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Artwork for Creative Agency Account Manager Podcast

Creative Agency Account Manager Podcast

Jenny Plant - Account Management Skills Ltd
Account Management
Artificial Intelligence
Client Relationships
Agency Growth
Client Services
Agency Business Model
People and Culture
Procurement
Generative AI
Project Management
Employee Engagement
Digital Marketing
AI Integration
Market Trends
Win Without Pitching
Client Retention
Recruitment Strategy
Professional Development
Sales Training
Client Engagement

This podcast is for you if you are managing day to day client relationships in a creative agency. The aim of the podcast is to share insights and tips to help you add more value to the client's business, strengthen your relationships with your clients, develop your skills in account management and grow your agency's business.

PublishesTwice monthlyEpisodes164Founded6 years ago
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for Creative Agency Account Manager Podcast

Latest Episodes

Welcome to episode 164. This episode is going to be particularly useful if you’re thinking about how agencies can stay profitable and relevant as AI reshapes the way work is delivered and valued.

Brian Kessman, Founder and Principal Consultant at Lo... more

Welcome to episode 163.

If you’ve been thinking about how the agency business model is evolving, and what clients are looking for from their agency partners now, this conversation might spark some ideas about how to work with clients differently.

more

YouTube

Welcome to episode 162. If your agency is experimenting with AI, buying new tools and still feeling like not much has really changed operationally, you're not actually imagining it. That is exactly what this episode gets into.

I'm chatting with Emi... more

YouTube

Welcome to episode 161. In this episode, we’re talking about what it really means to move from “getting stuff done” to becoming a genuinely strategic partner.

I'm chatting with Eloise (Ellie) Todd, Account Director at strategicabm, who support B2B S... more

YouTube

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Recent Guests

Neil Follett
Entrepreneur and founder of Broadview Labs, embedded agency model proponent
Broadview Labs
Episode: The Embedded Agency model: A different way to support clients, with Neil Follett
Emily Hatton
Business operations consultant and founder of AI in the agencies
AI in the Agencies
Episode: Rethinking agency operations for AI adoption, with Emily Hatton
Ellie Todd
Account director at Strategic ABM
Strategic ABM
Episode: What Makes Your Agency Valuable When Everyone Has AI?, with Eloise Todd
Charlie Green
Author of The Trusted Advisor and expert on trust in professional services
Trusted Advisor Associates
Episode: How account managers build real client trust, with Charles H Green
Martin Barnes
Speaker and consultant focused on intentional communication and storytelling for business impact
Independent consultant
Episode: Win the room: How to prep for presentations, with Martin Barnes
Kate Eversole
From PharmaBrands, helps pharma teams and agencies collaborate through events
PharmaBrands
Episode: AI Adoption in Pharma & MedComms: 2026 update, with Jonathan Gwillim & Kate Eversole
Jon Gwillim
From PharmaBrands, helps pharma teams and agencies collaborate through events
PharmaBrands
Episode: AI Adoption in Pharma & MedComms: 2026 update, with Jonathan Gwillim & Kate Eversole
Gavin Bell
Award-winning entrepreneur, founder of Yatter, exit-ready expert
Velstar (buyer)
Episode: How to build an exit-ready agency: Lessons & practical tips, with Gavin Bell
Melanie Chandruang
Founder of WeConsult, strategic operations partner for creative agencies
WeConsult
Episode: How to reduce operational chaos in your agency, with Melanie Chandruang

Host

Jenny Plant
Host of the Creative Agency Account Manager Podcast

Reviews

4.9 out of 5 stars from 59 ratings
  • Honest constructive conversations

    I spent 4 years working as a freelance CD at agencies in Beijing. 

    I got my fingers burnt and my ego bruised.

    Then I turned my back on what I thought was a 'circus'.

    Jenny's podcast has brought me back, and I'm so happy. 

    What I was missing before was the honest, candid voices of the people who build an agency.

    The bravado is what drove me away 12 years ago.

    The empathy that Jenny and her guests share is bringing me back.

    I highly recommend this podcast - thanks, Jenny.

    Apple Podcasts
    5
    Martin Barnes
    United Kingdom2 years ago
  • Account Manager Corner 🌟

    Thank you for a dedicated Account Managers podcast, Jenny! I love listening in to learn from

    you and your experienced guests on the show.

    If you’re an Account Manager this is a great show to follow 🌟

    Apple Podcasts
    4
    Shan Nel
    South Africa2 years ago
  • Strategic insights :)

    As an Affiliate Team Lead, the podcast enriches my leadership. Insights on client management and performance optimization resonate, refining my strategies. It's a valuable resource in navigating the dynamic affiliate landscape.

    Apple Podcasts
    5
    TaniaPrP
    Spain3 years ago
  • Brilliant insights

    I’m relatively new to the Account Manager role and although I’ve only just discovered this podcast, I’ve already found it incredibly useful.

    I acted on advice from the first episode I listened to around improving weekly status meetings, which has already been very well received!

    Keep up the great work!

    Apple Podcasts
    5
    Mrblobbylobby
    United Kingdom3 years ago
  • HIGHLY Recommend for anyone in Advertising

    Over the past few months, after having been let go from my previous Client Director role, I've been questioning if advertising is truly the right career path for me, considering my decade-long experience in the field. While my passion for creativity brought me into this industry, I've been struggling with direction lately.

    However, I'm thrilled to share that my passion for advertising has been reignited, with a HUGE thanks to Jenny Plant's inspiring podcast! 🎙️ Listening to the recent episode ... more

    Apple Podcasts
    4
    Ziggs399
    Canada3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guest lineups are credible and bring diverse perspectives on agency leadership and AI.
Listeners describe the show as honest and actionable, with practical tips they can apply immediately.
The host keeps conversations focused and insightful, avoiding fluff.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why the agency model is in decline and how independents can win, with Michael Farmer
Q: How can independents position themselves to win against the networks?
By embracing a mission of accelerating client growth, productizing services, pricing based on outcomes, and operating like management consultants who partner with clients for long-term value creation.
Why the agency model is in decline and how independents can win, with Michael Farmer
Q: What is the current state of the agency networks and what risks do they face with ongoing M&A?
Networks are consolidating for scale, but this often comes at the expense of senior talent and client growth capability; as AI and procurement pressure rise, the value of senior, growth-focused work becomes more critical.
How to build an exit-ready agency: Lessons & practical tips, with Gavin Bell
Q: What role did branding and productization play in making the business attractive to buyers?
Branding created a sellable asset, and productizing services ensured the offering was repeatable and scalable, reducing reliance on any single client or person and improving transferability to a new owner.
How to build an exit-ready agency: Lessons & practical tips, with Gavin Bell
Q: How did you approach the exit journey and keep the team informed?
We staged communications after LOI and deal closure, prioritizing honesty, clarity on benefits for the team, and open channels for one-on-one conversations once the deal was in motion.
How to build an exit-ready agency: Lessons & practical tips, with Gavin Bell
Q: What were the early signals that indicated your agency could become scalable and saleable?
Recurring revenue, a strong and senior team, and robust processes were the key signals, along with a clear and repeatable service model that could be copied by a new owner.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Creative Agency Account Manager Podcast

What is Creative Agency Account Manager Podcast about and what kind of topics does it cover?

A pragmatic show focused on the art and science of managing client relationships in creative agencies. Episodes cover sales strategies, AI integration, nonprofit and procurement dynamics, personal branding for account leaders, and the evolving balance between account and project management. Listeners tend to seek practical, real-world tactics to improve client outcomes, win more work, and run more efficient agencies. The show often features practitioners and seasoned practitioners-turned-authors, offering concrete frameworks, actionable tips, and thoughtful perspectives on how technology and process changes reshape agency work.

Noteworthy angles include a steady emphasis on relationship-driven selling, AI-enabled account management, and th... more

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Which podcasts are similar to Creative Agency Account Manager Podcast?

These podcasts share a similar audience with Creative Agency Account Manager Podcast:

1. 2Bobs—with David C. Baker and Blair Enns
2. Uncensored CMO
3. The High Performance Podcast
4. The Diary Of A CEO with Steven Bartlett
5. The Game with Alex Hormozi

How many episodes of Creative Agency Account Manager Podcast are there?

Creative Agency Account Manager Podcast launched 6 years ago and published 164 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Creative Agency Account Manager Podcast?

Recent guests on Creative Agency Account Manager Podcast include:

1. Neil Follett
2. Emily Hatton
3. Ellie Todd
4. Charlie Green
5. Martin Barnes
6. Kate Eversole
7. Jon Gwillim
8. Gavin Bell

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