brandLingual
brandLingualbrandLingual isn’t just a podcast. It’s an online learning platform for the language of brand, and this pod is where we practice it out loud with global experts. Hosted by Baiba Matisone (Berlin) and Christopher Owens (Dallas), long-time strategists and global educators, the show blends real-world experience with evidence-based thinking to help you turn ideas into practice. If you’ve ever felt stu... more
| Publishes | Daily | Episodes | 17 | Founded | a month ago |
|---|---|---|---|---|---|
| Categories | MarketingBusiness | ||||
Listen to this Podcast
Latest Episodes
Most marketers talk about memory as if the brain were a storage box.Say the message enough times.Repeat the brand enough times.Add emotion.Wait for memory.But what if that metaphor is incomplete (or gasp... maybe even wrong)?In this Expert Series epi... more
What happens when what you know no longer works?
In this episode of brandLingual, we sit down with Jelena Veselenovic for a conversation about unlearning, and what it really takes to grow when experience stops being an advantage.
After more than tw... more
What does it mean to lead when the world is in transition?
In this episode of the brandLingual podcast, we sit down with Philip Horvath, leadership thinker, innovation guide, and what he calls a “midwife of the new.”
This conversation starts with a... more
What if strategy process is actually making the work worse?
Most modern marketing leans on structure. Frameworks. Defined steps. Shared language.
But what if the very systems designed to improve strategy are quietly holding it back?
In this episod... more
Most marketing debates are tidy.
Two sides. Two scripts. Two people defending what they already believed.
And nothing really moves.
This one doesn’t work that way.
In the first episode of the brandLingual Debate Series, Mats Georgson and Christop... more
Most marketing research starts with the wrong question:
What do people think about our brand?
The problem is, most people are not thinking about your brand at all.
They’re thinking about deadlines, dinner, energy crashes, the fastest route through... more
Most companies think they’re competing.
Mats Georgson thinks they’re shrinking.
In Episode 11 of the brandLingual podcast, we sit down with Mats Georgson to explore what marketers must unlearn to drive real business growth.
From his early days at ... more
In Episode 10 of the brandLingual podcast, Baiba Matisone and Christopher Owens sit down with Heidi Hackemer to explore one deceptively simple question:
What have you had to unlearn?
For Heidi, it starts with the mountaintop.
Early in her career, ... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #91 |  Poland/Business/Marketing |
Top Marketing Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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How many episodes of brandLingual are there?
brandLingual launched a month ago and published 17 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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