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Ahrefs Podcast

Ahrefs Podcast
SEO
Digital Marketing
Influencer Marketing
Linkedin
AI In Marketing
Ahrefs
Content Creation
Content Marketing
AI Search
Artificial Intelligence
Podcasting
Fake Influencers
Authenticity Score
Marketing
Product Marketing
Automation Tools
Marketing Strategies
Social Media
Social Media Marketing
User-Generated Content

This isn’t your typical marketing fluff. It’s real, unscripted conversations with sharp founders, CMOs, and operators who’ve actually built something. Hosted by Ahrefs’ CMO Tim Soulo, who’s not afraid to challenge guests or call BS, you’ll get deep dives into the stuff that actually moves the needle: positioning, growth, hiring, branding, mistakes, wins, and what it really takes to grow a business... more

PublishesTwice monthlyEpisodes57Founded2 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Ahrefs Podcast

Latest Episodes

Swearing on sales calls can boost win rates by up to 8% — that's just one of the counterintuitive insights that helped Gong grow from 11 customers to over $300M in annual revenue.

Udi Ledergor joined Gong as employee #13 and marketer #1, eventually ... more

YouTube

Most writers can barely publish one article per week — but what if AI could help you draft 30 articles in less time?

Ryan Law has cracked the code with an automated content pipeline that’s already producing high-quality articles for the Ahrefs blog ... more

YouTube

Most SEO tools are playing catch-up with AI search while their users wonder if traditional keyword tracking even matters anymore. Tim Soulo tackles your burning questions about how Ahrefs is navigating this shift, revealing that Content Explorer is t... more

YouTube

One of Deadpan Agency's comedy campaigns paid for the entire production cost within a single episode — and went on to influence 12 additional client deals. Luke Winter didn't get there by making polished corporate videos. He got there by making B2B b... more

YouTube

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Recent Guests

Udi Ledergor
Chief Evangelist at Gong
Gong
Episode: Gong's Billion-Dollar Bet Against Best Practices | Udi Ledergor (Gong)
Luke Winter
Founder and Creative Director at Deadpan Agency
Deadpan Agency
Episode: The "Sitcom" Ad Strategy: How One Funny Video Closed 12 Deals | Luke Winter (Deadpan Agency)
Tal Raz
CMO at ZoomInfo
ZoomInfo
Episode: Inside ZoomInfo’s $1.2B AI GTM Engine | Tal Raz
Kristin Fracchia
Head of Marketing at Gamma
Gamma
Episode: How to Build a $2.1B Brand with a Team of 10 (Gamma’s Playbook)
Ethan Smith
Expert in answer engine optimization and founder of Graphite
Graphite
Episode: Top SEO myths debunked with real data | Ethan Smith (Graphite)
Jay Acunzo
Author, keynote speaker, and expert on messaging and storytelling
Episode: How To Make People Care About Your Brand | Jay Acunzo
Neville Medhora
Seasoned copywriter and educator, known for his insights on copywriting and AI's impact on the industry.
Copywriting Course
Episode: Copywriting Is a Dead Skill | Neville Medhora
Bruno Estrella
Head of Marketing at Clay
Clay
Episode: Clay's $3.1B Marketing Playbook | Bruno Estrella (Clay)
Jeremy Boissinot
Founder of Favikon, an influencer marketing platform
Favikon
Episode: Stop Wasting Money On Fake Influencers (Do This Instead) | Jeremy Boissinot (Favikon)

Host

Tim Soulo
CMO at Ahrefs; host of the podcast, known for challenging guests and extracting practical growth insights.

Reviews

4.5 out of 5 stars from 44 ratings
  • Yikes

    28 episodes and only 2 women guests? And all the other episodes are just spammy, bro marketing hustle advice. What a reflection of your company.

    Apple Podcasts
    1
    PrincessPeach81
    United Statesa year ago
  • Stop with the clickbait titles please

    I’ve listened to 5+ episodes now. Some of the content is good. That said, these episode titles have got to stop. Almost all of them are pure clickbait and have little to do with what actually gets discussed in the episode. Suggestion: make your titles about who you’re interviewing and their qualifications. There’s so many snake oil salesmen in the SEO world. I want more proof of credibility… your first several podcast episode titles are much better

    Apple Podcasts
    3
    dxbos
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some listeners appreciate the depth of actionable marketing insights and real-world case studies, though criticisms about title clarity persist.
Listeners note a lack of female guests and perceive some episode titles as clickbait that don't always reflect the discussion.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How to automate blog writing with AI from keyword to published | Ryan Law (Ahrefs)
Q: How is the content kept consistent with Ahrefs' existing material?
The workflow cross-references existing Ahrefs articles, uses internal linking opportunities, and pulls product use cases from a master list to ensure consistency and relevance.
How to automate blog writing with AI from keyword to published | Ryan Law (Ahrefs)
Q: What is the first step in the process and how does it start the content creation flow?
The process begins with a keyword or topic, followed by a research phase that pulls Ahrefs data, analyzes top-ranking content, and identifies gaps and questions to guide outlining and drafting.
Ahrefs' CMO answering your (tough) questions | Tim Soulo
Q: How do you balance evergreen content with fast‑moving trends?
We've shifted away from evergreen topics that are now common knowledge and focus on unique, high‑impact trends like AI overviews and novel keywords where first‑party data provides a edge.
Ahrefs' CMO answering your (tough) questions | Tim Soulo
Q: What is the biggest pro from Ahrefs compared to Semrush?
Ahrefs offers deeper data granularity and a larger set of API endpoints for backlinks, giving users more control and flexibility over data analysis.
Ahrefs' CMO answering your (tough) questions | Tim Soulo
Q: What's the most underrated Ahrefs feature and how can it impact SEO results?
Content Explorer, Web Mentions Index, and Brand Radar are underrated yet powerful, especially for AI‑driven visibility and comprehensive coverage across the web.

Audience Metrics

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Frequently Asked Questions About Ahrefs Podcast

What is Ahrefs Podcast about and what kind of topics does it cover?

The show centers on candid conversations with founders, CMOs, and operators who've built scalable businesses, focusing on practical growth tactics, branding, and go-to-market playbooks. Episodes repeatedly explore multi-channel launch moments, influencer and community marketing, AI-enabled workflows, and the tension between product excellence and bold branding. A standout thread is the emphasis on actionable frameworks over hype, with guests sharing real-world campaigns, measurement challenges, and strategies for sustainable brand momentum in competitive markets. The format tends toward deep dives and concrete takeaways, often including behind-the-scenes details on campaigns, partnerships, and content strategies that listeners can adapt in ... more

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How many listeners does Ahrefs Podcast get?

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To see how many followers or subscribers Ahrefs Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Ahrefs Podcast?

These podcasts share a similar audience with Ahrefs Podcast:

1. Marketing Against The Grain
2. My First Million
3. The Startup Ideas Podcast
4. Startups For the Rest of Us
5. Marketing School - Digital Marketing and Online Marketing Tips

How many episodes of Ahrefs Podcast are there?

Ahrefs Podcast launched 2 years ago and published 57 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Ahrefs Podcast?

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How do I access podcast episode transcripts for Ahrefs Podcast?

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What guests have appeared on Ahrefs Podcast?

Recent guests on Ahrefs Podcast include:

1. Udi Ledergor
2. Luke Winter
3. Tal Raz
4. Kristin Fracchia
5. Ethan Smith
6. Jay Acunzo
7. Neville Medhora
8. Bruno Estrella

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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