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Copywriting
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Copy On Demand
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Sales Copy
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The marketing podcast where online service providers learn how to write copy that sounds like them, but converts BETTER.

I’m Sam Burmeister, your guide on this copy adventure. As a conversion copywriter & sales psychology expert, I learned the ‘right way’ to sell in my decade-long sales career.

Now, after spending the last 6+ years writing copy for hundreds of successful launches and helping d... more

PublishesWeeklyEpisodes41Founded9 months ago
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BusinessMarketingEntrepreneurship

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Artwork for Copy And

Latest Episodes

In this episode, Samantha digs into one of the most overlooked areas in a service-based business: onboarding copy. Most business owners pour energy into attracting new leads, but let the experience go flat the moment someone fills out a contact form.... more

Your webinar show-up rate has less to do with your audience size and more to do with your copy. In this episode, Samantha digs into why people register for webinars, never show up, and why sending one generic confirmation email is leaving money on th... more

YouTube

In this episode, Samantha breaks down calls to action from every angle: what they are, where they go, what they should say, and why most people are setting them up wrong. CTAs show up in every single piece of copy you publish, so getting them right i... more

YouTube

In this episode, Samantha shares what happened when she sat down with a friend and fellow local business owner to overhaul a DIY website that was costing her bookings. What started as a casual favor turned into a masterclass in what most small busine... more

YouTube

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Recent Guests

Emily Reagan
Owner of the Unicorn Digital Marketing Assistant School and fractional CMO, helping VAs become marketing assistants.
hireunicorn.com
Episode: 12. How Copy and Design Impact Sales Page Conversions (3 Design Experts Weigh In)
Morgan Specht
Creative director and branding strategist, focusing on helping service providers improve their branding and website design.
Specht and Co.
Episode: 12. How Copy and Design Impact Sales Page Conversions (3 Design Experts Weigh In)
Shannon Pruitt
Founder of Sunday Muse Design with a background in writing and design, helping entrepreneurs build brands.
Sunday Muse Design
Episode: 12. How Copy and Design Impact Sales Page Conversions (3 Design Experts Weigh In)

Host

Sam Burmeister
Host of Copy And, a conversion copywriter and sales psychology expert guiding listeners through practical copy optimization and marketing strategy.

Reviews

5.0 out of 5 stars from 42 ratings
  • She Knows Her Stuff!

    I love how Sam says the thing, we get the info, and there isn’t 45 min of fluff!

    So good—highly recommend!

    Apple Podcasts
    5
    melissamitt
    United States2 months ago
  • Quick & Easy wins!

    Sam delivers bite sized pieces of wisdom that are easy to implement and tweak your copy right then. It’s so wonderful to hear the reasoning behind certain topics and the quick wins to creating captivating copy.

    Apple Podcasts
    5
    Mallory McGary
    United States3 months ago
  • Add this one to your list!

    I learn something new every time I listen - whether it’s about copy in general or sales psychology … Sam always gives me a LOT to think about!

    Apple Podcasts
    5
    BowenFive
    United States4 months ago
  • Copy Gems!

    So many great, doable tips for improving your copy! And Sam shares some super helpful insights about the marketing and sales psychology behind creating copy that sells.

    Apple Podcasts
    5
    DaynelB
    United States7 months ago
  • Great insights, easy to digest

    I love how Sam breaks down the psychology behind good copy practices and makes it easy to understand, relevant, and easy to implement!

    Apple Podcasts
    5
    jlbright12
    United States8 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show delivers practical psychology-backed insights that apply to real campaigns
Listeners praise clear, actionable copy tips that are easy to implement
Audiences appreciate the host's depth on conversions and funnel strategy
Episodes are concise and packed with bite-sized, applicable advice

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Audience Metrics

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Frequently Asked Questions About Copy And

What is Copy And about and what kind of topics does it cover?

This show targets service-based professionals looking to sharpen their copywriting and marketing strategy with a psychology-led lens. Episodes consistently explore how copy, design, and strategy intersect to boost conversions, from sales-page optimization and funnels to pricing transparency and leveraging AI tools. A recurring thread is actionable, practitioner-focused guidance—short, digestible episodes with real-world examples that viewers can apply immediately. A standout aspect is the emphasis on authentic, human-centered messaging, building trust, and using copy to drive measurable outcomes, whether through onboarding funnels, reengagement tactics, or client storytelling.

Where can I find podcast stats for Copy And?

Rephonic provides a wide range of podcast stats for Copy And. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Copy And and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Copy And get?

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What are the audience demographics for Copy And?

Rephonic provides comprehensive predictive audience data for Copy And, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Copy And have?

To see how many followers or subscribers Copy And has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Copy And are there?

Copy And launched 9 months ago and published 41 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Copy And?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Copy And?

Rephonic pulls ratings and reviews for Copy And from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

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What guests have appeared on Copy And?

Recent guests on Copy And include:

1. Emily Reagan
2. Morgan Specht
3. Shannon Pruitt

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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