Rephonic
Artwork for Content Inc.

Content Inc. - The Podcast

Joe Pulizzi
Content Creation
Content Marketing
Openai
Audience Engagement
Sam Altman
Artificial Intelligence
Billy Joel
Microsoft
Local Journalism
Content Marketing Institute
Content Tilt
Goal Setting
Content Monetization
Entrepreneurship
Niche Targeting
Marketing Strategies
Authenticity
Commerce
Songwriting
Email Marketing

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believ... more

PublishesWeeklyEpisodes497Founded10 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Content Inc.

Latest Episodes

The craziest thing about humanity is that we are the only mammals that know there is a future and can set goals and achieve those goals, but most humans don’t do this.

In this episode we break down Matthew McConaughey's Oscar award speech and see h... more

A special episode this week with Marcus Sheridan, author of the new book "Endless Customers."

Marcus teaches us about the four-step process for creating more trust with our customers, positioning us as the most known and leading expert in our indus... more

Beginning or stopping a habit is difficult at best. Sometimes we overthink it and become overwhelmed.

Well, anyone can do anything for seven minutes.

Try out this seven-minute method for the next habit you want to start or stop.

-------

Li... more

YouTube

While in Key West, Florida this month I've been to the best bars and restaurants in the area. The ones we go back to all seem to be known for something...and I can tell someone how they are different in an elevator pitch.

I realized all these place... more

Key Facts

Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Marcus Sheridan
Creator and entrepreneur, who discusses the concept of worthy causes.
Episode: What Is Your Worthy Cause Right Now? (456)
Michelle J. Raymond
Social media expert and entrepreneur
Episode: The Secret to Being a Content Entrepreneur [Special Episode] (439)

Host

Joe Pulizzi
Host of Content Inc., known as the 'Godfather of Content Marketing.' He emphasizes the importance of building an audience before selling products or services.

Reviews

4.9 out of 5 stars from 161 ratings
  • Straight Talk for Content Entrepreneurs

    Joe provides insightful advice about sucess and growth. I look forward to his 5 minute nuggets of gold every Monday. I recommend his latest book “The Content Entrepreneur”. I really liked his discussion about writing with the creator of the True Crime Reporter podcast.

    Apple Podcasts
    5
    RiggsTV
    United States7 months ago
  • A great listen

    This podcast provides an engaging exploration into the world of content strategy, offering listeners a wealth of knowledge delivered in digestible episodes. Joe’s mix of thought-provoking insights and practical tips make it a go-to resource for anyone navigating the digital content space. Deirdre

    Apple Podcasts
    5
    Deirdre Tshien
    United States2 years ago
  • Value-packed

    I’ve been learning and getting a lot out of the 5 minute episodes but listening to the 10K Creator episodes is what compelled me to write this 5-star review. It is a fantastic series. I’ve been getting so many takeaways from those episodes that it feels like a mini course.

    Apple Podcasts
    5
    ElizJoy14
    United States2 years ago
  • No Brainer Game Changer

    5 minute Mondays is a two fold no brainer. It’s quick (and even more so if you up the playback speed). But more importantly, it’s a game changer because Joe generously shares his real world wisdom on what it takes to start a business, run a business, build a business and sell a business. BOOM!! SUBSCRIBE and don’t give it a second thought.

    Apple Podcasts
    5
    LindaRey in Roxbury
    United States3 years ago
  • 5 minutes well spent

    Perfect for marketers starting their day!

    Apple Podcasts
    5
    Kyle E Anderson
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

There is a consistent praise for the clarity and practical applicability of the advice shared in each episode.
Listeners appreciate the short, actionable insights that can directly improve their business strategies.
Many find the content motivational and valuable for creators aiming to build their audience, often recommending it to fellow entrepreneurs.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Creators Are Failing Because 9 in 10 Make This Mistake (433)
Q: What resonates the most with your audience?
Identifying the content that generates the most feedback and excitement is key to refining your approach.
The Secret to Being a Content Entrepreneur [Special Episode] (439)
Q: What are some key strategies content entrepreneurs should focus on?
They should focus on building a loyal audience, diversifying their revenue streams, and becoming the leading informational expert in their niche.
The Secret to Being a Content Entrepreneur [Special Episode] (439)
Q: How would you define a content entrepreneur?
A content entrepreneur is someone looking to be full time in this space, treating it as a business rather than just creating content.
What Is Your Worthy Cause Right Now? (456)
Q: What would you say to content entrepreneurs who are really struggling right now?
They need to have a purpose in their life and their business.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Content Inc.

What is Content Inc. about and what kind of topics does it cover?

This podcast focuses on empowering entrepreneurs and startups by emphasizing the importance of audience-building through effective content creation rather than merely selling products. The host shares succinct insights, typically under ten minutes, designed to inspire and motivate listeners to rethink their marketing strategies. By leveraging remarkable, audience-centric content, creators can foster loyalty and trust, which are seen as essential foundations for long-term business success. Each episode delivers actionable advice and thought-provoking concepts aimed at shifting perspectives on traditional marketing practices, positioning the podcast as a valuable resource for those looking to enhance their business acumen in the digital lands... more

Where can I find podcast stats for Content Inc.?

Rephonic provides a wide range of podcast stats for Content Inc.. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Content Inc. and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Content Inc. get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Content Inc., including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Content Inc.?

Rephonic provides comprehensive predictive audience data for Content Inc., including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Content Inc. have?

To see how many followers or subscribers Content Inc. has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Content Inc. are there?

Content Inc. launched 10 years ago and published 497 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Content Inc.?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Content Inc.?

Rephonic pulls ratings and reviews for Content Inc. from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Content Inc.?

Rephonic provides full transcripts for episodes of Content Inc.. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Content Inc.?

Recent guests on Content Inc. include:

1. Marcus Sheridan
2. Michelle J. Raymond

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days