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Artwork for Account Management

Account Management (a tactical guide to success)

Fred Fuller and John Brown
Account Management
Client Interaction
Finance
Accounting
Disc Profiles
Negotiation
Client Management
P&L
EBITDA
Net Present Value
Revenue
Sales Techniques
Negotiations
Accounts Receivable
Personality Types
In-Person Meetings
Sales
Forecasting
Communication Tools
Client Engagement

New to the role of Account (or Client) Management? Want to learn specific tactics to help you be a better client manager? You’ve come to the right place. Account Management (a tactical guide to success) is the podcast for what happens after the sale. We offer sound advice for Account Management professionals who want to sharpen their skills and grow in the role. We focus on real-world advice and t... more

PublishesMonthlyEpisodes33Founded6 years ago
Number of ListenersCategories
BusinessManagement

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Artwork for Account Management

Latest Episodes

In this Episode, Fred and John welcome special guest Elena Casal, Chief Client Officer for the Clearing House. The Clearing House is one of the US's largest payment networks.

In this episode, we cover:

- Embracing sales as an account manager

- 'S... more

In this episode, Fred and John review how to handle outages or emergencies as an Account Manager, including:

* The First 15 Minutes: What to Say Immediately

* Communicate on the period you specified, even if nothing changes

* Decide communicati... more

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In this episode, Fred and John discuss Business Ethics specifically for Account Managers

* Most Common Scenario: Ethical Communication During Problems

* Quota vs. Client Best Interest

* Overselling vs. Honest Positioning or overselling ... more

In this episode, Fred and John discuss the top ten mistakes made by B2B account managers:

* Thinking some else is the quarterback

* “I think”

* Not bringing recommendations along with problems

* Not being willing to be a pincushion

* Compl... more

Key Facts

Accepts Guests
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Recent Guests

Elena Casal
Chief Client Officer at The Clearing House
The Clearing House
Episode: Sales motions for the account manager (with special guest Elena Casal)
Tim Stoltenberg
Creative Director at Dad's Garage Theater
Dad's Garage Theater
Episode: Using Improvisation skills in your Account Management role

Hosts

Fred Fuller
Host of Account Management, a Tactical Guide to Success; frequent collaborator with John Brown on practical guidance for managing accounts and client relationships
John Brown
Co-host who adds practical anecdotes and a collaborative dynamic to discuss strategies, negotiations, and client management best practices

Reviews

4.8 out of 5 stars from 85 ratings
  • You can tell Fred and John have walked the walk of account management. This is great knowledge for anyone who deals with customers in a B2B way. I often wonder should I do X or Y and they teach you how to make decisions on your own rather than just tell you what to do. Their zany banter is also very entertaining and shows that being human is part of the process of client success/account management. If you don't think spending $50 to get a couple of classes a month from these guys would be worth ... more

    Audible
    5
    John
    United States2 years ago
  • Real World Experience

    You can tell Fred and John have walked the walk of account management. This is great knowledge for anyone who deals with customers in a B2B way. I often wonder should I do X or Y and they teach you how to make decisions on your own rather than just tell you what to do. Their zany banter is also very entertaining and shows that being human is part of the process of client success/account management. If you don't think spending $50 to get a couple of classes a month from these guys would be worth ... more

    Audible
    5
    John
    United States2 years ago
  • AM on the job hunt!

    Cheers for the podcast lads. Job hunting at the moment and it’s been great to listen during interview prep etc. Book is arriving Saturday!

    Apple Podcasts
    5
    Johnzinho14
    United States2 years ago
  • Great practical information!

    I started listening to this when I first started my Account Management role. I had been a Project Manager for years. It has loads of useful tips. A year later I went back and revisited it and got even more out of it. Well worth the listen and the read.

    Apple Podcasts
    5
    rmd75
    Australia3 years ago
  • Great Insights

    This is full of great insights. I wish there were newer episodes that adapted some of these ideas to an increasingly remote world. I’d also love an audiobook version of the book. Even without these elements, there is a lot to gain from this podcast.

    Apple Podcasts
    5
    B.MomOfThree
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners consistently praise the actionable guidance and real-world examples.
The show helps listeners internalize practical frameworks and templates for client interactions.
Audiences appreciate the engaging host banter and clear takeaways that translate to day-to-day work.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#246
Canada/Business/Management
Apple Podcasts
#37
Ukraine/Business/Management
Apple Podcasts
#223
Ukraine/Business

Talking Points

Recent interactions between the hosts and their guests.

Using Improvisation skills in your Account Management role
Q: What are practical exercises from improv that can help account managers?
Exercises like active listening, failure as feedback, building scenes with audience participation, and maintaining tension to drive momentum are cited as transferable skills for relationship-building and negotiation.
Using Improvisation skills in your Account Management role
Q: How does 'yes and' specifically apply to client conversations and product ideation?
Yes and is described as a method to keep conversations open, explore ideas, and validate a client's perspective while guiding the discussion toward productive, collaborative outcomes.
Using Improvisation skills in your Account Management role
Q: Tim, tell us about your background and how improv became a central part of your work.
Tim Stoltenberg explains 26 years of improvising, how it shaped his career across acting, teaching, and directing, and how his theater work informs his approach to training and collaboration in corporate settings.
Negotiations Part 1
Q: What are some of the materials that you would point people towards?
I would recommend several key texts including 'Getting to Yes' by Fisher and Urey, and 'Never Split the Difference' by Chris Voss.
How to Work with Internal teams
Q: So, what's your response when they say the client wants it, and we need to do it or else?
Focus on providing a business justification for the request and build a case by gathering insights and support within the organization.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Account Management

What is Account Management about and what kind of topics does it cover?

A practical, practitioner-focused show that delivers real-world tactics for post-sale client management. Across episodes, hosts explore everything from account planning, quarterly reviews, and ethics to negotiations, internal collaboration, and crisis communications, all with actionable takeaways and concrete templates. Guests range from industry leaders to professionals outside traditional business circles, and conversations often mix humor with battle-tested frameworks to help listeners build stronger client relationships, drive growth, and operate more confidently in complex or regulated environments. A standout aspect is how the hosts blend storytelling with repeatable playbooks, making complex topics approachable for account managers a... more

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Which podcasts are similar to Account Management?

These podcasts share a similar audience with Account Management:

1. The Tucker Carlson Show
2. The Joe Rogan Experience
3. The Diary Of A CEO with Steven Bartlett
4. The Mel Robbins Podcast
5. The Jefferson Fisher Podcast

How many episodes of Account Management are there?

Account Management launched 6 years ago and published 33 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Account Management?

Recent guests on Account Management include:

1. Elena Casal
2. Tim Stoltenberg

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