Apple Bitz XL w/ Brian Tong
Big IP | RealmApple Bitz XL is everything good and bad inside the world of Apple from tech host Brian Tong. He brings on special guests and gives his raw honest take while having fun after covering and working for Apple for over 20 years. Support the show! www.patreon.com/briantong
| Publishes | Twice monthly | Episodes | 386 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | TechnologyNewsTech News | |||
Listen to this Podcast
Latest Episodes
Apple has a three-year plan for the iPhone Ultra, with annual upgrades. The 20th Anniversary iPhone is not being cancelled. Apple is seriously rethinking the Apple Watch design, and Friday Night Baseball goes 3D in Apple Immersive Video and more!
Le... more
Samsung announced its new foldable lineup, and the Samsung Z Fold 8 gives us a pretty good idea about what we'll see from the iPhone Ultra. How can Apple stand out with its foldable? Or is just having a foldable phone good enough for them? Plus, 11 n... more
Apple just dropped the 3rd Developer Betas for iOS 27, watchOS 27, macOS Golden Gate and more, revealing new features. That Apple leak might be the biggest in its history, but it's not as iconic as the iPhone 4 left at a bar. Plus, the iPhone Ultra c... more
Even Apple couldn't avoid the rising costs of components and increased prices across Macs, MacBooks, iPads and Home Products in their lineup. Are iPhone and Apple Watch next? Thanks AI!
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Recent Guests
Host
Reviews
- Speculative
Kind of feels like Brian got bored with reporting on available and announced products and is now far more about the speculation market now. In the last year the podcast has been more about how Brian would run Apple and less about products and software.
Apple Podcasts2Computer Janitor
United States24 days ago - Well….
I have been an admirer of Brian for approximately 13 years, and I believe he has a strong personal conviction and a desire to continue advancing AI at Apple, despite the fact that many people are not concerned about it. It is different from how Brian used to be, but I continue to listen. Idk
Apple Podcasts3Manny94rossaUnited States8 months ago - The guy behind the guy!
I had the privilege of working with btong way back in the early 2000s and not only is he a great , but when it cones to Apple products he is highly knowledgeable. If you are looking to learn about Apple products and trends do yourself a favor and subscribe to this podcast!
Apple Podcasts5James OG Apple Mac GeniusUnited States10 months ago - Informative show with great guests when they come on
I have been a follower of Brian Tong since his CNET days and the show just keeps getting better over time. He has a great work ethic that is shown with his content, and he gives a balanced approach to Apple as well as the perspective from a consumer’s point of view, which really matters to me. A lot of content creators in the tech world think about it from their point of view when it comes to products, and of course he does that as well, but he also thinks realistically when it comes to which pr... more
Apple Podcasts5cboyer1992United Statesa year ago - Doesn’t think much of Apple
Seems to emphasize anything he can think of to put Apple down. Then, repeats it over and over in later episodes. Yep, should be named something other than Apple Bitz.
Apple Podcasts22youngbloodsUnited Statesa year ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #165 | United States/Technology |
Apple Podcasts | #234 |  Canada/Technology |
Apple Podcasts | #44 |  Indonesia/Technology |
Apple Podcasts | #69 |  United Arab Emirates/Technology |
Apple Podcasts | #137 |  Chile/Technology |
Apple Podcasts | #141 |  New Zealand/Technology |
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Frequently Asked Questions About Apple Bitz XL
What is Apple Bitz XL about and what kind of topics does it cover?
Apple Bitz XL centers on Apple-centric tech news, rumors, and product deep-dives, with a focus on hardware releases, pricing shifts, and AI-driven features shaping the ecosystem. Episodes routinely dissect upcoming devices (MacBook Neo, iPhone, Vision Pro variants, foldables), software bets (iOS 27, Siri, on-device AI), and strategic moves like pricing and supply-chain dynamics. The host typically leads with strong opinions, balanced consumer perspectives, and guest panels that contribute diverse expert takes, making it a go-to for listeners who want practical analysis and clear buying guidance in a fast-moving tech landscape. A notable strength is the blend of hands-on impressions, industry context, and discussion of long-term roadmap impl... more
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Which podcasts are similar to Apple Bitz XL?
These podcasts share a similar audience with Apple Bitz XL:
1. 9to5Mac Happy Hour
2. The MacRumors Show
3. AppleInsider Podcast
4. 9to5Mac Daily
5. Macworld Podcast
How many episodes of Apple Bitz XL are there?
Apple Bitz XL launched 8 years ago and published 386 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Apple Bitz XL?
Recent guests on Apple Bitz XL include:
1. Krystal Lora
2. Lance Ulanoff
3. Rich DeMuro
4. Joel Feder
5. Alessandra McGinnis
6. Jeff Norris
7. Deidre Kahlbeck
8. Ray Wong
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