark Schaefer
Globally recognized marketing strategist; author and educator
Rutgers University; author of Marketing Rebellion, Known, Belonging to the Brand
Episode: 313. Why Community Is the Future of Retail with Guest Expert Mark Schaefer
Deanne Fitzpatrick
Owner of hookingrugs.com; Create Beauty Every Day Podcast
hookingrugs.com
Episode: 310. 7 Things That Might Be Holding You Back in Your Retail Business
Chris Deferio
Guest expert from Keys to the Shop, Podcasting and Coaching
Keys to the Shop
Episode: 308. Hospitality is the Product in Brick-and-Mortar Retail with Guest Expert Chris Deferio
Amy Cech
Owner of Schoolhouse Salvage
Schoolhouse Salvage
Episode: 296. Building a Retail Business Through Live Social Selling with Mastermind Member Amy Cseh of Schoolhouse Salvage
Megan Macdonald
Owner of Sandwick Bay Candles, originally from New Zealand now based in Scotland.
Sandwick Bay Candles
Episode: 278. Behind the Counter with Megan Macdonald: How She Built a Profitable Two-Location Shop and Gained Her Freedom
Cadence Kidwell
Owner of Fuzzy Goat, a whimsical yarn shop
Fuzzy Goat
Episode: 266. Behind the Counter: Retail Growth Tips You Want to Try with Yarn Store Guru Cadence Kidwell
Amy Hart
Co-owner of The Hare and the Hart, retail shop specializing in unique home decor and fabrics.
The Hare and the Hart
Episode: 259. Behind the Counter: Building a Unique Retail Shop with Heart with Amy and Chris Hart
Chris Hart
Co-owner of The Hare and the Hart, contributing to business strategy and operations.
The Hare and the Hart
Episode: 259. Behind the Counter: Building a Unique Retail Shop with Heart with Amy and Chris Hart
Adam Blackwell
Owner of Blackwell and Sons and Grey Town Distilling
Blackwell and Sons, Grey Town Distilling
Episode: 254. The Magic of Joining Forces to Foster Community and Build a Retail Destination Town with Millie and Adam Blackwell

Host

Wendy Batten
Host of Creative Shop Talk Podcast

Reviews

4.9 out of 5 stars from 71 ratings
  • Infomercial

    The last couple of episodes I listened to were just infomercials to get you to join some paid content club.

    Apple Podcasts
    1
    Ellieboy17
    United Statesa year ago
  • Inspiring with Lots of Valuable Information!

    I listen to a few retail podcasts and Wendy’s is one of my favorite. I’m a first time retail owner and have learned so from this podcast. Wendy provides strong business-focused guidance but in a fun and motivational way. After each podcast I always come away with actionable steps I can take to grow my business and feel inspired to do the work.

    Thank you for providing such a great resource and making it accessible to everyone!

    Apple Podcasts
    5
    Kimberly from PDX
    United States2 years ago
  • A Must-Listen for the Small Retail Business Owner

    This podcast is a must-listen if you own a retail business! Wendy has been a game-changer for me in running my brick-and-mortar. She “speaks my language”, making it easy for me to understand business concepts (as a non-business major “accidental entrepreneur”), making even the more complicated, un-fun sides of running a business approachable, and yes - fun! She stays on top of trends and the current challenges of running a business in the ever-changing world. I seriously don’t know what I’d do w... more

    Apple Podcasts
    5
    C unicorn
    United States2 years ago
  • A Retailers Ultimate Guide

    Wendy serves up relevant and practical insight every single episode saving you time while also boosting your confidence to take action towards your goals. She’s invested in your success and it shows.

    Apple Podcasts
    5
    Shelli Warren
    Canada2 years ago
  • Wendy’s style is so approachable

    Loved being able to chat with Wendy about the work we do to help craft companies thrive. She is a natural interviewer!

    Apple Podcasts
    5
    LeannePressly
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Highly actionable, encouraging, and easy to implement for small shops.
The host delivers actionable business guidance with a motivational, approachable style.
Listeners value real-world insights and strategies over theoretical advice.
Guests and topics center on practical retail growth, brand-building, and community.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

313. Why Community Is the Future of Retail with Guest Expert Mark Schaefer
Q: How should a small store start telling its story effectively?
Begin with identifying what the store genuinely stands for, then decide where and how to tell that story—preferably through human-led content on platforms like Instagram, and by highlighting customer stories and in-store experiences that make people feel connected to the place.
313. Why Community Is the Future of Retail with Guest Expert Mark Schaefer
Q: What do you see as the biggest shift for brick-and-mortar retailers in the age of AI?
AI can enhance discovery and efficiency, but sustained success comes from human-centric approaches: building a personal brand, creating meaningful experiences, sharing authentic stories, and fostering community to make customers feel they belong.
308. Hospitality is the Product in Brick-and-Mortar Retail with Guest Expert Chris Deferio
Q: Can you share a little bit about your journey? How did you become the consultant and go-to in this space?
Chris describes an accidental path into coffee and eventually into consulting, highlighting how micro-decisions and experiences shaped Keys to the Shop, and how the show evolved to cut through noisy trends to focus on fundamentals like hospitality, leadership, and culture.
304. Hospitality is an Inside Job: How Leadership and Small Moments Shape Your Shop's Reputation with Guest Expert Stephanie Miller Vincent
Q: What does hospitality look like beyond friendly service?
Hospitality starts with leadership; it's about creating a culture where staff feel seen and valued, which translates into customers feeling cared for in every moment.
278. Behind the Counter with Megan Macdonald: How She Built a Profitable Two-Location Shop and Gained Her Freedom
Q: What would you say to a retailer who feels stuck?
Megan encourages retailers to express their goals clearly to their team and work collaboratively towards achieving them.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Frequently Asked Questions About Creative Shop Talk

What is Creative Shop Talk about and what kind of topics does it cover?

Retail-focused coaching and strategy show that helps independent shop owners turn passion into profit. Across episodes, the host explores hospitality-driven retail, branding, community-building, and practical systems for growth, with a strong emphasis on human-centered leadership, experiential in-store moments, and sustainable business practices. Guests range from marketing strategists to hands-on retail operators, often sharing real-world frameworks for improving customer experience, loyalty, and profitability while avoiding burnout. The format blends actionable tactics with storytelling and mindset work, making it especially valuable for small-to-midsize retailers seeking tangible steps, community, and scalable systems. A standout trait i... more

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How many listeners does Creative Shop Talk get?

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What are the audience demographics for Creative Shop Talk?

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How many subscribers and views does Creative Shop Talk have?

To see how many followers or subscribers Creative Shop Talk has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Creative Shop Talk?

These podcasts share a similar audience with Creative Shop Talk:

1. Boutique Chat
2. Savvy Shopkeeper Retail Podcast
3. The Product Boss with Jacqueline Snyder
4. The Retail Whore
5. Richer Retailer - Scaling Retail Stores Past 7 Figures

How many episodes of Creative Shop Talk are there?

Creative Shop Talk launched 7 years ago and published 321 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Creative Shop Talk?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Creative Shop Talk?

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What guests have appeared on Creative Shop Talk?

Recent guests on Creative Shop Talk include:

1. Mark Schaefer
2. Deanne Fitzpatrick
3. Chris Deferio
4. Amy Cech
5. Megan Macdonald
6. Cadence Kidwell
7. Amy Hart
8. Chris Hart

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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