Beauty and the Biz

Catherine Maley, MBA

Plastic Surgery

Cosmetic Surgery

Marketing Strategies

Social Media Marketing

Patient Care

Facial Plastic Surgery

Staff Management

Reconstructive Surgery

Patient Referrals

Private Practice Transition

U.S. Air Force

Cosmetic Procedures

Plastic Surgery Practice Management

Work-Life Balance

Imposter Syndrome

Beverly Hills

Marketing

Partnerships

Physician Recruitment

Succession Planning

Learn the Tactics and Strategies to take your Cosmetic Practice to the Next Level. Catherine has helped many practices double or even triple their revenue, all while creating a magnetic environment that encourages word-of-mouth referrals and repeat patients. Her proven, dynamic approach to marketing, advertising, sales and customer relations has been continually developed and refined for over 40 y... more

33 ratings

Publishes	Weekly	Episodes	328	Founded	6 years ago
Number of Listeners		Categories	BusinessMarketing

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Latest Episodes

What They Don’t Teach You in Fellowship — with Raja Mohan , MD (Ep. 329)

📅 Schedule Your Practice Growth Strategy Review

⚙️ Restart your practice in 7 days

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Raja Mohan... more

Today • 1 hr 1 min

5 Shifts to Attract and Keep More Cosmetic Patients — with Catherine Maley, MBA (Ep. 328)

📅 Schedule Your Practice Growth Strategy Review

⚙️ Restart your practice in 7 days

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Discover t... more

19 Sep 2025 • 9 min

The Hidden Costs of Building Your Own Surgery Center — with Steven P. Davison, MD (Ep. 327)

📅 Schedule Your Practice Growth Strategy Review

⚙️ Restart your practice in 7 days

⬇️⬇️⬇️

Steven Dav... more

12 Sep 2025 • 1 hr 7 min

Blueprint for 11 Location Empire — with Gaurav Bharti, MD (Ep. 322)

📅 Schedule Your Practice Growth Strategy Review

⚙️ Restart your practice in 7 days

⬇️⬇️⬇️

Gaurav Bha... more

12 Sep 2025 • 49 min

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Recent Guests

Steven P. Davison, MD

Board certified plastic and reconstructive surgeon in private practice

Private practice, Washington, DC

Episode: The Hidden Costs of Building Your Own Surgery Center — with Steven P. Davison, MD (Ep. 327)

Dr. Gaurav Bharti

Board Certified Plastic Surgeon and Co-Founder of Health Knowledge Beauty (HKB) Cosmetic Surgery

HKB Cosmetic Surgery

Episode: Blueprint for 11 Location Empire — with Gaurav Bharti, MD (Ep. 322)

Marc Mani

Widely recognized plastic surgeon based in Beverly Hills, who serves A-list celebrities and is involved in philanthropy.

Private practice in Beverly Hills

Episode: What It Really Takes to Succeed in Beverly Hills — with Marc Mani, MD (Ep. 321)

Andreas Lindahl

Board certified plastic and reconstructive surgeon and CEO of his own practice.

Caraviva

Episode: Building a Private Practice in Sweden — with Andreas Lindahl, MD, PhD (Ep. 320)

Michael Salzhauer

Board-certified plastic celebrity surgeon and nose job specialist.

His private practice in Bay Harbor Islands, Florida

Episode: What You Can Learn from Doctor Miami’s Wild Growth — with Michael Salzhauer, MD (Ep. 318)

George Bitar

A board-certified plastic surgeon and medical director of the Bitar Cosmetic Surgery Institute.

Bitar Cosmetic Surgery Institute

Episode: From $10K to Premium Practice Brand — with George Bitar, MD (Ep. 317)

Dr. Carson Williams

Cosmetic and reconstructive facial plastic surgeon in private practice

Private practice in Leewood, Kansas

Episode: Young Practice, Big Results: Here’s How He Did It — with Carson Williams, MD (Ep. 315)

Sheila Kassir

Board certified plastic surgeon from Germany and internationally recognized beauty expert

Inside Beauty Spa

Episode: Actress to International Surgeon — with Sheila Malek Kassir, MD (Ep. 312)

Meredith Kugar, MD

Young plastic and reconstructive surgeon

Meridian Plastic Surgeons

Episode: Pros and Cons of Joining Established Practice — with Meredith Kugar, MD (Ep. 311)

Host

Catherine Maley

Consultant to plastic surgeons, author and speaker focused on practice growth and marketing.

Reviews

5.0 out of 5 stars from 33 ratings

Packed with pearls
Outstanding listen! So much useful information, simply put illustrative examples and an easy to follow strategy laid out like a yellow brick road. Thanks for podcasting this stuff! Running a facial plastics practice just got a lot less stressful….
Apple Podcasts
5
facelady83
United States2 months ago
Amazing!
Obsessed with this podcast!! Have been binge listening to it! There are so many pearls. I just opened my own practice and this is extremely helpful! Thank you, Catherine Maley!
Apple Podcasts
5
Sabine Lovell
United States6 months ago
Great tips for growing your practice and your reputation!
Thank you for creating this podcast with all of your practice growing tips! I also love your discussions with surgeons from different specialties and different types of practices and their tips, tricks and pitfalls from their own experience in practice!
Apple Podcasts
5
Diana Flis
United Statesa year ago
Great podcast
I enjoyed the transparency and truth that was shared. I’m excited to dive deeper into this topic. Thank you.
Apple Podcasts
5
Kimamazing7
United States2 years ago
Great Content
This is such an awesome podcast! You will not be disappointed when you tune in!
Apple Podcasts
5
HarleyK01
United States3 years ago

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Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable insights and practical marketing advice offered, highlighting how these strategies can significantly enhance their practices.

Overall, the community around the podcast exhibits a positive and engaged attitude, reflecting a shared commitment to professional growth and success in the aesthetic field.

The host's extensive background in medical consulting and marketing resonates strongly, contributing to the respect and admiration she garners from her audience.

Feedback suggests that past guests provide valuable perspectives from diverse specialties, enriching content and learning opportunities.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts	#74	Poland/Business/Marketing
Apple Podcasts	#147	South Africa/Business/Marketing
Apple Podcasts	#159	Indonesia/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

What It Really Takes to Succeed in Beverly Hills — with Marc Mani, MD (Ep. 321)

Q: What drives your passion for operating on patients?

Dr. Mani views surgery as a spiritual experience and believes that helping patients enhances their lives significantly.

What It Really Takes to Succeed in Beverly Hills — with Marc Mani, MD (Ep. 321)

Q: How do you differentiate yourself in this competitive market?

Dr. Mani differentiates himself by focusing on producing the best possible results and emphasizing the importance of personal relationships with patients over aggressive marketing tactics.

What You Can Learn from Doctor Miami’s Wild Growth — with Michael Salzhauer, MD (Ep. 318)

Q: What was your first marketing strategy?

He started with an airplane banner, attracted attention with his practice name and procedure offerings.

What You Can Learn from Doctor Miami’s Wild Growth — with Michael Salzhauer, MD (Ep. 318)

Q: How did you get from, I guess, fellowship? If you did a fellowship, how did you get into private practice after that?

Dr. Salzhauer went straight from his aesthetic fellowship directly into private practice, following the advice of his mentor to find a high-value area to establish himself.

The Hidden Costs of Building Your Own Surgery Center — with Steven P. Davison, MD (Ep. 327)

Q: Do you have any regrets? Or are there any tips that you would share with others on what not to do?

Yes, without a doubt, I would pay a lot closer attention to what I would call the carrying costs.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Interests
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Frequently Asked Questions About Beauty and the Biz

What is Beauty and the Biz about and what kind of topics does it cover?

Content centers primarily on strategies and tactics for enhancing cosmetic practices, with a strong focus on increasing revenue, patient retention, and marketing effectiveness. Noteworthy discussions involve insights from industry experts, practical advice for navigating the business side of plastic surgery, and innovative techniques tailored for aesthetic practices. The host, with her extensive experience and background in medical business consulting, fosters an engaging environment that not only teaches best practices but also addresses real-world challenges faced by cosmetic surgeons. This approach is likely to resonate with professionals seeking to enhance their practice's efficiency, marketing strategies, and overall patient experience... more

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Which podcasts are similar to Beauty and the Biz?

These podcasts share a similar audience with Beauty and the Biz:

1. The White Coat Entrepreneur
2. Money Meets Medicine
3. The Passive Income MD Podcast
4. Andy Stanley Leadership Podcast
5. Modern Wisdom

How many episodes of Beauty and the Biz are there?

Beauty and the Biz launched 6 years ago and published 328 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Beauty and the Biz?

Recent guests on Beauty and the Biz include:

1. Steven P. Davison, MD
2. Dr. Gaurav Bharti
3. Marc Mani
4. Andreas Lindahl
5. Michael Salzhauer
6. George Bitar
7. Dr. Carson Williams
8. Sheila Kassir

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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