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Ad Age Insider

Ad Age
Advertising
Halloween
Advertising Trends
Influencer Marketing
AI Search Ads
Marketing
Cracker Barrel
American Eagle
Openai
Google
Brand Marketing
Creative Strategy
Pharmaceutical Advertising
Consumer Behavior
Chatgpt
Perplexity
Answer Engine Optimization
AI In Marketing
Agency Reviews
Meta

Weekly crash course on the stories, trends and innovations shaping advertising, marketing and media.

PublishesTwice weeklyEpisodes175Founded8 years ago
Number of ListenersCategories
Tech NewsNewsBusiness News

Listen to this Podcast

Artwork for Ad Age Insider

Latest Episodes

Ad Age Senior Reporter Lindsay Rittenhouse explains how AI is automating work typically done by entry-level talent, and how marketers and educators are responding by training students and junior staff to use the technology themselves. Plus, what earl... more

Ad Age Editor-at-Large Jack Neff explains why pharma ads can't be banned, and how the Trump administration is cracking down on marketers. Plus, what stricter regulation would mean for creatives and how a ban would impact media channels including line... more

Ad Age creativity editor Tim Nudd crowns the top spooky season marketing campaigns in the first-ever Halloween Marketing Awards. He also digs into the trends behind October's best work, including why brands are bringing energy previously reserved for... more

Ad Age marketing reporter Erika Wheless describes the growth of AI-generated bot networks that fuel large percentages of current brand controversies. In the episode, Wheless breaks down how to identify fake social media accounts, tools brands can use... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Jack Neff
Ad Age editor at large
Ad Age
Episode: Can RFK Jr. ban pharma ads? What it means for marketers, with Jack Neff
Tim Nudd
Creativity Editor at Ad Age
Ad Age
Episode: Best Halloween ads 2025, with Tim Nudd
Erika Wheless
Marketing reporter
Episode: Social bots and brand crises—how to fight fake accounts, with Erika Wheless
Adrianne Pasquarelli
Senior marketing reporter at Ad Age
Ad Age
Episode: Bad Bunny and brands: Hispanic engagement lessons, with Adrianne Pasquarelli
Asa Hiken
Emerging technology reporter at Ad Age
Ad Age
Episode: AI search ads 101—everything marketers need to know, with Asa Hiken
Ewan Larkin
Ad Age Agency reporter
Ad Age
Episode: Inside agency hold co power dynamics, with Ewan Larkin
Lindsay Rittenhouse
Senior Agency Reporter at Ad Age
Ad Age
Episode: Firing your ad agency? Try marriage counseling first, with Lindsay Rittenhouse

Host

Parker Herren
Host of Ad Age Insider

Reviews

4.4 out of 5 stars from 79 ratings
  • Really Great

    The guests are truly amazing and I often re-listen to episodes. Thanks to Brian Braiker's unique style, there's an authenticity that permeates each episode – you feel like you are in the room listening to genuine conversations.

    Apple Podcasts
    5
    MisterMomentum
    United States6 years ago
  • Wonderful!

    Last two podcasts with Shelly Lazarus and Jeff Goodby were home runs! Wondering if the theme music is original to the podcast or is it commercially available?

    Apple Podcasts
    5
    BigSven
    United States7 years ago
  • Marketing Magic!

    Ad Age and their incredible guests talk all things advertisement, not only providing insight we wouldn't have otherwise, but also giving businesses the tools they need to get hands-on with their own marketing. The best part is it all comes from truly engaging individuals that know the industry inside and out. Thanks so much for putting out such a spectacular show Ad Age - keep up the great work!

    Apple Podcasts
    5
    Katie Joy B.
    United States7 years ago
  • Don’t see the Lib in Ad Lib

    Full disclosure, I’ve only listened to one episode so take this as you will, but the interview with Vox sounded more like unchallenged talking points read from a press release than an unguarded, casual jargon-free conversation. Ad Age has a long successful history and I want to see them succeed but I would suggest to either adjust the name to reflect what this is or truly dig and challenge their guests.

    Apple Podcasts
    2
    Joegjgv
    Canada7 years ago
  • Big Fan - Podcast?

    Genuinely enjoy this. Please keep up the great work. My only gripe is that there is not more, whether that be more frequent episodes or other podcast content from Adage. Although, it cannot be easy lining up the biggest names week in and week out. Thank you for producing this show.

    Apple Podcasts
    5
    JoeyRobinson15
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many comments focus on the insightful content that provides valuable industry knowledge and trends.
Listeners appreciate the quality of guests and often highlight the engaging nature of discussions, indicating strong production value.
Some listeners express concerns about audio quality and would like more episodes, reflecting a desire for consistent and high-quality output.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Best Halloween ads 2025, with Tim Nudd
Q: What do you think is the scariest thing in marketing right now?
AI is the scariest thing, as it poses a threat to creatives in advertising.
Best Halloween ads 2025, with Tim Nudd
Q: Why do you think Halloween is a priority for marketers?
Halloween is growing in popularity as it allows brands to adopt different personalities and engage creatively in ways they don't otherwise during the year.
Social bots and brand crises—how to fight fake accounts, with Erika Wheless
Q: What steps can brands take if they confirm bot activity?
Brands should consider reporting fake accounts, implementing digital signatures for authenticity, and communicating with stakeholders about the bot activity.
Social bots and brand crises—how to fight fake accounts, with Erika Wheless
Q: How can brands identify bot accounts?
Brands can look for signs like posting frequency inconsistencies, unusual posting hours, language discrepancies, and bot-like behavior in follower accounts.
Social bots and brand crises—how to fight fake accounts, with Erika Wheless
Q: What is a bot and what does it do?
A bot is a fake social media account that is created using a sophisticated network, often used to manipulate sentiment about brands.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Ad Age Insider

What is Ad Age Insider about and what kind of topics does it cover?

This show offers insightful discussions on the latest trends and innovations impacting advertising, marketing, and media. It features interviews with industry experts and reporters, covering various topics such as agency-client relationships, marketing controversies, and emerging trends in the advertising landscape. The content is tailored for busy professionals seeking to stay informed on crucial headlines without dedicating extensive time.

Unique to this series is its blend of reports from noteworthy guests, facilitating in-depth conversations that provide both strategic insights and entertaining narratives. Listeners can expect a nuanced exploration of the complexities within the industry, making it an essential resource for marketing p... more

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Which podcasts are similar to Ad Age Insider?

These podcasts share a similar audience with Ad Age Insider:

1. The CMO Podcast
2. The Artificial Intelligence Show
3. The Ezra Klein Show
4. The Daily
5. HBR IdeaCast

How many episodes of Ad Age Insider are there?

Ad Age Insider launched 8 years ago and published 175 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Ad Age Insider?

Recent guests on Ad Age Insider include:

1. Jack Neff
2. Tim Nudd
3. Erika Wheless
4. Adrianne Pasquarelli
5. Asa Hiken
6. Ewan Larkin
7. Lindsay Rittenhouse

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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