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Artwork for Creative Agency Account Manager Podcast

Creative Agency Account Manager Podcast

Jenny Plant - Account Management Skills Ltd
Account Management
Artificial Intelligence
Client Relationships
Agency Growth
Client Services
Agency Business Model
Project Management
People and Culture
Procurement
Generative AI
Employee Engagement
Digital Marketing
AI Integration
Win Without Pitching
Market Trends
Client Retention
Recruitment Strategy
Professional Development
Sales Training
Client Engagement

This podcast is for you if you are managing day to day client relationships in a creative agency. The aim of the podcast is to share insights and tips to help you add more value to the client's business, strengthen your relationships with your clients, develop your skills in account management and grow your agency's business.

PublishesTwice monthlyEpisodes168Founded6 years ago
Number of ListenersCategories
MarketingManagementBusiness

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Artwork for Creative Agency Account Manager Podcast

Latest Episodes

Welcome to episode 168.

This one is a little different because I’m joined by my AM:PM event co-host, Brett Harned.

On 29th & 30th September, Brett and I are bringing agency owners, account managers, project managers and operations leaders together ... more

Welcome to episode 167. This conversation is all about how agencies can get smarter, safer and more intentional about using AI.

I'm chatting with Michael MacDonald, Founder of Brains Before Bots which helps independent agency founders get clarity on... more

Welcome to episode 166.

This conversation is going to be particularly interesting for you if you’re an agency owner struggling with spreadsheets, disconnected systems and lack of visibility over pricing, profitability or resourcing.

It’s a story a... more

Welcome to episode 165.

This episode will be particularly useful to you if you’re an agency owner or account manager who wants to move your client conversation away from execution and further upstream into strategy, ideas and innovation.

My guest ... more

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Recent Guests

Michael MacDonald
Founder of Brains Before Bots, consultancy on AI governance for agencies
Brains Before Bots
Episode: Brains Before Bots: How Agencies Can Use AI Without Losing Their Edge, with Michael MacDonald
Anna Appleton-Claydon
We Create Digital, co-founder of Rofinery
Episode: How to solve the profit visibility problem in your agency, with Anna Appleton-Claydon & Alfie Wenegieme
Alfie Wenegieme
Rofinery, Refinery platform
Episode: How to solve the profit visibility problem in your agency, with Anna Appleton-Claydon & Alfie Wenegieme
Phil Blackmore
Founder of Create Health; co-founder of Health House
Create Health; Health House
Episode: How to become know for your thinking and turn into account growth, with Phil Blackmore
Brian Kessman
Agency consultant focused on redesigning value models and pricing
Lodestar Agency Consulting
Episode: Why agencies must redesign their value model, with Brian Kessman
Neil Follett
Entrepreneur and founder of Broadview Labs, embedded agency model proponent
Broadview Labs
Episode: The Embedded Agency model: A different way to support clients, with Neil Follett
Emily Hatton
Business operations consultant and founder of AI in the agencies
AI in the Agencies
Episode: Rethinking agency operations for AI adoption, with Emily Hatton
Ellie Todd
Account director at Strategic ABM
Strategic ABM
Episode: What Makes Your Agency Valuable When Everyone Has AI?, with Eloise Todd
Charlie Green
Author of The Trusted Advisor and expert on trust in professional services
Trusted Advisor Associates
Episode: How account managers build real client trust, with Charles H Green

Host

Jenny Plant
Host of Creative Agency Account Manager Podcast; guides interviews and interviews guests to uncover practical agency insights.

Reviews

4.9 out of 5 stars from 59 ratings
  • Honest constructive conversations

    I spent 4 years working as a freelance CD at agencies in Beijing. 

    I got my fingers burnt and my ego bruised.

    Then I turned my back on what I thought was a 'circus'.

    Jenny's podcast has brought me back, and I'm so happy. 

    What I was missing before was the honest, candid voices of the people who build an agency.

    The bravado is what drove me away 12 years ago.

    The empathy that Jenny and her guests share is bringing me back.

    I highly recommend this podcast - thanks, Jenny.

    Apple Podcasts
    5
    Martin Barnes
    United Kingdom2 years ago
  • Account Manager Corner 🌟

    Thank you for a dedicated Account Managers podcast, Jenny! I love listening in to learn from

    you and your experienced guests on the show.

    If you’re an Account Manager this is a great show to follow 🌟

    Apple Podcasts
    4
    Shan Nel
    South Africa2 years ago
  • Strategic insights :)

    As an Affiliate Team Lead, the podcast enriches my leadership. Insights on client management and performance optimization resonate, refining my strategies. It's a valuable resource in navigating the dynamic affiliate landscape.

    Apple Podcasts
    5
    TaniaPrP
    Spain3 years ago
  • Brilliant insights

    I’m relatively new to the Account Manager role and although I’ve only just discovered this podcast, I’ve already found it incredibly useful.

    I acted on advice from the first episode I listened to around improving weekly status meetings, which has already been very well received!

    Keep up the great work!

    Apple Podcasts
    5
    Mrblobbylobby
    United Kingdom3 years ago
  • HIGHLY Recommend for anyone in Advertising

    Over the past few months, after having been let go from my previous Client Director role, I've been questioning if advertising is truly the right career path for me, considering my decade-long experience in the field. While my passion for creativity brought me into this industry, I've been struggling with direction lately.

    However, I'm thrilled to share that my passion for advertising has been reignited, with a HUGE thanks to Jenny Plant's inspiring podcast! 🎙️ Listening to the recent episode ... more

    Apple Podcasts
    4
    Ziggs399
    Canada3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise practical, no-nonsense guidance for client services and account management.
The show is seen as a trusted resource for improving client relationships and agency operations.
Guests are consistently described as high-quality and actionable, helping listeners apply tips quickly.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What’s Next for Account and Project Management?, with Brett Harned
Q: Why is the AM-PM split beneficial, and when might a hybrid be appropriate?
Separate roles can improve accountability and growth, especially with larger or more complex clients, but hybrids can work in smaller, evolving agencies; success hinges on clear responsibilities and governance.
What’s Next for Account and Project Management?, with Brett Harned
Q: What practical AI adoption look like for PMs today?
PMs should leverage AI to streamline meetings, drafts, scopes, risks, and research, but maintain human oversight for quality, translation of information, and strategic decision-making.
What’s Next for Account and Project Management?, with Brett Harned
Q: How should account and project management roles evolve in light of AI?
Brett discusses balancing tech adoption with human judgment, emphasizing that roles should adapt to tooling while preserving relationship-building, negotiation, and strategic thinking—not just automation of tasks.
How to solve the profit visibility problem in your agency, with Anna Appleton-Claydon & Alfie Wenegieme
Q: What should agencies consider when adopting value pricing and AI tools in their workflow?
Agencies should focus on the value delivered to clients rather than the time spent, using AI to enhance internal processes and speed up delivery rather than replace strategic thinking. Value pricing requires understanding client outcomes and tying fees to those outcomes, while AI should support efficiency and improve the quality of work.
How to solve the profit visibility problem in your agency, with Anna Appleton-Claydon & Alfie Wenegieme
Q: How does the system handle time tracking and what are practical ways agencies use it?
Time tracking is demonstrated via a resource calendar with a start timer and quick-access shortcuts; it's designed to accommodate interruptions and still maintain accuracy. It provides dashboards on utilization, profitability by project, and levers to adjust staffing and pricing in real time.

Audience Metrics

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Frequently Asked Questions About Creative Agency Account Manager Podcast

What is Creative Agency Account Manager Podcast about and what kind of topics does it cover?

This show centers on managing client relationships in creative agencies, with a strong emphasis on practical tips for increasing client value, strengthening trust, and growing the agency business. Across episodes, listeners encounter frameworks for pricing and service design, AI adoption in agency workflows, governance and data privacy, procurement dynamics, and strategies for presenting and communicating with clients. Notably, the program frequently features practitioners who have built or transformed agencies, including consultants, operators, and tech-minded leaders, offering concrete playbooks, case studies, and actionable advice for account managers and agency owners considering AI, pricing by outcomes, or new delivery models. The mix ... more

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Which podcasts are similar to Creative Agency Account Manager Podcast?

These podcasts share a similar audience with Creative Agency Account Manager Podcast:

1. 2Bobs—with David C. Baker and Blair Enns
2. The Louis Theroux Podcast
3. Hard Fork
4. Kwik Brain with Jim Kwik
5. Build a Better Agency Podcast

How many episodes of Creative Agency Account Manager Podcast are there?

Creative Agency Account Manager Podcast launched 6 years ago and published 168 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Creative Agency Account Manager Podcast?

Recent guests on Creative Agency Account Manager Podcast include:

1. Michael MacDonald
2. Anna Appleton-Claydon
3. Alfie Wenegieme
4. Phil Blackmore
5. Brian Kessman
6. Neil Follett
7. Emily Hatton
8. Ellie Todd

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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