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Artwork for Copy And
Copywriting
Sales Psychology
Pain Point Marketing
Messaging
Marketing
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AI In Marketing
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Copy
Conversion Copywriting
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Conversions
Emotional Decision Making
Sales Strategy
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Transformation In Marketing

The marketing podcast where online service providers learn how to write copy that sounds like them, but converts BETTER.

I’m Sam Burmeister, your guide on this copy adventure. As a conversion copywriter & sales psychology expert, I learned the ‘right way’ to sell in my decade-long sales career.

Now, after spending the last 6+ years writing copy for hundreds of successful launches and helping d... more

PublishesWeeklyEpisodes14Founded2 months ago
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EntrepreneurshipBusinessMarketing

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Artwork for Copy And

Latest Episodes

In this episode, Sam breaks down why everyone is talking about a trust recession… and how to build a trust renaissance inside your brand using human-first, psychology-backed copywriting.

If sales feel slower, if people feel more skeptical, or if you... more

Emily Reagan, Shannon Pruitt, and Morgan Specht give their insight into how copy AND design work together -- and how to make it work for your business!

You can find Morgan on:

• Her website

• Instagram

• LinkedIn

You can find Shannon on:

Take Shan... more

Hiring a copywriter can feel like comparing apples to oranges -- one copywriter has a retainer package, another charges by the project, and yet another charges by the hour. 

Some have sales experience, and some are actually content writers who call ... more

Get to know your copywriter: Hear Sam’s journey from corporate sales to online business, and how she balances working 20-30 hours a week while traveling the world. 

In this episode, she discusses the experiences and skills that shaped her, including... more

Key Facts

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Host

Sam Burmeister
Sam Burmeister is a conversion copywriter and sales psychology expert with over a decade of experience in sales and six years focusing on writing successful copy for various clients and entrepreneurs. He emphasizes strategy and connection in marketing, and has a track record of helping clients achieve successful product launches.

Reviews

5.0 out of 5 stars from 40 ratings
  • Great insights, easy to digest

    I love how Sam breaks down the psychology behind good copy practices and makes it easy to understand, relevant, and easy to implement!

    Apple Podcasts
    5
    jlbright12
    United States2 months ago
  • A Must Listen

    A must listen for anyone who wants to get better at connecting with their audience. Incredibly concise and insightful! We need more episodes!

    Apple Podcasts
    5
    kiralaforgia
    United States2 months ago
  • Love the marketing psychology

    Really love the way Sam breaks things down to think about your copy from a psychology perspective so it doesn’t just sound good, it actually converts!

    Apple Podcasts
    5
    Dem6888
    United States2 months ago
  • Sam knows her ish!

    I appreciate the way she keeps up with the latest copy trends, thinks critically about the industry and helps us stay on top of what’s working *now*

    Apple Podcasts
    5
    Caitiest
    United States2 months ago
  • Alex T approved

    Such great tips for beginners and experienced marketers alike

    Apple Podcasts
    5
    Alex Theordor
    United States2 months ago

Chart Rankings

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Frequently Asked Questions About Copy And

What is Copy And about and what kind of topics does it cover?

Focusing on the nuances of copywriting and its intersection with sales psychology, this podcast equips online service providers with strategies to improve their marketing communications. The host highlights various aspects of effective copywriting, such as understanding client desires, framing solutions as transformations, and the importance of emotional connections in persuasive writing. Distinctively, there's a strong emphasis on actionable insights that transcend traditional marketing theories, guiding entrepreneurs to refine their messaging in a way that feels authentic while increasing conversion rates. Each episode offers valuable tips, examples, and discussions around improving sales pages and integrating psychological principles int... more

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How many episodes of Copy And are there?

Copy And launched 2 months ago and published 14 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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