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Artwork for Copy That Pops: Writing Tips and Psychology Hacks for Business

Copy That Pops: Writing Tips and Psychology Hacks for Business

Laura Petersen, M.A.E.D.
Personal Finance
Podcast Production
My Family's Income Works For the Life We Want To Live
Blogging
Chatgpt
11AI
AI Voice Generation
Content Creation
Entrepreneurship
Psychology Of Money
Family Dynamics
Amazon
San Diego
Life Coaching
Writing
Workshops

Let's nerd out where writing, psychology, and business success overlap! On this show, we look at how to ethically apply psychological principles of persuasion. You'll learn compelling copy tips to improve your writing of all lengths for biz. And you'll be ready to become a #1 bestselling published author on Amazon (faster, easier, and cheaper than you thought possible) and make money with your boo... more

PublishesInfrequentlyEpisodes230Founded9 years ago
Categories
BusinessMarketingHow ToEducation

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Artwork for Copy That Pops: Writing Tips and Psychology Hacks for Business

Latest Episodes

Want to be a fly on the wall as a word nerd crafts concise, compelling copy? Then this episode is for you! : )

Live, no prep, and fully recorded (video in shownotes here below too), I talk with Lauren Fritts about her podcast, personal brand, and b... more

Future Pacing is an important psychological concept and tactic. We dive into why selling the “benefits” of your product is so much more effective than selling the “features" and how to do it with an example.

• What my real estate agent taught me a... more

Lessons learned from co-authoring a workbook that is engaging and helps your audience achieve real results, join us today for a conversation with Jonathan Maki of MFI Works.

First interview with Jonathan: Book Writing, Amazon Bestselling Book Launc... more

Let's look for ways (live!) to improve Eric Piccione's blog: FinancialFreedomAndMe.com

With special guest Signe Beck (with whom we are doing a live social media content creation consult very soon!).

This is the first live stream I've done in a ... more

Key Facts

Accepts Guests
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People also subscribe to these shows.

Recent Guests

Ayami Shireshi
Co-author and Jonathan's wife
Episode: 228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Jennifer LeConte
Co-author and life coach
Episode: 228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA

Reviews

4.9 out of 5 stars from 132 ratings
  • Hidden Secret

    Laura has a heart of gold and full of such great advice. Must listen to podcast if you have any interest in writing or publishing.

    Apple Podcasts
    5
    CCharmed
    United States2 years ago
  • Powered me through tough times

    This channel has powered me through times when I was out of work and I took some freelance online work. Helped me compose something for my writing gigs.

    Apple Podcasts
    5
    Mr. H. Yap
    Philippines4 years ago
  • Good quality advice and a broad range of guests

    I don’t love every episode but that is to be expected. There are lots of interviews with a really broad range of people so that I think there is something for everyone. The episodes that are relevant to me always knock my socks off.

    Apple Podcasts
    4
    Curious Kids Zone
    Australia6 years ago
  • All over the place

    He is an excellent host, and a heck of a lot of fun to listen to. But the subject matter is rarely about copywriting. I think it was the episode about the dominatrix that sent me over the edge. They spent most of the time discussing sexuality, childhood trauma, and kink as a form of therapy.

    The podcast is more of a lifestyle podcast, rather than a discussion of copywriting. I think there’s a lot of potential with the host, but in a world of so many choices, you’ve got to dial in and perfect y... more

    Apple Podcasts
    3
    Streamfinder
    United States6 years ago
  • A True Gem

    Laura is the best, as a guest and podcast colleague. She helps you realize your true potential and what you’re capable of as a human being. I highly recommend this podcast, it needs to be in your current rotation!

    Apple Podcasts
    5
    eat@joes2020
    United States6 years ago

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#41
Ireland/Business/Marketing
Apple Podcasts
#94
Mexico/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Q: What is the difference between the matte and gloss versions of the book?
Jonathan and Laura discuss the tactile experiences of both finishes and the consumer perceptions of gloss versus matte covers in marketing.
228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Q: What have you noticed from your kids in just being an author?
His kids are excited about him being an author and are influenced by it; they now produce their own authoring work in school and realize they have a voice in their lives.
228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Q: What advice would you give to other entrepreneurs, other creators, or even kids that might want to write their own book?
Start with writing 10-15 minutes every day and find an accountability partner to help keep you motivated.
228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Q: So how did you drill down into your target audience?
The audience originally started as business owners, but Jonathan realized it was applicable to anyone earning an income, and so he expanded the language to make it inclusive.

Audience Metrics

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These podcasts share a similar audience with this podcast:

1. Journey to KidLit - How to Write & Publish Books for Kids

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this podcast launched 9 years ago and published 230 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Recent guests on this podcast include:

1. Ayami Shireshi
2. Jennifer LeConte

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