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Behind The Shelf

Curion

This podcast will be a market-facing show focused on product innovation, consumer behavior, and what actually makes products succeed beyond the boardroom. It will move away from corporate storytelling and instead spotlight real insights, and data-backed perspectives from across the CPG, FMCG, beauty and retail landscape. Some episodes will also offer insights from founder journeys of stellar brand... more

Episodes2Founded9 days agoCategories
ManagementMarketingBusiness

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Artwork for Behind The Shelf

Latest Episodes

What if the biggest mistake food brands make is assuming consumers want innovation more than great taste?

In this episode of Behind the Shelf, Keren Novack sits down with Jason Burke, founder and CEO of New Primal, to explore the realities of buildi... more

Behind the Shelf is where product ideas meet real-world reality. Hosted by Keren Novack and powered by Curion, this podcast goes beyond marketing claims to uncover what actually makes products succeed once they hit the shelf.

Each episode brings you ... more

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How many episodes of Behind The Shelf are there?

Behind The Shelf launched 9 days ago and published 2 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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