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Ahrefs Podcast

Ahrefs Podcast
SEO
Marketing Attribution
Digital Marketing
Ahrefs
Digital PR
Meetedgar
Paperbell
Social Media Marketing
Social Media
Linkedin
Message Testing
Content Creation
Blogging
Email Marketing
Winter
Affiliate Marketing
Guillaume Moubeche
Indie Hackers
Content Optimization
Aleyda Solis

This isn’t your typical marketing fluff. It’s real, unscripted conversations with sharp founders, CMOs, and operators who’ve actually built something. Hosted by Ahrefs’ CMO Tim Soulo, who’s not afraid to challenge guests or call BS, you’ll get deep dives into the stuff that actually moves the needle: positioning, growth, hiring, branding, mistakes, wins, and what it really takes to grow a business... more

PublishesTwice monthlyEpisodes42Founded2 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Ahrefs Podcast

Latest Episodes

Employee-generated content isn’t just a trend — it’s the future of marketing.

In this episode of the Ahrefs Podcast, we dive deep into the world of Employee Generated Content (EGC) and short-form social video with Melissa Laurie, founder and CEO of ... more

YouTube

AI Overviews are changing search — but not in the way Google wants you to think.

In this episode of the Ahrefs Podcast, Tim Soulo sits down with Kevin Indig to discuss the real impact of AI on search behavior, website traffic, and SEO strategy.

Kev... more

YouTube

Emily Kramer (Founder of MKT1 and the Dear Marketers podcast) has led marketing teams at Asana, Carta, and Astro (acquired by Slack).

After working in-house, she became an advisor, consulting with B2B startup founders on marketing approaches across ... more

YouTube

Tim Soulo posted on LinkedIn asking if anyone wanted the full breakdown of the publishing process behind Ahrefs’ AI-written articles that actually ranked. Over 400 people commented “do it.”

This episode is the result.

Ryan Law, Director of Content ... more

YouTube

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Recent Guests

Melissa Laurie
Founder and CEO of Oysterly Media, a social video agency specializing in user-generated and employee-generated content.
Oysterly Media
Episode: The 3 Types of EGC Every Brand Should Be Using | Melissa Laurie (Oysterly Media)
Kevin Indig
SEO and Growth expert, previously at Shopify, advising top companies.
Episode: Google Will Kill Your Traffic - Here's How You Adapt | Kevin Indig (Growth Memo)
Ryan Law
Senior Content Marketer at Ahrefs
Ahrefs
Episode: AI Writing at Scale: Ahrefs’ Step-by-Step Workflow | Ryan Law (Ahrefs)
Mark Schaefer
Globally recognized speaker, educator, business consultant, and author.
Episode: If Your Marketing Isn't Bold Enough AI WILL Replace You | Mark Schaefer (Audacious)
Adam Robinson
Founder and CEO of retention.com and RB2B
retention.com, RB2B
Episode: Turn LINKEDIN Into a $30M ARR GROWTH Machine | Adam Robinson (Retention.com, RB2B)
Amos Bar-Joseph
Co-founder of Swan AI, focusing on leveraging AI for business automation.
Swan
Episode: $10M ARR PER EMPLOYEE with AI? This Startup Says Yes. | Amos Bar-Joseph (Swan AI)
Magnus Grimeland
Founder and CEO of Antler
Antler
Episode: Why marketing is a good skillset for a founder | Magnus Grimeland (Antler)
Delbert Ty
Chief Marketing Officer at Coffee Meets Bagel
Coffee Meets Bagel
Episode: This is how viral marketing really works | Delbert Ty (Coffee Meets Bagel)
Jon Stona
Vice President of Global Marketing at Airwallex
Airwallex
Episode: Creatively outmarketing industry giants to a $5.6B valuation | Jon Stona (Airwallex)

Host

Tim Soulo
CMO of Ahrefs, host of the podcast, known for his candid and unscripted approach. He challenges guests to share real experiences in building successful businesses.

Reviews

4.5 out of 5 stars from 38 ratings
  • Yikes

    28 episodes and only 2 women guests? And all the other episodes are just spammy, bro marketing hustle advice. What a reflection of your company.

    Apple Podcasts
    1
    PrincessPeach81
    United States7 months ago
  • Stop with the clickbait titles please

    I’ve listened to 5+ episodes now. Some of the content is good. That said, these episode titles have got to stop. Almost all of them are pure clickbait and have little to do with what actually gets discussed in the episode. Suggestion: make your titles about who you’re interviewing and their qualifications. There’s so many snake oil salesmen in the SEO world. I want more proof of credibility… your first several podcast episode titles are much better

    Apple Podcasts
    3
    dxbos
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Several listeners have commented on the tendency towards clickbait titles, suggesting they prefer more straightforward and relevant episode titles.
Some listeners appreciate the depth and authenticity of the conversations, noting that they provide real, usable insights without the fluff often found in marketing content.
A number of reviews express dissatisfaction with the gender representation among guests, indicating a desire for more diverse voices and perspectives.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#200
Canada/Business/Marketing
Apple Podcasts
#28
Ukraine/Business/Marketing
Apple Podcasts
#53
South Korea/Business/Marketing
Apple Podcasts
#58
India/Business/Marketing
Apple Podcasts
#106
Norway/Business/Marketing
Apple Podcasts
#108
Ukraine/Business

Talking Points

Recent interactions between the hosts and their guests.

Inbound Is Changing — Here’s What You Do Instead | Emily Kramer (MKT1)
Q: What are the first things you are looking for when advising a new startup?
Emily typically assesses their willingness to accept advice, identifies their major challenges, and analyzes whether they have a fuel or engine problem in their marketing strategy.
Inbound Is Changing — Here’s What You Do Instead | Emily Kramer (MKT1)
Q: Why won't just startup founders, CEOs go to ChatGPT and ask it like how do I do marketing for my startup?
Emily highlights that while AI can provide generic answers, her guidance offers personalized insights, experience, and the ability to synthesize thoughts in unique ways.
If Your Marketing Isn't Bold Enough AI WILL Replace You | Mark Schaefer (Audacious)
Q: Tell me about the main idea behind the book and why the idea was so important to make you spend two years of your lifetime writing it.
The main idea is to explore where humans fit in an AI-dominant world and what unique human elements can transcend what happens with AI.
“I Wrote 21 Blog Posts in 30 Minutes. And They're GOOD.” | Eric Siu (Single Grain)
Q: Why would people choose your agency over others if everyone uses similar AI processes?
Clients often choose agencies like Single Grain based on their expertise and ability to produce creative and high-quality content that AI alone cannot match.
“I Wrote 21 Blog Posts in 30 Minutes. And They're GOOD.” | Eric Siu (Single Grain)
Q: What exactly does Carrot do?
Carrot is a LinkedIn ads personalization tool that allows marketers to create tailored ads for multiple companies quickly.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Ahrefs Podcast

What is Ahrefs Podcast about and what kind of topics does it cover?

This series features candid discussions with experienced founders, CMOs, and operators who share their hard-earned insights into effective business growth strategies. Topics frequently addressed include real-world marketing practices, brand positioning, recruitment strategies, and the practicalities of leveraging AI in marketing. Episodes aim to strip away marketing platitudes and focus instead on actionable advice and authentic stories, providing listeners with a valuable perspective on what drives success in today's business landscape.

Where can I find podcast stats for Ahrefs Podcast?

Rephonic provides a wide range of podcast stats for Ahrefs Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Ahrefs Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Ahrefs Podcast get?

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What are the audience demographics for Ahrefs Podcast?

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How many subscribers and views does Ahrefs Podcast have?

To see how many followers or subscribers Ahrefs Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Ahrefs Podcast are there?

Ahrefs Podcast launched 2 years ago and published 42 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Ahrefs Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Ahrefs Podcast?

Rephonic pulls ratings and reviews for Ahrefs Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Ahrefs Podcast?

Rephonic provides full transcripts for episodes of Ahrefs Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Ahrefs Podcast?

Recent guests on Ahrefs Podcast include:

1. Melissa Laurie
2. Kevin Indig
3. Ryan Law
4. Mark Schaefer
5. Adam Robinson
6. Amos Bar-Joseph
7. Magnus Grimeland
8. Delbert Ty

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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