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Bet The Process

Bet The Process
Sports Betting
College Football
Prediction Markets
NFL
Betting Strategies
Novig
Super Bowl
Golf
Bowl Games
Ryder Cup
College Football Playoffs
PGA Tour
NBA
March Madness
Market Making
NIL
Poker
Analytics
Political Forecasting
US Open

Jeff Ma and Rufus Peabody talk sports betting

PublishesWeeklyEpisodes389Founded9 years ago
Number of ListenersCategory
Sports

Listen to this Podcast

Artwork for Bet The Process

Latest Episodes

This week on Bet the Process, Jeff and Rufus go guest-less and chat recent betting performances, struggles with betting on second halves, and more + a Bet the Process heater pick.

This week on Bet the Process, Henry Kerins of Manhattan Athletic Group and Novig returns to talk lessons in market-making and the current state of prediction markets.

This week on Bet the Process, Judah Fortgang returns to the pod to share his NFL insights, talk about his newsletter's approach of using alternative data and tail angles to generate research rather than direct picks, and cover some specific upcoming ... more

This week on Bet the Process, Jeff welcomes old friend Matthew Berry to chat fantasy sports, including his new venture Fantasy Life, a media, gaming, and tools business for fantasy sports and real money gaming.

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

Recent Guests

Henry Kerins
Market maker affiliated with Manhattan Athletic Group and Novig
Manhattan Athletic Group
Episode: Prediction Markets with Henry Kerins | Sponsored by Novig
Judah Fortgang
NFL analyst and writer of the Throw the Damn Ball newsletter
Throw the Damn Ball
Episode: The Go-To Guy for NFL Picks is Back - Judah Fortgang | Sponsored by Novig
Matthew Berry
Fantasy sports analyst and founder of Fantasy Life
Fantasy Life
Episode: Living the Fantasy Life with Matthew Berry | Sponsored by Novig
John Shilling
Founder of Golden Pants, involved in prediction markets
Golden Pants
Episode: Prediction Markets with John Shilling | Sponsored by Novig
Jacob Fortinsky
CEO of Novig
Novig
Episode: MLB Playoffs with Ben Clemens + CEO of Novig Jacob Fortinsky | Sponsored by Novig
Ben Clemens
Writer for FanGraphs
FanGraphs
Episode: MLB Playoffs with Ben Clemens + CEO of Novig Jacob Fortinsky | Sponsored by Novig
Kevin Clark
NFL writer; guest on the episode
—
Episode: Early NFL Season Insights with Kevin Clark | Sponsored by Novig
Kevin Cole
NFL analytics expert
Episode: Kicking Off the NFL Season with Kevin Cole | Sponsored by Novig
JJ Zachariason
Fantasy football analyst and educator on ADP and strategy
Self/Owner of ZAP model and related work
Episode: Fantasy Football Time with JJ Zachariason | Sponsored by Novig

Hosts

Jeffrey Ma
Host focused on sports betting strategy, analytics, and market dynamics; often leads technical questions and approach to edge in bets.
Rufus Peabody
Co-host known for combining betting insight with analytics; a data-driven voice that challenges assumptions and explores market structure.

Reviews

3.9 out of 5 stars from 872 ratings
  • Love it

    Great insights into a cool space

    Apple Podcasts
    5
    WJTAL
    United States8 months ago
  • Love how Rufus ignores sponsors

    Fun listen, smart perspectives. Rufus is clearly a heavy Kalshi user while novig sponsoring the pod is hilarious

    Apple Podcasts
    3
    nuttie4golf
    United States9 months ago
  • Get better audio

    What I could hear sounded well reasoned and informed, however the poor audio quality makes it borderline unlistenable.

    Apple Podcasts
    3
    NSD9308
    United Statesa year ago
  • Great podcast

    You guys are the best!

    Apple Podcasts
    5
    Lumbie 22
    United Statesa year ago
  • Not great by any measure.

    It’s so bad it’s good - that is the only explanation for anyone listening to this podcast frequently enough to justify doing so… On an entirely different note, Ma is great on the TK pod!

    Apple Podcasts
    1
    frizzzog
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the rigorous betting analytics and practical edge strategies.
Critiques often mention pacing or tangents, but overall value for serious bettors remains high.
Many praise the host banter and depth on market dynamics, while some note audio quality variability.
Positive feedback highlights educational value and a cerebral angle on betting.
Guests with industry expertise are seen as highly valuable for learning about prediction markets and betting education.

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KSRiHeartPodcasts and Sports Talk 790 (WKRD-AM)
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The Dan Patrick ShowiHeartPodcasts and Dan Patrick Podcast Network

Talking Points

Recent interactions between the hosts and their guests.

Prediction Markets with Henry Kerins | Sponsored by Novig
Q: Second halves in sports generally, do we think that that's an area that is a service area that isn't quite as efficient from a Prediction Market standpoint, or am I being naïve?
Henry says prediction markets may bring more market signal into second-half lines because traders can act throughout the first half, particularly in college sports.
Prediction Markets with Henry Kerins | Sponsored by Novig
Q: Do you think that markets are more efficient right now than they were a year ago?
Henry says markets are generally more efficient because more trading takes place in open, two-way markets, though some specific areas have become less efficient.
The Go-To Guy for NFL Picks is Back - Judah Fortgang | Sponsored by Novig
Q: Has anything surprised you about prediction markets, especially around football this year in the NFL specifically, and how that landscape has changed relative to last year or what you expected?
Fortgang says prediction market skills resemble those in traditional sports betting, with infrastructure and market origination playing important roles. NFL markets particularly reward accurate pricing because the sport is complex, has a small number of games and involves injuries.
The Go-To Guy for NFL Picks is Back - Judah Fortgang | Sponsored by Novig
Q: And like, give me your like post-mortem on that game. And did it play out like you thought? And like, what are we to think of the Packers going forward?
Fortgang says the Packers' running game did not work as expected against Dallas, but believes their passing game can still produce explosive results. He expects Micah Parsons' return to strengthen the defense, while the offense's dependence on deep passes makes its performance volatile.
Living the Fantasy Life with Matthew Berry | Sponsored by Novig
Q: What's the biggest thing you believed in August that you no longer believe?
Berry says he no longer views Colston Loveland as a top-three tight end. Despite strong underlying participation metrics, Loveland has not earned enough targets, and Berry says his preseason confidence in the Bears offense and Loveland was misplaced.

Audience Metrics

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Frequently Asked Questions About Bet The Process

What is Bet The Process about and what kind of topics does it cover?

This show centers on data-driven sports betting, market dynamics, and the intersection of traditional wagering with prediction markets. Episodes feature deep dives into edge strategies, risk management, and how analytics, betting markets, and platform design shape opportunities across sports like golf, soccer, and football. Guests range from traders and academics to industry founders, offering practical insights on market behavior, decision-making, and education around probabilistic thinking. A recurring strength is blending rigorous analysis with engaging banter and sponsor mentions, which helps listeners translate complex concepts into actionable betting strategies and broader ecosystem context.

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How many listeners does Bet The Process get?

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What are the audience demographics for Bet The Process?

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Which podcasts are similar to Bet The Process?

These podcasts share a similar audience with Bet The Process:

1. Circles Off - Sports Betting Podcasts
2. The Risk Takers Podcast
3. Deep Dive Gambling Podcast
4. Beating The Book with Gill Alexander
5. The Simple Handicap: NFL Betting Podcast with Adam Chernoff

How many episodes of Bet The Process are there?

Bet The Process launched 9 years ago and published 389 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Bet The Process?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Bet The Process?

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What guests have appeared on Bet The Process?

Recent guests on Bet The Process include:

1. Henry Kerins
2. Judah Fortgang
3. Matthew Berry
4. John Shilling
5. Jacob Fortinsky
6. Ben Clemens
7. Kevin Clark
8. Kevin Cole

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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