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Ad Age Insider

Ad Age
Advertising
Artificial Intelligence
Ad Age
Openai
Halloween
Google
Influencer Marketing
Super Bowl
AI In Marketing
Advertising Trends
Gen Z
Consumer Behavior
Generative AI
AI Search Ads
Marketer Of the Year
Cracker Barrel
American Eagle
Marketing
Pharmaceutical Advertising
Brand Marketing

Every week, Ad Age Insider helps make sense of what's happening across advertising, marketing and media—and why it matters. Hosted by Parker Herren, the show features conversations with Ad Age editors and reporters unpacking the stories they're covering, with context, skepticism and perspective beyond the headlines. From shifts in power and strategy to cultural moments shaping the business of bran... more

PublishesWeeklyEpisodes207Founded9 years ago
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MarketingNewsBusiness NewsBusiness

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Latest Episodes

In Ad Age Insider's July 2 Weekly Report: inside Alex Cooper's pitch to brands at Cannes Lions; why Mr. Clean is going after beauty creators; how brands are combating conquesting on ChatGPT; how Q3 ad budgets are being spent; and iShowSpeed's collabo... more

On this week's episode of Ad Age Insider, host Parker Herren recaps the news, trends and takeaways that have emerged from the 2026 Cannes Lions International Festival of Creativity. Hear reactions and pitches from companies including Tubi, Microsoft,... more

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Agency reporters Brian Bonilla and Ewan Larkin break down the key topics, trends and questions to watch at this year's Cannes Lions International Festival of Creativity. From how industry mergers including Omnicom-IPG will shift agency priorities to ... more

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Watch this episode and see additional resources for marketers at AdAge.com/cmo.

In the first episode of the Ad Age CMOs on CMOs series, Andrea Collins, CMO of Hippo, and Liz Vanzura, CMO of Solo Stove, break down how they're implementing AI into te... more

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Recent Guests

Erika Wheless
Consumer Insights reporter
Ad Age
Episode: CMO Lessons: Brand trust, creative strategy and agency audits—ICYMI
EJ Schultz
News Editor
Ad Age
Episode: CMO Lessons: Brand trust, creative strategy and agency audits—ICYMI
Brandon Doerrer
Upfronts editor/reporter at Ad Age
Ad Age
Episode: Inside the TV upfronts—winners and losers, measurement and AI, with Brandon Doerrer
Lindsay Rittenhouse
Senior agency reporter
Ad Age
Episode: Agency hiring in the AI era: What grads need now, with Lindsay Rittenhouse
Jon Springer
Ad Age beverage expert, Senior Marketing Reporter
Ad Age
Episode: Identity marketing and how beverage brands are winning Gen Z, with Jon Springer
Garett Sloane
Senior Technology Editor
Ad Age
Episode: NewFronts 2026 survival guide, with Garett Sloane, Brandon Doerrer and Gillian Follett
Gillian Follett
Creator and Social Media Reporter
Ad Age
Episode: NewFronts 2026 survival guide, with Garett Sloane, Brandon Doerrer and Gillian Follett
Judy Pollack
Executive Editor, Ad Age and queen of the A-List
Ad Age
Episode: How to win the Ad Age A-List, with Judann Pollack
Brian Bonilla
Senior Agency Reporter
Ad Age
Episode: How to win new business in 2026, with Brian Bonilla

Host

Parker Herren
Host of Ad Age Insider; Ad Age staff writer/editing team member

Reviews

4.4 out of 5 stars from 80 ratings
  • Just a mouthpiece for AI

    If you want to lose whatever edge you have then listen to this

    Apple Podcasts
    1
    Pleasenomoregulp
    United States2 months ago
  • Really Great

    The guests are truly amazing and I often re-listen to episodes. Thanks to Brian Braiker's unique style, there's an authenticity that permeates each episode – you feel like you are in the room listening to genuine conversations.

    Apple Podcasts
    5
    MisterMomentum
    United States7 years ago
  • Wonderful!

    Last two podcasts with Shelly Lazarus and Jeff Goodby were home runs! Wondering if the theme music is original to the podcast or is it commercially available?

    Apple Podcasts
    5
    BigSven
    United States7 years ago
  • Marketing Magic!

    Ad Age and their incredible guests talk all things advertisement, not only providing insight we wouldn't have otherwise, but also giving businesses the tools they need to get hands-on with their own marketing. The best part is it all comes from truly engaging individuals that know the industry inside and out. Thanks so much for putting out such a spectacular show Ad Age - keep up the great work!

    Apple Podcasts
    5
    Katie Joy B.
    United States7 years ago
  • Don’t see the Lib in Ad Lib

    Full disclosure, I’ve only listened to one episode so take this as you will, but the interview with Vox sounded more like unchallenged talking points read from a press release than an unguarded, casual jargon-free conversation. Ad Age has a long successful history and I want to see them succeed but I would suggest to either adjust the name to reflect what this is or truly dig and challenge their guests.

    Apple Podcasts
    2
    Joegjgv
    Canada8 years ago

Listeners Say

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Production quality and hosting consistency are frequently cited positives and areas for improvement.
Listeners appreciate the guest lineup and practical industry insights.
Guests are praised for their expertise and real-world applicability of strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Publicis-LiveRamp deal: what to know and how to react, with Garett Sloane
Q: Is there anything to avoid freaking out about right away?
Yes—there's time before the deal closes, so don't overreact; concentrate on understanding your current dependencies, clarifying terms with partners, and beginning an orderly transition plan where needed.
Publicis-LiveRamp deal: what to know and how to react, with Garett Sloane
Q: What should brands do first as they audit their data stack?
Start by mapping data flows, identifying where LiveRamp is used, and outlining what would happen if you needed to switch or decouple, with a focus on transparency and maintaining data governance.
Publicis-LiveRamp deal: what to know and how to react, with Garett Sloane
Q: Why is this deal important for brands and agencies?
It changes who controls and can access the most critical data assets, potentially altering how data is used to train AI models and how neutral data platforms stay, which in turn affects both brand safety and campaign effectiveness.
Best World Cup campaigns and the new sports marketing playbook, with Tim Nudd and Jon Springer
Q: What's your pick for the most unique World Cup campaign so far?
The Coca‑Cola AI Jose Mourinho versus Jose Mourinho campaign is highlighted as uniquely risky and attention-grabbing, signaling Coca‑Cola's willingness to push boundaries with AI-driven content.
Best World Cup campaigns and the new sports marketing playbook, with Tim Nudd and Jon Springer
Q: Tim, what are we seeing in the creative approaches as the tournament kicks off that diverges from traditional hero-spots?
Tim explains a move away from single celebrity heavy spots toward integrated universes and culture-aligned storytelling that engages online communities and real-world activations, making campaigns feel more authentic and flexible to the tournament's rhythms.

Audience Metrics

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Frequently Asked Questions About Ad Age Insider

What is Ad Age Insider about and what kind of topics does it cover?

This show curates conversations with industry reporters and editors to unpack what's shaping advertising, marketing, and media—often translating headlines into practical insights for strategists. Across recent episodes, the focus spans Gen Z brand signals, measurement and AI in upfronts, hiring in the AI era for junior talent, awards and creative strategy, brand communities, AI-enabled advertising playbooks, and the evolving NewFronts landscape. Guests tend to be senior newsroom voices or subject-matter experts who translate industry shifts into actionable guidance for CMOs, agencies, and brand teams. A standout pattern is the blend of rigorous industry analysis with real-world examples from brands and campaigns, plus a clear emphasis on tr... more

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Which podcasts are similar to Ad Age Insider?

These podcasts share a similar audience with Ad Age Insider:

1. Pivot
2. How I Built This with Guy Raz
3. SmartLess
4. Mixed Signals from Semafor Media
5. Hard Fork

How many episodes of Ad Age Insider are there?

Ad Age Insider launched 9 years ago and published 207 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Ad Age Insider?

Recent guests on Ad Age Insider include:

1. Erika Wheless
2. EJ Schultz
3. Brandon Doerrer
4. Lindsay Rittenhouse
5. Jon Springer
6. Garett Sloane
7. Gillian Follett
8. Judy Pollack

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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