At the crossroads of recruitment, marketing and social media
Tom LaineTraditional recruitment and employer branding practices have evolved into a variety of sub-skillsets, including social media platform and advertising expertise, brand / content / inbound / influencer marketing tactics, social selling skills, personnel branding, a mix of AI tools, and a whole new set of metrics to use and understand to get ahead of competition. This podcast series is based on socia... more
| Publishes | Twice weekly | Episodes | 10 | Founded | 7 months ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
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Latest Episodes
Measuring employer branding is important, but the modern metrics are lijkely something you didn't come to think of... Thus, you are measuring the wrong employer brand metrics!
They want you to be loyal to the brand, but why are they offering the best discount for new customers, not the existing ones?
I'm an introvert, still, after over 1700 live trainings. I was also for a long time the most networked Finn on Linkedin. Wasn't easy, wasn't always pleasant, but it has served a great purpose throughout my career. You could do it, too.
Thought leadership may be a familiar term for you, but it might not be just what you think it is, or as easy to achieve as you believe.
The best of the best across industries want to work with the best people, not with you as a company. So Stop Employer Branding and Start Employee Branding!
Using Linkedin but not getting much out of it? This episode's for you! "If You Can Date, Selling on LinkedIn Will Be Child’s Play"
It's not enough to create content, even if the content was brilliant! You need to be found, noticed, and engage the target audience to view your content. At the age of content overload across media, it's not an easy job. Don't create a content market... more
Artificial Intelligence is Coming to Take Our Jobs - Or Is It? Should we fear for our jobs or prepare to take control of the change, perhaps opening a whole range of new opportunities for those ready to jump on board the AI revolution.
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Apple Podcasts | #145 |  Philippines/Business/Marketing |
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| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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this podcast launched 7 months ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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