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Marketing Vanguard

Adweek
Marketing
Sustainability
Creativity
Marketing Leadership
Timex
Mental Health
Consumer Behavior
Circular Economy
Branding
Nespresso
Marketing Strategy
Headspace
Marketing Strategies
Plant-Based Meat
Kickstarter
Digital Marketing
Wellness
Market Strategy
Health Tech
Nostalgia

The word “vanguard,” is defined as “a group of people leading the way in new development or ideas.” Marketing Vanguard: the podcast, spotlights the people who are driving the industry forward. It will feature valuable, must-listen nuggets of marketing-leadership wisdom, humility, stories, strategic insights, and growth opportunities in an era of ever more complex industry pressures and realities. ... more

PublishesWeeklyEpisodes349Founded8 years ago
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BusinessMarketingManagement

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Latest Episodes

In the latest episode of the Marketing Vanguard podcast, we welcome Kirsten Spittel-Sloan, SVP, Marketing at iFit, for an eye-opening chat on what it takes to succeed in the fitness tech space today. Listen in for Kirsten’s playbook on how marketing ... more

In the latest episode of the Marketing Vanguard podcast, we welcome John Solomon, CMO at Therabody, for a revealing conversation on transforming a single-product company into a diversified wellness ecosystem through marketing. Listen in for John’s tr... more

In this episode of Marketing Vanguard, we sit down with Jennie Weber, Chief Marketing Officer at Best Buy to talk about all things iconic. From the non-linear approach it takes to build a legacy brand to the critical importance of adaptability and re... more

Llibert Argerich, Chief Marketing Officer at Thumbtack, joins this week’s episode of Marketing Vanguard to rewrite the narrative of the marketing function - from cost centre to profit driver. Tune in to explore ROI-driven strategies that marketers ca... more

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Recent Guests

Kirsten Spittel-Sloan
Global Marketing Head of iFit
iFit
Episode: What Keeps iFit Ahead of the Curve? Kirsten Spittel-Sloan’s Personalization Secret
Jennie Weber
Chief Marketing Officer at Best Buy
Best Buy
Episode: Building the Most Agile, Adaptable and Resilient Marketing Team: The Jennie Weber Way
Sumit Virmani
Chief Marketing Officer at Infosys
Infosys
Episode: How Infosys’ CMO Sumit Virmani Is Making B2B Marketing an Emotional Affair
Alex Schultz
Chief Marketing Officer and VP of Analytics at Meta
Meta
Episode: Timeless Marketing Principles in the AI Era: A Conversation with Meta's CMO, Alex Schultz
Liz Teran
CMO of Owlet, and Chief Parent Officer
Owlet
Episode: Building Authentic Marketing in Baby Tech with Elizabeth Teran of Owlet
Soyoung Kang
CMO of EOS Products and founding member of Marketing Vanguard
EOS Products
Episode: Building the Future of Marketing Leadership: Insights from Marketing Vanguard's Founding Members
Vineet Mehra
CMO of Chime and founding member of Marketing Vanguard
Chime
Episode: Building the Future of Marketing Leadership: Insights from Marketing Vanguard's Founding Members
Roxy Young
Chief Marketing Officer at Reddit
Reddit
Episode: Community Intelligence and the Future of Reddit Marketing: Insights from Roxy Young, CMO of Reddit
Amanda Teder
CMO of Generac Power Systems
Generac Power Systems
Episode: Why 60% of Power Solutions Fail—And How Generac Dominates the Category with Amanda Teder, CMO of Generac Power Systems

Host

Jenny Rooney
Host of Marketing Vanguard, sharing insights and stories from marketing leaders to foster professional growth in the industry.

Reviews

4.7 out of 5 stars from 176 ratings
  • A Marketing Must Listen

    Jenny and her talented guests talk all things marketing, giving you the tools you need to get hands-on with your business. The best part is these tools come from truly engaging individuals that have been where you are and want to see you succeed. Thanks so much for putting out such a spectacular show, Jenny - keep up the great work!

    Apple Podcasts
    5
    ArlieLP
    United States2 years ago
  • So. Much. Gold.

    CMO Moves has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!

    Apple Podcasts
    5
    Dan1777999877
    United States3 years ago
  • Not very good

    Jargon filled conversations

    Apple Podcasts
    2
    Dan the Milkshake Man
    Australia4 years ago
  • Such a wealth of knowledge! 🧠

    This is one of the most insightful podcasts that I have ever come across! SO many incredible conversations with marketing leaders who bring so much experience to the table, and I love that there are always actionable tidbits and takeaways during each episode. Highly recommend checking this show out - you won’t be disappointed!

    Apple Podcasts
    5
    ASobering
    United States4 years ago
  • Inspirational marketing leaders tell all!

    Nadine does a phenomenal job interviewing CMOs from diverse backgrounds and leading global brands. Less like an interview, more like a conversation between friends, every episode is expertly guided and full of incredible insights for all marketers. Highly recommend!

    Apple Podcasts
    5
    miriamlp1
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the engaging and insightful conversations with industry leaders, emphasizing actionable insights and professional growth.
Overall, the show is seen as a valuable resource for both current marketing professionals and those aspiring to enter the field.
Some listeners express a desire for less jargon and more straightforward discussions.
The podcast is praised for its authenticity and relevance, providing a blend of personal stories and strategic advice.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Therabody’s CMO on Why Every Brand MUST Have a Differentiating Asset
Q: What strategies do you use to protect your distinctive assets?
We define distinct assets, patent them, protect them legally, and consistently promote them through branding efforts.
Therabody’s CMO on Why Every Brand MUST Have a Differentiating Asset
Q: What does four years in as a CMO mean for you?
It means getting everyone bought on board with the strategy, executing it, and being able to innovate after establishing a strong foundation.
What Keeps iFit Ahead of the Curve? Kirsten Spittel-Sloan’s Personalization Secret
Q: What do you think about being a marketing leader in PE-backed companies?
Marketers need to be both analytical and great storytellers, balancing measurement with brand storytelling.
What Keeps iFit Ahead of the Curve? Kirsten Spittel-Sloan’s Personalization Secret
Q: How do you think about salary employees versus contractors in your flexible workforce?
We emphasize a culture of high trust and adaptability, working with agencies and freelancers to solve problems.
What Keeps iFit Ahead of the Curve? Kirsten Spittel-Sloan’s Personalization Secret
Q: What are you doing tactically to make sure that you guys have that insight?
We do a lot of social listening, survey groups, focus groups and collect trend data to understand shopping behaviors and influences.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Marketing Vanguard

What is Marketing Vanguard about and what kind of topics does it cover?

Focuses on insights from influential leaders in the marketing industry, highlighting their strategies and experiences. The episodes explore various topics including emotional marketing, brand authenticity, and the evolving landscape of B2B and B2C marketing. Unique to this content are deep conversations with top CMOs who share their journeys, the challenges they face, and actionable insights that can benefit marketers and business leaders alike. Each episode aims to empower listeners with the wisdom and tools necessary to thrive in today's competitive environment.

Where can I find podcast stats for Marketing Vanguard?

Rephonic provides a wide range of podcast stats for Marketing Vanguard. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Marketing Vanguard and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Marketing Vanguard get?

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What are the audience demographics for Marketing Vanguard?

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How many subscribers and views does Marketing Vanguard have?

To see how many followers or subscribers Marketing Vanguard has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Marketing Vanguard?

These podcasts share a similar audience with Marketing Vanguard:

1. The CMO Podcast
2. Uncensored CMO
3. Marketing Against The Grain
4. Masters of Scale
5. The Prof G Pod with Scott Galloway

How many episodes of Marketing Vanguard are there?

Marketing Vanguard launched 8 years ago and published 349 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing Vanguard?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Marketing Vanguard?

Rephonic pulls ratings and reviews for Marketing Vanguard from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Marketing Vanguard?

Rephonic provides full transcripts for episodes of Marketing Vanguard. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Marketing Vanguard?

Recent guests on Marketing Vanguard include:

1. Kirsten Spittel-Sloan
2. Jennie Weber
3. Sumit Virmani
4. Alex Schultz
5. Liz Teran
6. Soyoung Kang
7. Vineet Mehra
8. Roxy Young

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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