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Artwork for Backcountry Marketing

Backcountry Marketing

Port Side Productions

Listen to leaders of the outdoor marketing industry discuss the gritty details of their work, personal lives, and latest adventures. Whether you’re standing in the lift line, shuttling to fresh loam, or cracking a local beer, these conversations will teach you about the ever-changing world of marketing. This is the Backcountry Marketing podcast. Produced by: Port Side Productions

PublishesWeeklyEpisodes167Founded4 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Backcountry Marketing

Latest Episodes

There’s a forest fire blazing through our industry right now. While destructive, forest fires bring new growth and a healthy environment. In this episode, Josh Weichhand, Vice President of Global Brand Marketing at Rumpl, talks about this inflection ... more

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35 hours ago

What makes a compelling story? more

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8 days ago

In this episode, Matt Powell shares insights and observations about the economic state of the outdoor industry. It’s common news that the COVID boom than bust has spun the industry into a downward spiral but Matt sheds some new light into the predica... more

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16 days ago
YouTube

An interview is the bedrock of storytelling. It has the potential to make or break the content that’s being produced. In this episode, Cole Heilborn shares tips and tricks after running hundreds of interviews for leading brands in the outdoor industr... more

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22 days ago

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Reviews

5.0 out of 5 stars from 79 ratings
  • Strong host. Interesting guests and topics

    Cole’s curious nature leads to untapped insights across a wide range of marketing sub specialties.

    Apple Podcasts
    5
    Ssredlocks
    United States6 months ago
  • So much info!

    As someone that did not study marketing or business, this podcast has been invaluable in building my brand. Thanks for creating such a valuable resource specific to the outdoor industry!

    Apple Podcasts
    5
    MegCarney
    United States6 months ago
  • Great conversations

    Good interviewer and great conversations. Relevant to anyone in consumer marketing.

    Apple Podcasts
    5
    handandeye
    United Statesa year ago
  • Great Marketing Mic-Drops

    The Backcountry Marketing podcast includes depth of knowledge from experts and practitioners in the outdoor and marketing space. Cole brings out natural and easy-to-follow dialogue and conversations that include vision, real-life experiences, and actionable steps. This allows the listener to be both inspired, encouraged, and to roll up their sleeves and get going!

    Apple Podcasts
    5
    Outdoor Marketer
    United Statesa year ago
  • Go-to for outdoor industry marketers!

    As a marketing professional in the cycling, triathlon, and ski touring world, the Backcountry Marketing Podcast is my go-to source of industry news! more

    Apple Podcasts
    5
    Dav2023
    United Statesa year ago

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Backcountry Marketing launched 4 years ago and published 167 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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