Program Design for Coaches: How to Build Group Coaching Programs That Sell, Scale Your Business, and Free Up Your Time
Curtis Satterfield, PhD. Helping Coaches Build Group Programs That Sell, Get Results, and ScaleProgram design that actually works. Learn how to build a group coaching program that scales your business, delivers real results for your clients, and frees up your time.
Program Design for Coaches is hosted by Dr. Curtis Satterfield.
I've spent 17 years as an educator and course designer, building over 30 courses from scratch. I now help coaches who are at capacity with 1:1 clients figure out h... more
| Publishes | Weekly | Episodes | 22 | Founded | 5 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | CoursesEntrepreneurshipEducationBusiness | |||
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Latest Episodes
Most coaches plan their group program by listing everything they cover in 1:1 sessions and turning it into content. It feels logical. It also tends to produce a program that looks right but doesn't move people the way your one-on-one work does. The g... more
If your roster is full and it still doesn't feel the way you thought it would, you haven't done anything wrong. You've hit the income ceiling every successful coach eventually hits. And the problem isn't your work ethic or your pricing. It's the mode... more
If you're building your coaching business on social media, you're building on land you don't own. The algorithm changes, your reach drops, and the audience you spent months growing suddenly can't hear you. That's not a marketing foundation, that's re... more
If you've been trying to sell a course in 2026 and the numbers aren't adding up, the problem isn't your marketing. The market has structurally shifted. Courses are declining, and the practitioners who've been in this industry for years are saying it ... more
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- Finally, course creation advice that actually works
I've listened to so many podcasts about building online courses and they're all the same. Launch strategies, sales funnels, webinar scripts. Nobody talks about what happens after someone buys. Curtis does.
The episode about the two tools for course completion completely changed how I think about my lessons. I used to just teach what I knew and hope students followed along. Now I use his Outcome Tests and use Problem-Example-Lesson structure. Simple changes but my students are actually finishing... more
Apple Podcasts5Stephen Lear
United States3 months ago
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Apple Podcasts | #208 | United States/Education/Courses |
Apple Podcasts | #112 |  Germany/Education/Courses |
Apple Podcasts | #76 |  Ireland/Education/Courses |
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| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
The show targets solopreneurs who design and run online courses, focusing on how to structure programs so students actually transform and complete lessons. Across episodes, the host debunks marketing-first approaches and emphasizes outcomes, clear lesson design, and structured modules. Listeners can expect practical frameworks, real-world anecdotes, and actionable steps to improve enrollment, engagement, and credibility through well-designed courses rather than hype. A standout trait is the emphasis on student transformation as the path to sustainable growth and social proof, often referenced through concrete tools, case studies, and step-by-step guidance.
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These podcasts share a similar audience with this podcast:
1. The Amy Porterfield Show
2. The Mel Robbins Podcast
3. The Marie Forleo Podcast
How many episodes of this podcast are there?
this podcast launched 5 months ago and published 22 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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