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Artwork for CREATIVE STRENGTHS

CREATIVE STRENGTHS

Philippa Craddock
Creative Entrepreneurship
Creative Business
Business Growth
Entrepreneurship
Creative Entrepreneurs
Creativity
Client Relationships
Marketing
Authenticity
Instagram
Creative Businesses
The Base Notes Handbook
Content Creation
Pricing Strategy
Pinterest
Pricing Strategies
Networking
Ambition
Marketing Strategies
Burnout

Welcome to Creative Strengths, the business podcast for creative entrepreneurs who want to build a profitable, sustainable business, while honouring the way you naturally work. Hosted by designer and creative business mentor Philippa Craddock, the show is rooted in the belief that your greatest success comes from recognising and working with your natural strengths. Philippa grew her own design bus... more

PublishesWeeklyEpisodes142Founded3 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for CREATIVE STRENGTHS

Latest Episodes

There's a question I've been hearing from many creative business owners lately, and I don't think most of the voices out there are answering it well. Once you accept that AI has a place in your business, the real question becomes, where. What do you ... more

I spent two days inside an AI bootcamp this week and the thing I most want to share isn't what AI can do. It's where you, as a creative business owner, already fit in all of this. Because the key skills that matter most as AI advances, critical think... more

I was asked a question in a recent live session that I think applies to every creative business owner. Whether you're service-based or selling products through stockists, does focusing on a specific ideal client actually matter if you don't control w... more

I had a conversation this week with a florist who spent 20 years in banking before starting her flower business. And she mentioned this phrase they used to use at JP Morgan. "What's the so what?" And it's a really interesting question,

Listen in t... more

Key Facts

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Podcast Host
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How To Fail With Elizabeth DayElizabeth Day and Sony Music Entertainment

Recent Guests

Justine Fear
Creative entrepreneur who transformed her business approach
Episode: 113. THE FOUNDATION THAT MAKES EVERYTHING ELSE WORK
Vicky Hagen
Founder of Hattie & Vic, a personal styling business.
Hattie & Vic
Episode: 112. GIVING YOURSELF PERMISSION TO SHOW UP AS YOURSELF
Cath Kidston
The founder of one of the UK's most loved and iconic brands.
Cath Kidston Ltd
Episode: 095. THE COLLABORATION OPPORTUNITY: HOW GETTING OUT THERE GROWS YOUR CREATIVE BUSINESS
Sophie Perkins
An organizer and collaborator introducing Philippa to Cath.
Episode: 095. THE COLLABORATION OPPORTUNITY: HOW GETTING OUT THERE GROWS YOUR CREATIVE BUSINESS

Reviews

4.9 out of 5 stars from 81 ratings
  • Life Changing!

    I can’t say enough positive things about the life and career changing power of Philippa’s podcast and online community. After years struggling on the business side of my creative business Philippa’s wisdom has unlocked my success!

    Apple Podcasts
    5
    EDARTDESIGN33
    United States5 months ago
  • Wonderful and inspiring

    This podcast is what every small creative business owner needs to listen to whether they are just starting out or been going for 16 years like me and need a fresh perspective and kick up the bum!

    Apple Podcasts
    5
    HeidiBakerFlowerStudio
    United Kingdoma year ago
  • Generous and inspiring

    I am new to Philippa’s podcasts but have caught up with them and am loving them. She is a delight to listen to. Philippa comes across as being completely authentic and genuinely determined to help other creatives and offers sensible, relatable and encouraging advice. Thank you !

    Apple Podcasts
    5
    crushedoncolour
    United Kingdoma year ago
  • Inspiring, clear, and actionable!

    Philippa makes business strategy feel doable, even for the most creative minds.

    Apple Podcasts
    5
    JessicaMarx
    Philippinesa year ago
  • If you only listen to one podcast for creative professionals... this is it.

    Philippa is relatable and generous, and it's always an infusion of motivation to listen to her. But my favorite part is that she talks from a stand point of experience backed up by studies and research. She's not another poser claiming to be an expert. She is the real deal and her podcast is loaded with useful information instead of self-promoting nonsense.

    Apple Podcasts
    5
    MartaMenzel
    Spaina year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audiences value the mix of real-world examples and research-backed insights without marketing fluff.
Listeners describe the host as relatable, authentic, and generously practical.
They appreciate concise, actionable content that's easy to implement in a busy creative life.
Fans highlight the show's focus on aligning business with personal strengths as uniquely helpful.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

137. WHAT'S THE SO WHAT?
Q: What is the so what, and why does it matter for a creative business?
It's a guiding question that ensures every action, service, and marketing effort is connected to a clear underlying purpose, helping builders avoid busywork and focus on what truly moves the business forward.
091. THE INTEGRATION EFFECT: WHEN BUSINESS AND CREATIVITY WORK TOGETHER
Q: Where in your business could you bring more of your creative thinking?
Consider which business aspects might be transformed if you approached them with the same creative sensibility that you bring to your core design work.
094. THE QUIET REVOLUTION HAPPENING IN CREATIVE BUSINESS
Q: What is one area of your business where you may well have been following someone else's approach instead of trusting your own instincts?
It's about reflecting on how to reshape your business to align better with your natural strengths instead of conventional approaches.
090. WHY CARE AND DESIGN MATTER IN BUSINESS
Q: Where in your business could you add a small act of care that might go unnoticed, but you know would make a difference for the people that you serve?
Small acts like a thoughtful note or an extra check-in can enhance client experience.
105. IN DEPTH: 5 QUESTIONS TO CREATE YOUR NEXT CHAPTER
Q: What's the real reason you haven't taken the next step?
This delves into deeper fears or anxieties that may be holding you back, beyond the logical explanations often given.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About CREATIVE STRENGTHS

What is CREATIVE STRENGTHS about and what kind of topics does it cover?

Creative Strengths centers on helping creative entrepreneurs grow profitable, sustainable businesses by leveraging natural strengths. Episodes emphasize clarity on value, authentic storytelling, price confidence, and practical marketing strategies, often pairing hands-on frameworks with real-world examples. The show stands out for its strength-led methodology, concise episodes, and a focus on aligning work with energy and personal identity, making complex topics like pricing, newsletters, AI use, and client fit approachable for listeners who want tangible results without buzzwords.

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Which podcasts are similar to CREATIVE STRENGTHS?

These podcasts share a similar audience with CREATIVE STRENGTHS:

1. The Ins & Outs
2. Thriving Minds with Alberto Zandi
3. Why Women Grow
4. grow, cook, eat, arrange with Sarah Raven & friends
5. How To Fail With Elizabeth Day

How many episodes of CREATIVE STRENGTHS are there?

CREATIVE STRENGTHS launched 3 years ago and published 142 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on CREATIVE STRENGTHS?

Recent guests on CREATIVE STRENGTHS include:

1. Justine Fear
2. Vicky Hagen
3. Cath Kidston
4. Sophie Perkins

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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