
Apple Bitz XL is everything good and bad inside the world of Apple from tech host Brian Tong. He brings on special guests and gives his raw honest take while having fun after covering and working for Apple for over 20 years. Support the show! www.patreon.com/briantong
| Publishes | Twice monthly | Episodes | 389 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | TechnologyNewsTech News | |||

It's a conversation with Tech Influencers and Reporters after the Apple Fall Event keynote. Listen to reportersass they, and even leaving space or the time the you won't find. Did the iPhoen Duo do enough? Are the 18 Pro and 18 Por lineup feel more ... more
Special guest Gizmodo's Ray Wong joins the podcast, where we talk about everything we expect to see, and you can be sure there is a whole lot of iPhone Ultra talk. Will the iPhone 18 Pro and 18 Pro Max be overlooked this year? What about the Apple Wa... more
Apple just had layoffs specific to teams working on the Apple Vision Pro, and that means more 'The Vision Pro is Dead' takes on the internet. But where is the Apple Vision Pro today compared to what they promised? We know Apple is shifting its focus ... more
Apple has a three-year plan for the iPhone Ultra, with annual upgrades. The 20th Anniversary iPhone is not being cancelled. Apple is seriously rethinking the Apple Watch design, and Friday Night Baseball goes 3D in Apple Immersive Video and more!
Le... more
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Kind of feels like Brian got bored with reporting on available and announced products and is now far more about the speculation market now. In the last year the podcast has been more about how Brian would run Apple and less about products and software.
I have been an admirer of Brian for approximately 13 years, and I believe he has a strong personal conviction and a desire to continue advancing AI at Apple, despite the fact that many people are not concerned about it. It is different from how Brian used to be, but I continue to listen. Idk
I had the privilege of working with btong way back in the early 2000s and not only is he a great , but when it cones to Apple products he is highly knowledgeable. If you are looking to learn about Apple products and trends do yourself a favor and subscribe to this podcast!
I have been a follower of Brian Tong since his CNET days and the show just keeps getting better over time. He has a great work ethic that is shown with his content, and he gives a balanced approach to Apple as well as the perspective from a consumer’s point of view, which really matters to me. A lot of content creators in the tech world think about it from their point of view when it comes to products, and of course he does that as well, but he also thinks realistically when it comes to which pr... more
Seems to emphasize anything he can think of to put Apple down. Then, repeats it over and over in later episodes. Yep, should be named something other than Apple Bitz.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #84 | |
Apple Podcasts | #64 | |
Apple Podcasts | #216 | |
Apple Podcasts | #40 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Apple Bitz XL centers on Apple-centric tech news, rumors, and product deep-dives, with a focus on hardware releases, pricing shifts, and AI-driven features shaping the ecosystem. Episodes routinely dissect upcoming devices (MacBook Neo, iPhone, Vision Pro variants, foldables), software bets (iOS 27, Siri, on-device AI), and strategic moves like pricing and supply-chain dynamics. The host typically leads with strong opinions, balanced consumer perspectives, and guest panels that contribute diverse expert takes, making it a go-to for listeners who want practical analysis and clear buying guidance in a fast-moving tech landscape. A notable strength is the blend of hands-on impressions, industry context, and discussion of long-term roadmap impl... more
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These podcasts share a similar audience with Apple Bitz XL:
1. 9to5Mac Happy Hour
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3. Macworld Podcast
4. The MacRumors Show
5. 9to5Mac Daily
Apple Bitz XL launched 8 years ago and published 389 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Apple Bitz XL include:
1. Jeremy Duncan
2. Krystal Lora
3. Lance Ulanoff
4. Rich DeMuro
5. Ray Wong
6. Joel Feder
7. Alessandra McGinnis
8. Jeff Norris
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